Adam Sherk

JUNE 9, 2009

by Adam Sherk on June 9, 2009 Among news sites “breaking news” is a sought-after keyword phrase; I see it prominently placed in home page title tags all the time: And it’s not just general news sites. Breaking news” is featured in the title tags of sites covering sports, entertainment and a wide range of topics.

News 100

News Hitwise Press Release Syndication 100

Kikolani

FEBRUARY 16, 2016

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. Learn the SEO basics such as keyword research, the best practices for page title tags and meta keywords, how many keywords to use, and keyword density.

eBook 60

eBook SEO Hubspot Marketing 60

Bill Hartzer

MARCH 15, 2010

Most likely, if you have a website for your business, you probably have been pitched by a host of companies about the benefits of Search Engine Optimization. After all, hiring a great search engine optimization company can be expensive. For pay per click through the Google AdWords program, the average cost per click (CPC) is $1.76

Engineering 130

Engineering Adwords Directory CPC 130

Saying It Social

MARCH 11, 2010

Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence.

SEO 128

SEO Tools StumbleUpon Engineering 128

Razor Social

JULY 13, 2017

However, unless the URLs you share are tagged, your standard GA reports won’t tell you which specific social media links drove the traffic to your website. UTMs are tags that you add to the end of a URL and they are used to track custom campaigns in GA. Campaign content – This parameter is mostly used for ads.

Social Media 111

Social Media URL How To Analytics 111

Bare Feet Studios

SEPTEMBER 17, 2012

” Our company started building websites in 1996. You can have as many (keyword-dense!) Using a keyword more than 1-2% on a page, including metadata. The keyword or phrase should ideally be in the h1 or the title of the page, then in the first paragraph, then scattered throughout but not too much.

SEO 79

SEO Organization Fashion Google 79

Twist Image

DECEMBER 27, 2016

We had a premium banner advertising solution, because we could enable advertisers to buy their banner ads against keywords that were relevant to their industry (long before Google mastered it). google adwords. media company. google adwords. media company. Tags: 30 second spot. ad creative. ad placement.

Advertising 68

Advertising Adwords Affiliate marketing Publishing 68

Small Business Mavericks

APRIL 6, 2011

If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Your company’s reputation is an extension of your leadership’s reputation. No matter how small or large your company is, reputation is all about leadership. Did you think it was Google? That tells me something.

Small Business 93

Small Business Reputation Case Study Press Release 93

Twist Image

APRIL 2, 2013

For years, marketing companies have existed that solve a very tactical and analytics-based problem: how does one create the best ad for Google 's AdWords platforms? google adwords. google adwords. Tags: ad agency. Think this is a scene out of some Mad Magazine parody that mixes The Terminator with Mad Men ?

Marketing 109

Marketing Adwords Advertising Publishing 109

Saying It Social

MARCH 22, 2010

Here are a few tips to get you started integrating your search and social media marketing as well: Use keywords in tweets and status updates. Social media is a great keyword suggestion tool; let social media help your SEO. These days, it’s critical to use the right keywords with every tweet and status update.

Social Media 114

Social Media NoFollow Microsoft StumbleUpon 114

Kikolani

MAY 26, 2016

You’ll be lucky to achieve an ROI of 200% on Google Adwords. Everyone knows the AdWords conversion rate has remained around 2-5% since forever. In his Forbes column, Steve Olenski quotes James Citron, the CEO of a video text messaging company as follows. And a 73% conversion rate for SMS… I mean, come on! Web to SMS Apps.

SMS 87

SMS Marketing ROI API 87

Saying It Social

JUNE 3, 2010

Using social media enables your company to reach a huge number of potential customers. Getting your name out there is incredibly important — studies suggest that people need to hear a company’s name at least seven times before they trust and respect it enough to become a customer.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Saying It Social

MARCH 25, 2010

Yes, you’ll still receive data from those who don’t install the plug-in, so you’ll be able to see some keywords that people have used to find you, and some of the sites people are getting to you from, but your page visit counts will be incorrect, even goal tracking will not be accurate. if yes, please explain.

Analytics 124

Analytics Google StumbleUpon Digg 124

Small Business Mavericks

FEBRUARY 2, 2011

Both companies have a reason to ensure the truth comes out on this one. It was an intentional “bing bomb&# that only “worked&# because of the obscure keywords that Google used. Are You Overusing Jargon In Your Press Releases? » Who’s The Bad Guy, Google Or Bing? Google claims Bing is copying its search results.

Google 79

Google Press Release Case Study Small Business 79

Saying It Social

AUGUST 27, 2010

To do this, run searches for the keywords you ultimately wish to rank well for prior to the start of your online marketing initiatives that way you establish a baseline and can then track change in rankings. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&#

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Saying It Social

MAY 1, 2010

Google has a free product called Google Alerts that will send you emails when the Google web crawlers come across content on the web that contains keywords of your choosing. This does not mean to bombard your audience with self-promoting, keyword stuffed posts. Google Reader allows you subscribe to RSS feeds across the web.

How To 132

How To Google Reader Social Networking Ping.fm 132

Razor Social

NOVEMBER 29, 0002

For some companies traffic is enough. Brand, Keywords and Hashtag monitoring – Get email alerts based on criteria you set. You can then name this ‘collection’ and assign any tags that further describe what the report is about. Pricing starts at $199 for 15 tracked companies and up to 90 social profiles.

Analytics 89

Analytics Social Media How To Analysis 89

Bill Hartzer

SEPTEMBER 29, 2009

Based in Williamsburg, Virginia, Debra Mastaler is President of Alliance-Link, an interactive marketing company focused on providing custom link building campaigns and link training. Tags: Search Engine Optimization. Debra Mastaler, Alliance Link. Lee Odden, Top Rank Marketing. Share it on StumbleUpon. Share this on Technorati.

Engineering 102

Engineering comScore Domain Name SEO 102

The Way of the Web

NOVEMBER 3, 2011

Given the high standards Google set for itself with the aims of indexing the world’s information, and the mantra of ‘Don’t Be Evil’, it’s likely we hold it to higher standards than most companies. The use of https by sites is a positive step and one that shouldn’t be discouraged.

Google 38

Google Google Reader FeedBurner RSS 38

ProBlogger

JULY 11, 2010

Negative, misleading and even outright defamatory Google Suggest terms have cropped up for an array of companies and individual entrepreneurs. Turns out it doesn’t take much for “scam” or “is a rip off” to get appended to your company name in the Google Suggest box. Tags: Miscellaneous Blog Tips. Combating Suggest. Share This.

Reputation 40

Reputation Blogger Google Press Release 40

The Way of the Web

AUGUST 9, 2010

Advertising – Ad networks, affiliate deals, and particularly advertising linked closely to search works, such as Google Adwords. But the nature of the internet, and relatively open networks like Adwords (which have no minimum barrier to entry), means that there are always going to be an increasing number of options for advertisers.

Content 28

Content Adwords Adsense Advertising 28

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand. Here are 10 reasons why you as a company entity should avoid it. Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Buffer Social

NOVEMBER 30, 2016

Topics include: Keyword filtering. How power is shifting from companies and brands to consumers. Keyword research. Using Google AdWords. Keyword research. Google Tag Manager. So you’re likely to get a social media foundation plus a handful of other digital marketing skills to boot. — 14.

Class 40

Class Skills Social Media Marketing 40

SocMed Sean

FEBRUARY 3, 2013

If they hate your company, your product or your service, that will be amplified online. These should align with your overall company or brand marketing and customer service plan. They are in the business to make money and, as a company, you had better plan to pay them for traffic. 60) Set up a company page for your organization.

Social Media 279

Social Media Klout YouTube Foursquare 279

Harp Interactive

NOVEMBER 2, 2010

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story. Go ahead and synergize, you’ll see how quickly your brand fills up those search-engine-results-pages (SERP).

Press Release 219

Press Release Communities Badge Real Estate 219

Hootsuite

JULY 17, 2019

Every company has different resources and different priorities. According to the Business Development Bank of Canada , a common rule of thumb is that B2B companies should allocate 2-5% of revenue on marketing, while B2C companies should spend between 5-10%. SEO and keyword research. Software and tools. Content hosting.

Social Media 111

Social Media HootSuite Social Media Management B2B 111

Kikolani

DECEMBER 21, 2011

There are many ways you can go with this, from using your own name, business name, keywords, or a quirky but brandable word. Google AdWords Keyword Tool. Considering a keyword based domain, but not sure where to start? Try out Google’s AdWords Keyword Tool. DomainsBot. are available.

WordPress 167

WordPress Resources How To Domain Name 167

Hootsuite

SEPTEMBER 17, 2020

Google Ads allow you to advertise and promote your products and services when users search relevant keywords. Originally called Google Adwords, the search engine company rebranded the service as Google Ads in 2018. Those results can include a paid advertisement that targeted that keyword. That’s where Google Ads comes in.

Adwords 145

Adwords Google Campaign Cost 145

Kikolani

SEPTEMBER 3, 2010

Get more exposure for your blog posts and other wall posts using Facebook tagging – How to allow photo tagging by fans on your Facebook page – good tip to get your fans involved and active on your page. Why small advertisers can’t use Adwords anymore – plus alternatives. Social Media / Social Networking.

Mashup 133

Mashup Resources Adwords Case Study 133

Writtent Blog

MARCH 3, 2016

Here are a few reasons press releases can be valuable for your company: Press releases improve SEO. Press releases send more clients to your company. Writing a press release for your company will be easier, faster and more effective when you follow these guidelines created by PR organizations. Follow their lead. Here they are.

Press Release 40

Press Release Examples How To Sample 40

Razor Social

DECEMBER 21, 2016

It can streamline a lot of key marketing functions, and it’s proving itself as a great revenue driver for companies large and small. Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. To start using the tool you need to set up the keywords you want to monitor.

Tools 40

Tools BuzzStream Marketing Template 40

Writtent Blog

JUNE 5, 2013

That being said, keyword research still matters. Given that 89 percent of consumers still head straight to Google, Bing, or Yahoo to search for branded product or service solutions, a keyword strategy is a tool to ensure your company is ranking well. Don’t : Concentrate Solely on Keyword Stuff. Image Credit: HubSpot.

Strategy 86

Strategy Content SEO Hubspot 86

Viper Chill

AUGUST 1, 2013

” I had originally announced that I was going to use Google Adwords for this campaign and I was going to promote two websites I already run. I’ve since joined a number of other CPA (Cost Per Acquisition) companies that were recommended on STM and thankfully I got fast approval since I’m a member.

Case Study 90

Case Study Study Adwords Campaign 90

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Quick and Dirty Competitive Research for Keywords : If you’re looking for keywords to target in your SEO campaign, this guide will tell you what to do with available online tools and websites. The Meta Description Tag : Are you using the meta description tag effectively on your websites? Do an audit to find out.

Marketing 264

Marketing SEO Case Study Small Business 264

Viper Chill

SEPTEMBER 14, 2010

Even though they don’t have the phrase ‘forex trading software’ in their title tag – the most important on-site SEO element – the links they have and the authority of the domain push them above the competition. Your Name, Your Keywords or Your Name then Keywords? How should people comment on blogs?

SEO 77

SEO Forums NoFollow Sites 77

Techipedia: Tamar Weinberg

MARCH 10, 2010

Essentially, her focus was SEO, and her daily grind consisted of keyword stuffing clients’ websites. Anyone who knows a good search engine optimization expert knows that keyword stuffing is not an approved tactic. “What are good companies to target? What was she doing? Her answer surprised me.

Marketing 240

Marketing How To SEO Training 240

Webbiquity SMM

JANUARY 17, 2011

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). have a company page on at least one social networking site (but only 39% blog and just 26% tweet). Social Media Use in Big Companies.

Research 210

Research Social Media B2B Marketing 210