Webbiquity SMM

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. Publishing has historically relied on advertising, or sponsorships, to pay for content production.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

The Marketing Blog

NOVEMBER 25, 2007

Lets try to look into NEON DISC and the media portal then I must admit that I’m yet to try out the watch but I’ve been fairly impressed by the portal and the video advertisement thanks to YouTube. The price is between 1195 to 2195 although according to the provoking advertisement, the price range starts from Rs.

Social Media 100

Social Media Web 2.0 Startup Flickr 100

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes. First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Answers Yahoo!

Apple 154

Apple Twitter Forums Policies 154

Saying It Social

MAY 18, 2010

Your goal is to gain trust by engaging your audience, participating in conversations and sharing valuable, industry-related information, photos, videos, testimonials, press releases, etc. Another purpose for having a presence on the various social sites is so that when people go looking for your business, it is there to be found.

Social Media 168

Social Media Marketing Small Business Cost 168

Writtent Blog

DECEMBER 6, 2023

If you’re a small business or new startup, you don’t have money to waste on expensive advertising like your bigger competitors can. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Build a referral network. Reuse content. Be a people person.

Small Business 98

Small Business Marketing Compete Directory 98

Koka Sexton

DECEMBER 20, 2009

After scouring the internet for information, this is the super list of social media posts that I came up with as a reading list. Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

After scouring the internet for information, this is the super list of social media posts that I came up with as a reading list. Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers.

List 96

List Social Media Case Study Wiki 96

Webbiquity SMM

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), Social Media Affecting BtoB Buying Behavior by The Proactive Report. Social referrals: How to attract this vital currency by iMedia Connection.

Tips 179

Tips Press Release Reputation B2B 179

Techipedia: Tamar Weinberg

MAY 28, 2010

Kirtsy and Other Niche Social Networks. Did you know there’s a social news website catered to women called Kirtsy ? I think that where we are will continue to evolve, but we’re seeing that face-to-face connections have a role in social media marketing as well. You need to keep your current customers happy.

Social Media 278

Social Media Strategy Yahoo Communities 278

Social Media Marketing

JULY 10, 2013

Searchmetrics just released a study that demonstrates the connection between web content and the social web - with Google+, backlinks, Facebook shares and total Facebook actions being the strongest ranking factors, respectively. Is Facebook''s advertising beginning to spiral out of control ? Image credit: malloreigh (Flickr).

Social Media 167

Social Media Storify Flipboard Press Release 167

Kikolani

APRIL 7, 2010

Social Mention. Social Mention monitors 100+ social media properties directly including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc. In the above examples: The auto warranty companies could add facts to their advertisements which would prove their authenticity above the scammers so people could trust them.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Some blogs cover software only by being voted upon by the user , for example, and your press release won’t even fly for that category. If the post does not allow commenting, send a relevant press release to the editorial team showing that you have done your research and understand what the blog is looking for.

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

They’re tasked with contacting bloggers about different initiatives, sending out story ideas and “press releases&# (hopefully with a social component, since those are preferred by many bloggers). You say, “this is merely a story idea as there’s no advertising budget.

Blogger 177

Blogger Press Release Advertising Review 177

Laurel Papworth

OCTOBER 22, 2011

Commercial Clients (Advertisers) pay to display their ads to the readers. From Mumbrella : But to recap, it’s a “freemium” model – enough free content to hang on to advertising revenue; with the more exclusive, analytical and opinion stuff likely to be behind the wall. The New Fourth Estate is Social Media. Facebook reaches 1.1

Communities 108

Communities Social Media Journal Diagrams 108

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 19, 2012

Web CEO , SEO Powersuite ), social media monitoring tools (e.g., What sets this software apart is its approach as much as its functionality; the people behind gShift understand that SEO, online PR, social media, PPC advertising and other tactics are each pieces of the larger web presence puzzle. URL links).

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. Get analytics for Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, and blogs.

Tools 207

Tools Social Media Netvibes Sample 207

Sprout Social

MARCH 27, 2023

There are three engagement metrics that are universal among the major social networks: Clicks: Users are only going to click on content that interests them. What was especially remarkable was how Flock Freight, a freight shipping company, proved that even brands in unexpected industries can create innovative social media campaigns.

Campaign 130

Campaign Social Media UGC Metrics 130

Webbiquity SMM

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. Deloitte University Press ). Deloitte University Press ). Social Media Today ).

Statistics 226

Statistics Social Media B2B Journal 226

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Nail a Job Interview (and Actually Get the Job) (Brass Tack Thinking): This particular article actually doesn’t talk about hiring via social media, but has some good advice for general job seekers. 5 Ways to Get a Job Through YouTube (Mashable): Did you know how Justin Bieber got to be so famous? Yeah, you guessed it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

People don’t actively return to those press release sections of a website because they’re written in corporate jargon. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

And maybe then you submit a press release about it. YouTube Asking someone repeatedly to watch your crummy video, subscribe to your channel, and give you a 5-star rating. Force people to subscribe to your YouTube channel by applying an iFrame exploit. StumbleUpon Sending more than one story to your network daily.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Diva Marketing Blog

FEBRUARY 1, 2010

There are a few that don't deem it necessary or the pieces I'm writing are just revised materials from existing marketing or advertising. client products on social media channels must identify their interest. client products on social media channels must identify their interest. Susan Getgood.

Social Media 81

Social Media Marketing Authentication Blogger 81

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Don’t make me read a press release to figure out what’s special about whatever you’re trying to highlight. People can get my attention by helping me.

Influencer 278

Influencer How To Press Release Blogger 278

Kikolani

JUNE 11, 2010

Link building with press release optimization – does it really work? The secret behind successful PPC advertising – I’m not that familiar with PPC, but these guys are the gurus of conversions, so it will be a good read for those using pay per click. Link Building. Donate buttons – do they work?

Resources 129

Resources Mashup WordPress Affiliate marketing 129

Bare Feet Studios

DECEMBER 13, 2008

This post on HIS PERSONAL BLOG is a blueprint for how Ford can revamp its advertising messages. Auto advertising has failed miserably to inform people about their products and are very stuck in the last century methodology of impress not imform advertising. The Social Web is about conversation.

Social Media 44

Social Media Viddler Upcoming Hosting 44

Buzz Marketing for Technology

JUNE 27, 2008

As the Director of Marketing for MicroLink LLC, a small IT company the new social media technolgies are to my advantage. I do not have the time, resources or money to spend on expensive advertising campaigns, a press release for every newsworthy event, etc. advertising. Want to get the blog in your inbox?

Cymfony 113

Cymfony Badge Skills Comments 113

Convince & Convert

SEPTEMBER 20, 2010

Try that with a press release… Nowhere to Run. link] Sylvain Martel I work in the fabulous world of advertising, i am twitter user and honestly, for a long time, I retained my clients from investing too much time on it. Same goes for location based social networks.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

One of the best ways to achieve this goal is through blogger outreach, which typically includes more than just sending out your press release: give the blogger the opportunity to try your product. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Send them your book. Answers Yahoo!

Blogger 103

Blogger Yahoo Buy Twitter 103