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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Technically, you can do it—but it opens you up to unnecessary risks and incidents that can cause financial loss and permanent reputational damage. Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. Track branded hashtags and related keywords.

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13 Social Media Pet Peeves That Can Squash Your Professional Reputation

The Realtime Report

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook. That tagline is so fitting for describing my team’s experience in working in the social media industry.

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13 Social Media Pet Peeves That Can Squash Your Professional Reputation

The Realtime Report

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook. That tagline is so fitting for describing my team’s experience in working in the social media industry.

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How & Why You Should Start Social Media Recruitment For Your Business

Keyhole.co

Promoting the company’s brand Studies have shown that approximately 62% of candidates research each company’s reputation through social media before applying for a job. When choosing a new job, the reputation of a company is often crucial for candidates. To find the right candidates, look for and use relevant hashtags.

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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

nBA Pulse, from newBrandAnalytics , is cloud-based software that helps brands gain real-time visibility into social media’s trending topics and see conversations that might impact their brand and product reputation. The eliminates the need to have someone watching feeds and hashtag trends all the time. nBA Pulse Dashboard.

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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

PPC advertising If you use paid advertising to promote your website or product, keyword monitoring will save you bucks. Reputation management Lastly, eliminate all chances of risking your reputation by monitoring your brand’s online reputation and taking steps to manage it.

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8 Mistakes That Are Ruining Your Social Media Monitoring Efforts

Keyhole.co

It involves using specialized software tools to monitor brand mentions, hashtags, keywords, and other relevant metrics, to gather insights and data about a brand’s online reputation, customer feedback, and overall social media presence. Track keywords and hashtags with Keyhole 2. This is where analytics come into play.