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Tips for Your Business from Social Media Day Conference

yMarketingMatters

What a week… I am still on a high and catching my breath from Social Media Day Conference at the Mahwah Regional Chamber of Commerce. I am honored to have been such an intrinsic part of organizing this Conference together with other members of the (small kickass) MRCC social media committee. Advertising. Email Marketing.

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And the IABC Canada conference workshop winner is…

Sherrilynne Starkie

Last week this blog ran a competition to give a reader a chance to win a free ticket to an IABC 2012 Canada Business Summit preconference workshop. Facebook advertising facts. IABC 2012 Canada Business Communicators Summit: Win a pre-conference workshop pass for Nov. Always something I’m looking for.” Related articles.

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2012 AllFacebook Marketing Conference: 5 Must-Reads

Firebelly

The Firebelly crew is back in the office today after spending last week in San Francisco for the AllFacebook Marketing Conference. Here are 5 must-reads by AllFacebook’s Justin Lafferty that came out of the conference sessions. We will be sharing some of our own thoughts on the conference later this week.

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What You Need To Know About Programmatic Advertising For 2019 And Beyond

Social Media Strategies Summit

Programmatic advertising channels are rapidly becoming the most important medium for US advertisers and the world at large. In 2019, US advertisers are expected to spend nearly $60 billion on programmatic advertising. What is programmatic advertising? How does programmatic advertising work? Source: Choozle.

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What is Earned Media?

Sherrilynne Starkie

It confers powerful third-party endorsement for a company, a product or even an idea. It’s not advertising. Let’s imagine you have a company blog. After a while you give up on the blog thinking it’s a waste of time. This article continues to be one of my most-read blog posts. Why is Earned Media Important?

Fashion 409
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The Failed State of Digital Advertising

Twist Image

My digital advertising customer experience sucks. I'm speaking at a conference soon, and wanted to know what the official hotel is for the event. and the brands that are advertising to me are, without a doubt, paying a premium because of what some algorithm has defined as valuable intent. business blog. marketing blog.

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Free Content Is Killing Media (And Advertising)

Twist Image

Whether we're talking about iPads , websites, Blogs or the future of newspapers and television, Sorrell knows and understands the landscape like few others. There isn't enough advertising to go around. Everything that Sorrell talks about is true in the traditional advertising and media model. media hacking).