Hootsuite

MAY 21, 2020

But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Social media monitoring helps you track key social metrics like brand awareness and social share of voice. The social listening part is more active and strategic.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

Experienced marketers will tell you that customers are much more likely to respond to campaigns that engage them on a personal level. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. In terms of rate of response, the simple SMS dominates the market. A few statistics….

SMS 187

SMS Strategy Marketing Discount 187

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Usage patterns of their users indicated serious understanding of our product, many mentions of features that our competitors had that were missing and led to 11 active sales cycles and negotiations and price quote requests. So what’s my recommendation to entrepreneurs and marketing professionals who are looking for an awesome launch?

Press Release 142

Press Release Patterns Marketing Klout 142

Sprout Social

OCTOBER 19, 2023

Monitoring requires active listening and timely action. So much of online reputation management means monitoring channels where you aren’t active. Integrating reputation monitoring in your marketing strategy is about more than just keeping a pulse on your brand. The reality? Let’s take a closer look at the benefits below.

Reputation 93

Reputation Sentiment Analysis Notification 93

agora pulse

APRIL 27, 2017

As with every crowded market, the early players who raised massive VC money dominate the awareness game. Provide insights that go beyond the basic metrics. Even the “good” reporting tools merely present a “picture” of the activity of the concerned social profile. They range in style and in the amount of statistics they provide.

Social Media Management 125

Social Media Management Social Media Tools HootSuite 125

Akamai Marketing

APRIL 30, 2009

Prediction: tomorrow’s event, event marketing and sponsorship opportunity is with “Tweet-ups” where like-minded Twitter-peeps meet up to meet each other in person. Here’s the great thing: by their very nature, Twitter-peeps share something in common, making it a very powerful marketing tool. Everyone is doing it. Ah, events.

Eventful 116

Eventful Twitter Klout Policies 116

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions! Pretty nifty.

Tools 277

Tools Tips Marketing Social Media 277

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. Automating your Facebook posts will create a streamlined process for you to focus on your overall Facebook marketing strategy. This can improve your overall Facebook organic reach , engagement and other important metrics.

Facebook 117

Facebook How To Publishing Analytics 117

Akamai Marketing

APRIL 4, 2011

Stop thinking like a marketer/business owner/blogger- extraordinare for a moment, and pause. Different established communities like different things, which is why activity on one social media portal might be different than activity on the other, by both people and companies. Lurkers turn the tables a bit on marketers.

Lurker 203

Lurker Klout Policies Consultant 203

Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 130

Social Media Metadata Flipboard Metrics 130

ProBlogger

MAY 19, 2022

The post Go Beyond Blogging – Multi-Channel Marketing via Online Media appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. Blog RSS feeds. Email newsletter.

Marketing 35

Marketing Blogger Forums Syndication 35

Firebelly

JANUARY 29, 2010

Digitalia | Indianapolis Social Media Marketing « Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle | Main | Social Media & The Super Bowl » January 29, 2010 5 Social Marketing Stories You Need To Read Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Kikolani

APRIL 12, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Customer Acquisition Strategies for Entrepreneurs – Proven inbound marketing tactics and resources that will help your startup acquiring customers in a way that differentiates you from the crowd.

Mashup 124

Mashup Resources FeedBlitz RSS 124

ProBlogger

MAY 19, 2022

The post How to Go Beyond Blogging and Harness Multi-Channel Marketing appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. Blog RSS feeds. Photo by Timo Volz on Unsplash.

How To 26

How To Marketing Blogger Forums 26

Akamai Marketing

MARCH 31, 2011

I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. All Rights Reserved.

Social Media 188

Social Media Klout Policies Forums 188

Akamai Marketing

FEBRUARY 8, 2011

The Freemium model is kind of interesting for Pro Bloggers: it allows registration (in exchange for free use of analytics) to be included in a list of influencial bloggers, making the blog information accessible to professional marketers using PostRank’s additional services (I imagine). Removing one’s own activities (e.g.

Postrank 134

Postrank Analytics Tools Klout 134

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. The RSS feed is: [link]. Listen Now .

Case Study 133

Case Study ROI Social Media Team 133

Akamai Marketing

MARCH 23, 2011

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program. I particularly appreciated the process of the FLIRT model.

Review 142

Review Company Klout Policies 142

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares. One of Smarp’s best features is its advanced analytics.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Akamai Marketing

MARCH 9, 2009

Share and Enjoy: Tags: event marketing , events No Comments Start the ball rolling by posting a comment on this article! By taracoomans – March 9, 2009 Posted in: economy Jack Welch supports events and their business uses. All Rights Reserved.

Eventful 100

Eventful Klout Tourism Policies 100

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares. One of Smarp’s best features is its advanced analytics.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Kikolani

NOVEMBER 4, 2011

Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. The Best Way For Freelance Writers to Hold Themselves Accountable – Freelance writers need accountability to stick to their marketing and writing goals. The Resources Mashup. Blogging / Writing.

Mashup 113

Mashup Resources Klout Exercises 113

Adam Sherk

OCTOBER 20, 2009

Releases are posted on their press release page (and in its RSS feed) and tweeted via @muckrack , which currently has 5k+ followers. Based on their press release page and RSS feed, since the service launched in late July they’ve distributed 51 press releases, a small number being their own.

Press Release 145

Press Release Twitter URL RSS 145

Akamai Marketing

JUNE 28, 2009

Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. Put it in perspective.

Mobile 124

Mobile Klout Policies Tourism 124

Jason Yormark

AUGUST 13, 2009

They have already made quite a name for themselves with their savvy marketing/community approach, and more importantly, their amazing doughnuts. Active Engagement – FROST does not rest on its laurels. Their Facebook and Twitter pages are a flurry of activity. You can follow any responses to this entry through the RSS 2.0

Examples 249

Examples Social Media Social Networking Community building 249

Techipedia: Tamar Weinberg

APRIL 10, 2012

This is a guest post from Andrew Knibbe, Marketing Manager at Flippa. This can be time consuming in that the majority of website owners have no intention of selling – especially if it’s an actively maintained website. Scroll down for a special offer from Flippa! The alternative is to buy directly from the existing website owner.

Buy 140

Buy How To Sites Banking 140

Adam Sherk

OCTOBER 6, 2010

Now the focus is decidedly more tactical with sites looking to understand how to maximize the benefits of their efforts and better integrate them with other marketing initiatives. PostRank has a comparison tool that uses its Domain Activity API to measure total engagement based on user participation across multiple social platforms.

Sites 176

Sites News Postrank Engagement 176

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Techipedia: Tamar Weinberg

APRIL 24, 2012

How can you tell where to direct your marketing efforts if you don’t know where your leads are coming from? This post will talk about how to set up lead tracking on your site, take the guesswork out of your marketing, and help you get more, high quality leads. Phone Conversions. Simple Phone Tracking. Session Phone Tracking.

Adwords 155

Adwords How To Module Aggregator 155

Kikolani

JANUARY 20, 2012

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 6 Branding Approaches They Forgot to Teach You in Business School – Study the following six companies and the branding lessons they learned as they overcame the obstacles in their markets.

Mashup 120

Mashup Resources Tumblr Widget 120

Akamai Marketing

MARCH 24, 2011

Then you could ask them “ where should we have a social media presence? &# Give every employee’s voice equal weight, no matter if they are your VP of marketing or the janitor. The idea holds water, or soda or a Belvedere vodka if your like me. All Rights Reserved.

Social Media 149

Social Media Klout Policies Small Business 149

Akamai Marketing

MARCH 9, 2009

Maybe travel and tourism will will be the next segment to utilize the power of event marketing. Share and Enjoy: Tags: event marketing , Hawaii No Comments Start the ball rolling by posting a comment on this article! Marriott Hawaii bookings are up 40%. P.S. The bus is already onto it’s next adventure: a NASCAR driver is using it.

Eventful 100

Eventful Tourism Klout Travel 100

Akamai Marketing

FEBRUARY 11, 2009

I know of THOUSANDS of unique, exciting activities in areas all over the country that charge less than $50 for people to participate in. and then extend your stay a couple of days to do the “blow steam, fun activities” that are inherent in incentive trips. Make your marketing dollars communicate with your incentive dollars.

Klout 100

Klout Eventful Policies Hosting 100

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. The RSS feed is: [link]. Listen Now. via TechCrunch.

Posterous 126

Posterous Social Media Comparison Team 126

agora pulse

MAY 3, 2017

Use a Dashboard to Monitor all Your Facebook Activity. Designate a “Pull My Pages’ Analytics Day” Marketers don’t like working on social media reports. Know which metrics each page wants to see and generate reports based on those. These may be “ weekly reports ”, “ upcoming posts” or “budget spend”.

Facebook 153

Facebook How To Social Media Management Report 153

Twist Image

JANUARY 12, 2012

In the beginning God created the Blogs and the RSS. We have to remember that Blogging (and the power of RSS ) came along before it was easy (or even possible) to do the amazing things that we're doing with images, audio and video. We often look to see the activity in the comments as a form of social proof, don't we? engagement.

Comments 85

Comments Delicious Tumblr StumbleUpon 85

Waxing UnLyrical

FEBRUARY 1, 2011

“Business outcomes tend to have two qualities in common; first, they have to be a measure of behavioral change (sales or otherwise); and second, as a metric, business outcomes must make sense/be recognizable across an organization.&# If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Postrank 193

Postrank Metrics Tourism WordPress 193