Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on Reddit.

Influencer 194

Influencer B2B Marketing Wikipedia 194

Adam Sherk

DECEMBER 22, 2009

Data like this is interesting to check out, and it can provide useful insights for marketers and content producers in getting a better understanding of user interest and activities in both search and social media. What types of content generated the most social media sharing and inbound links? were most (and least) popular?

Trends 167

Trends How To Digg Press Release 167

Buzz Marketing for Technology

APRIL 6, 2010

Lead nurturing starts by taking many touch points and pulling them all together into one spot so you can see patterns of activity across your customer base and get a true profile of what they are doing. But Facebook? Element #2 – Email – the most critical element of a lead nurturing platform is email. Tweet This! Share this on Facebook.

Platform 224

Platform Facebook CPM CPC 224

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Here’s a screenshot of a story that became popular with a whopping 235 Diggs. It was taken the night of January 28, 2008 (approximately 11PM EST): While Digg typically allowed stories to hit the front page within 80-120 votes (the latter being more rare than normal), it’s now requiring almost double the number.

Digg 100

Digg Social Media Upcoming Ustream 100

Webbiquity SMM

JANUARY 14, 2011

Where do you need to be active? What types of content will you need? These are all questions to ask, and answer, long before worrying about the background image you’ll use on your company’s Twitter account or what tabs you’ll need on your Facebook page…or even if your business really needs a Facebook page.

Social Media 167

Social Media How To Technorati StumbleUpon 167

Adam Sherk

AUGUST 7, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. tweets per day.

Sites 105

Sites News Strategy Twitter 105

Idaconcpts

DECEMBER 15, 2010

If you want your online business to be successful then you need to actively market your business. A smart online business marketing strategy is to use both types of marketing at the same time. The two different types of marketing are: 1. Both types of marketing create a demand for your product. Establish active forums.

Press Release 151

Press Release Strategy Forums Marketing 151

The Marketing Blog

MARCH 8, 2010

of tweets, tweet type, conversation type. In addition, Sriram Vadlamani has talked about it on the Asian Correspondent site Quotes from the Asian Correspondent Story Many companies are using Twitter actively and many users are on Twitter but not much activity. Here is a full copy of the brief study!

Study 180

Study Company Web 2.0 Twitter 180

Convince & Convert

OCTOBER 7, 2010

This means that the number of Americans engaged in just about every social media activity was reduced in the past year. Except for one activity. Why use Digg or StumbleUpon or Delicious, when the people we care about already share with us the content they appreciate via status updates that include links? How about you?

Social Media 151

Social Media Facebook Delicious Social Bookmarking 151

Laurel Papworth

SEPTEMBER 21, 2010

Digg has changed it’s social networking strategy from spotlighting key influencers who “digg&# a lot of articles to collect followers (crowd gatherers) to news from your friends. The Digg Situation. The new Digg looks, therefore, like a mix of Facebook, Twitter, and RSS. Strangers become friends.

Influencer 85

Influencer Digg Social Networking Communities 85

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Buzz Marketing for Technology

FEBRUARY 18, 2010

My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control! This morning I typed into Google the search term: VoIP. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good?

Social Media 117

Social Media Google Reader Delicious Tweetdeck 117

Webbiquity SMM

NOVEMBER 2, 2010

Choose metrics that make the most sense for the tactics you’re employing, and monitor results to determine which activities to increase and where a change of course may be needed. Her detailed descriptions of what can be measured on each type of social media site alone is worth the price of the book (at least). Rich Meyer.

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

MAY 24, 2010

Because social media is fundamentally about conversations, the individual(s) behind your social media activities is often perceived as the public face of your company. While offshoring works well for tasks like IT consulting services and software application development, it tends to be less efficacious for market-facing activities.

Social Media 220

Social Media Marketing Cost Guidelines 220

Adam Sherk

OCTOBER 27, 2009

Since many stories do not appear to allow comments this results in quite a few “popular” stories with zero comments, which sends a mixed message to users: NewsPulse is still in beta so there’s likely to be some changes based on user activity and input. What Horrible Things Did Time Magazine Do in 1964?

Content 112

Content Press Release Digg Survey 112

Webbiquity SMM

OCTOBER 13, 2010

This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g. SM2 provides enough social media monitoring power to be relied upon by some fairly large brands, at a price point affordable to midsized and even socially active smaller companies.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? That said, there are many aspects of social media that can and should be measured, both to show results and to help guide future activities (e.g.

ROI 193

ROI Social Media Vocus Metrics 193

Firebelly

DECEMBER 14, 2009

What types of supporting marketing will you use to promote and extend the reach of the program? Allow your listening activities to determine what forms of social media you will use. Allow your listening activities to determine what forms of social media you will use. Error type: Your comment has been saved.

Social Media 133

Social Media Marketing Paid Search SMS 133

Bill Hartzer

MARCH 26, 2010

Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. WAP sites require separate activation and additional fees for data support and data access licenses.

Mobile 138

Mobile Wireless Retail URL 138

Techipedia: Tamar Weinberg

JANUARY 25, 2008

and obviously more recently sites such as Digg. If you’re not actively engaged, the news won’t come at you. Digg: Newsworthy, Informational, and Funny Chris also mentions that he has used Digg as a news source. Twenty-two minutes after it hit the front page, it sat at 2099 Diggs. He was 28.

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

ProBlogger

AUGUST 25, 2021

Up until this time, most of the posts on dPS would have fitted into the “informational” category of posts—they were largely tutorials and how-to type content. At the time, thise was widely linked to around the web and rose to the front pages of social bookmarking sites like Digg.

Social Bookmarking 45

Social Bookmarking Digg Flickr Sites 45

Social Media Marketing

OCTOBER 21, 2010

When a crisis is brewing, this means that your blog can become a central hub of all activity - one that you control - that can still be engaging and two-way in nature, should that be required. In addition, the shorter form platforms (Facebook, Twitter, StumbleUpon, Digg, etc.) Take it anyway." [sic]

Aggregator 166

Aggregator Disqus StumbleUpon Digg 166

Firebelly

FEBRUARY 24, 2010

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. Error type: Your comment has been saved. This represents a six percent increase over the 2008 study. The insurance industry has the most Twitter accounts (13).

Social Media 165

Social Media Twitter Paid Search Study 165

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

Already, however, it’s gaining momentum among “Digg refugees&# and folks who don’t feel comfortable on other social networks. Interestingly enough, you can see recent voting activity, including who buried your stories. Social Desire November 30, 2007 at 5:26 pm Don’t Digg? It’s instant.

Review 102

Review Digg StumbleUpon Web 2.0 102

Firebelly

JANUARY 22, 2010

By nature, people do not want to do a whole lot to get something especially if the activity will step outside the bounds of their normal daily routine. Your Farmer List By Chris Brogan Farmers are fairly no-nonsense types. Error type: Your comment has been saved. In theory, it makes a great deal of sense.

Social Media 140

Social Media Syndication Feed Reader Paid Search 140

Bill Hartzer

MARCH 1, 2010

Facebook Fan pages are different, and they’re essentially a type of interactive “web page&# that are on Facebook. Apparently Facebook has safeguards in place that will automatically disable Facebook Fan Pages if certain activity occurs and there is only one admin of that Facebook Fan Page. Share this on del.icio.us.

Facebook 131

Facebook How To Technorati StumbleUpon 131

Webbiquity SMM

JANUARY 24, 2011

A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. A free service for setting up, promoting and hosting Twitter chats. Social and Alternative Search Engines. Searches can also be filtered by platform. Related Post. 20+ Cool Social Media and Web Tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Bill Hartzer

SEPTEMBER 9, 2010

Google Instant is an enhancement to Google’s search engine that shows you, and changes, the search results as you type, in real time. As you type, Google’s algorithm predicts and displays search queries based on other users’ search activities. They can, you know, live a little. Share this on del.icio.us.

Engineering 106

Engineering Google Hotels Technorati 106

ProBlogger

AUGUST 25, 2021

Up until this time, most of the posts on dPS would have fitted into the “informational” category of posts—they were largely tutorials and how-to type content. At the time, thise was widely linked to around the web and rose to the front pages of social bookmarking sites like Digg.

Social Bookmarking 38

Social Bookmarking Digg Flickr Sites 38

ProBlogger

AUGUST 25, 2021

Up until this time, most of the posts on dPS would have fitted into the “informational” category of posts—they were largely tutorials and how-to type content. At the time, thise was widely linked to around the web and rose to the front pages of social bookmarking sites like Digg.

Social Bookmarking 37

Social Bookmarking Digg Flickr Sites 37

Adam Sherk

MAY 4, 2010

With the second round of the playoffs recently under way I thought now was a good time to pull the numbers since all 16 teams were still recently active. I realize that counting likes and comments is a very limited measurement of engagement but it offers a simple way to compare user activity on each team’s Facebook Page.

Team 165

Team Engagement Facebook Press Release 165

Adam Sherk

SEPTEMBER 23, 2009

After reviewing several days’ worth of activity, I have to say that nearly anything Fox News posts to its page ends up getting a decent amount of likes and comments from fans. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

News 104

News Engagement Facebook Press Release 104

Firebelly

JANUARY 20, 2010

When did Twitter become the dumping ground for all of your online and mobile activity? Its okay to supplement your Twitter activity with some syndicated content, but like I said in Part 1 , its important to not overdo it and run the risk of becoming a robot. Error type: Your comment has been saved. What do you think?

Syndication 100

Syndication Aggregator Paid Search SMS 100

Firebelly

FEBRUARY 4, 2010

73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. Error type: Your comment has been saved. Social networking sites (SNS). 71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. Your comment has not yet been posted. Your comment could not be posted.

Facebook 103

Facebook MySpace Paid Search Survey 103

Social Media Marketing

FEBRUARY 25, 2012

There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of discovery, serendipity and search, with tagging as the common thread that runs through each. What do you think? Are you there yet?

Apparel 167

Apparel comScore Delicious Posterous 167

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Learning is key – By having many minds contribute to the final goal, people can learn from one another on other ways to do the same type of work. There are 2 fundamental types of websites on the net: 1. It seems the activity level has fallen off. These folks like to be different and call it “Crowdsourcing&#.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

The Marketing Blog

SEPTEMBER 7, 2010

The bottom-line is that as a marketer you would certainly want to measure the impact and effect of your activities on any channel. You have been posting updates on your Facebook fan page but do not have a clear idea about measuring the response to your activities. visit me.

Facebook 185

Facebook Web 2.0 Startup Applications 185