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Why the Rebirth of Email Is Coming in 2016

Convince & Convert

Prediction #1: We’ll see many more positive media stories about email marketing than negative in 2016. Thanks to advancements in personalization, dynamic content, and predictive analytics, email newsletters have become “ the new homepage ,” in the words of Contently’s Jordan Teicher. Get our Definitive email newsletter.

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Top Five: Research shows that Facebook is successfully tackling fake news

Sherrilynne Starkie

The new Messenger will have three tabs instead of nine with users conversations front and centre in the Chats tab. YouTube is changing the default attribution window from 30 seconds and 30 days to 10 seconds and 3 days to better reflect “the relationship between video ad exposure and conversions.”. — SS. — SS. — SS.

News 225
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Five Upcoming Social Networks To Look Out For In 2021

Ignite Social Media

TikTok was just released in 2016. MeWe was founded in 2012 under the name Sgrouples, but it didn’t launch its platform until 2016. Interestingly, it also positions itself as offering a “healthy user experience” by using advanced technology that keeps conversations positive and productive.

Upcoming 212
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7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Social Media 7 Best Social Media Practices To Boost Your Conversions. Luckily, there are several social media best practices that will help you increase your conversion rate on social media channels. It's a lot easier to craft social media marketing best practices for conversion when you start at the beginning. You bet it does.

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The 3 Biggest Challenges Facing Social Marketers in 2017

Convince & Convert

percent in 2016. However, there is a large disconnect between dollars spent and how those dollars are supporting strategic traffic and conversion goals. percent of all marketers claim to have both web traffic and conversion goals for social. percent of brands said they have both web traffic and conversion goals for social.

Marketing 159
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Mastering Social Listening Metrics & KPIs: A Comprehensive Guide For Digital Success

Keyhole.co

In this case, you might consider tracking engagement metrics, brand sentiment, and conversions. Sentiment analysis This metric helps you analyze the sentiment or emotional tone behind brand mentions and conversations on social media. Use to: See how much your brand participates and engages in social media conversations.

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8 Tips by B2B Marketers for LinkedIn Lead Generation

Oktopost

When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request. A HubSpot study found that LinkedIn had a 2.74% visitor-to-lead conversion rate, making it nearly three times more effective than its closest competitors, Facebook and Twitter. The cost (sometimes) is lower.

B2B 148