Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 27 – 29 2017).

Travel 47

Travel Conference Tourism Hotels 47

Ignite Social Media

SEPTEMBER 27, 2018

Twitter has been struggling ever since they moved away from their bread and butter of the reverse chronological feed in early 2016. Some brands, celebrities and influencers saw their following drop with this round of clean ups. Facebook is not the only social media channel that is trying to build back their reputation.

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Twitter Reputation B2B Campaign 120

Laurel Papworth

JUNE 7, 2016

On Wednesday 3rd August 2016 to Friday 5th August 2016 I am teaching a social media intensive in Sydney. This course is normally only available privately (to Government, Corporate and Conferences) but a couple of times a year I open it up publicly. Wednesday 3rd August 2016 to Friday 5th August 2016. See you there!

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Course Training Social Media Press Release 40

Convince & Convert

OCTOBER 22, 2021

Dial into a conference call. According to a 2016 survey from Bambu by Sprout Social, seven in ten employees are using social media at work. If these use cases aren’t applicable, try surveying engaged employees to learn what they think is most valuable. Leverage this highly engaged focus group for feedback.

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Survey How To Education Hotels 127

Waxing UnLyrical

MAY 11, 2016

“If you’re not successful in media relations and focusing on it, you’re in trouble,” explained Marian Salzman , CEO of Havas PR, at the Public Relations Society of America’s Counselors Academy Spring Conference last week. Media relations can improve your influence overnight. More than 2.9

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Automotive Conference Influencer Campaign 100

Social Media Strategies Summit

JANUARY 2, 2020

While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. The result was a campaign that played into the Super Bowl hype, but still engaged consumers where they spend most of their time: on social media. 1 Dietz & Watson Launches the First-Ever Meat Nut.

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Campaign Meme Social Media Instagram 165

Buffer Social

OCTOBER 6, 2019

Turn Stories into real-time events (and amplify engagement). Not only did LOFT allow their followers to follow along the fun challenge, LOFT also gave them an opportunity to engage with a recent Instagram post and help spread their brand by asking them to tag their best friends in the post. Meetups, conferences, or roadshows.

Instagram 69

Instagram Influencer Brands Upcoming 69

Social Media Strategies Summit

OCTOBER 16, 2019

When fitness magazine Self folded its print edition at the end of 2016, it was unclear what the future would hold. This statistic proves that their modern approach to content delivery has created an engaged and loyal audience base. TAKEAWAY: Craft content and content delivery based on how audiences want to engage with Snapchat. #2

Brands 103

Brands NGO Authentication Campaign 103

Social Media Strategies Summit

OCTOBER 3, 2019

Launched in 2016, the platform now boasts 500 million active users worldwide. To kick off the challenge, GUESS partnered with popular influencers including @ourfire (2.3M 2 Uniqlo Engages Fans Desire for Diversity & Creativity. Chipotle’s #GuacDance was a fun and lovable approach to encouraging user engagement. #4

Brands 114

Brands Meme Hashtag Campaign 114

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 Simple: Facebook Live is a fantastic way to increase social media engagement. Leverage the tag options for your Facebook Live video to increase your chances being discovered by new viewers and building engagement. For example, you might be at an industry conference.

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Video Facebook Notification API 145

Later

SEPTEMBER 28, 2020

We’re sharing 7 reasons why your brand needs video content on social media in this blog post: Why Invest in Video on Social Media#1: It Gets More Exposure (+ More Engagement!). And the longer a viewer engages with a piece of content, the more likely an algorithm will boost that content to a wider audience. View this post on Instagram.

Video 100

Video Social Media Brands Instagram 100

Social Media Strategies Summit

JUNE 20, 2019

In April 2016, Facebook launched Facebook Live and the response from marketers was initially very positive. Statistics show that viewers engage with live video up to 8 times longer than pre-recorded video. The first is to boost the post, which is a simple way to create more engagement on the post. minutes of live video.

Video 139

Video Upcoming Instagram Metrics 139

Keyhole.co

NOVEMBER 19, 2023

These are typical customers who — ideally — will engage with your profiles and visit your website or physical locations. As of April 2016, it is the most popular social platform with more than 1.5 Although it lacks metrics marketers value , it is the most popular platform among this demographic as of February 2016.

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Template Templates Examples Social Media 52

Social Media Strategies Summit

OCTOBER 30, 2019

From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the influence the platform still holds.

Brands 108

Brands Facebook Journal Issues 108

Convince & Convert

APRIL 19, 2017

During my most recent exhibit at a B2B marketing conference in London, I met and spoke with lots of great customers, partners, and prospects. Although they came from different countries and industries, there was one common theme that stood out to me: the decline in organic reach and engagement on social media. Drive Content Engagement.

B2B 112

B2B Social Media Organization Study 112

Buffer Social

AUGUST 29, 2016

Turn Stories into real-time events (and amplify engagement). Not only did LOFT allow their followers to follow along the fun challenge, LOFT also gave them an opportunity to engage with a recent Instagram post and help spread their brand by asking them to tag their best friends in the post. Meetups, conferences, or roadshows.

Instagram 75

Instagram Influencer Brands Upcoming 75

Waxing UnLyrical

OCTOBER 21, 2016

Because with more and more ways to connect, and communicate, doesn’t it feel like you have to keep generating ginormous amounts of content to keep your audiences engaged? Of course you want your content to be useful (like my boots) and attractive (like my taupe heels), so that your audiences engage with it. Now I’m in Louisville, Ky.,

Eventful 100

Eventful Conference Consultant Hosting 100

Convince & Convert

APRIL 25, 2016

Nissan streamed the launch of its 2016 Maxima at the New York auto show. Interviews and influencer outreach. Nestlé’s Drumstick did a sponsored event to reach out to early Periscope influencers to create their own content and promote with sponsored tweets. Taco Bell used it to hold a fun mock press conference.

Video 60

Video Brands Conference Eventful 60

Kikolani

APRIL 14, 2016

Even if there’s another factor influencing their lack of response to your ongoing work, the boredom isn’t going to help. Try engaging your users with more content formats to spice up your offerings; you’ll definitely attract a new segment of your target population, and any new assets you create will be permanent. Target a new audience.

Patterns 74

Patterns Influencer Embedding Survey 74

Later

DECEMBER 11, 2020

Influencer Marketing in 2021 Will Get A Serious Boost. Brands and influencers collaborating on Reels content . Creating educational carousel posts can increase engagement and reach as your community is likely to save them (and come back to them later), or share them with their own followers. View this post on Instagram.

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

Influencer Marketing in 2021 Will Get A Serious Boost. Brands and influencers collaborating on Reels content . Creating educational carousel posts can increase engagement and reach as your community is likely to save them (and come back to them later), or share them with their own followers. View this post on Instagram.

Trends 52

Trends Instagram Microblogging Meme 52

Kikolani

AUGUST 29, 2017

Provides the opportunity for the author to meet and get to know the publisher, the publishing team, and the reader audience; opportunity for engagement (on the article; social media; etc.). We are actually shifting the focus to the engagement aspect and building those relationships. Building Engaging and Valuable Relationships.

Klout 82

Klout How To Influencer List 82

Kikolani

JUNE 21, 2016

After you take care of the elements that are influencing your search engine traffic, such as: Segmenting your audience in order to reach and convert each one effectively. Get influencers to write for you. But until you get to that point, why not make the most of your relationship or connection with an influencer?

Strategy 93

Strategy Content Marketing Influencer 93

Kikolani

JUNE 21, 2016

After you take care of the elements that are influencing your search engine traffic, such as: Segmenting your audience in order to reach and convert each one effectively. Get influencers to write for you. But until you get to that point, why not make the most of your relationship or connection with an influencer?

Strategy 60

Strategy Content Marketing Influencer 60

Sprout Social

NOVEMBER 15, 2016

In fact, social media’s influence runs deeper than customer engagement. The metrics you choose to monitor will be influenced by the goals you set; however, we recommend that you look beyond vanity metrics like your number of followers. — Lauren Friedman (@Lauren_Hannah) November 2, 2016.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Sprout Social

OCTOBER 25, 2016

Every time your company releases an advertisement, launches a website, speaks at a conference or posts on social media, you release your brand voice. According to the Sprout Social Q1 2016 Index , brands received 118% more messages on Instagram content from Q2 to Q4 2015. — American Red Cross (@RedCross) October 11, 2016.

Social Media 40

Social Media Brands How To Instagram 40

Sprout Social

OCTOBER 13, 2016

Whether you’re asking influencers, employees or customers to take over your profile, here are some tips on making sure your social media takeovers stay compelling and on brand, even if you’re not doing the executing: Start With the Experts. A photo posted by Litmus (@litmusapp) on Jun 3, 2016 at 2:13pm PDT. Cheers, Justine.

Social Media 40

Social Media How To Applications Instagram 40

Kikolani

MAY 31, 2016

They do not only engage in witty commenting, but also seek information about brands and make online purchases. Basically, what you get is a deep insight into most popular subjects, keywords, types of content and key influencers. Next on our list is an enterprise level tool for influencer research. Circloscope.

Tools 60

Tools Marketing SEO Analysis 60

Socialmedia.biz

OCTOBER 29, 2016

While you may not have the resources to hire a social-media firm to take the helm, you can certainly learn from the blogs, articles and tweets of experienced social influencers. What follows is a list of 10 such influencers. While visibility and engagement are tough nuts to crack, my answer is simple. With over 4.75 Read more).

Influencer 60

Influencer Social Media Resources HootSuite 60

Buffer Social

JUNE 16, 2016

Other themes included: Increasing engagement. We’re excited to be working with Chelsea and the Hubspot team on a Social Media Master Class to explore we’re they’re thinking about social media marketing in 2016, 2017, and beyond. Ondro Mikus , Slovak Telekom – Social media campaign for Euro 2016.

Social Media 40

Social Media Social Media Management Project Marketing 40

SalesChoice

JANUARY 12, 2017

B2B Sales productivity has hit an all time low in performance, and has dropped by 15% over the last ten years, now running on an average of in field productive face-to-face customer time at roughly 30% (Accenture, 2016). For small businesses, they are primarily relying on low-cost sales channels, telemarking, online engagement etc.,

B2B 22

B2B Analytics Data Patterns 22

Social Media Strategies Summit

JULY 12, 2019

The rise of influencer marketing was a fast one. 2016 saw the explosive growth of macro influencers and celebrities in marketing campaigns. By 2017, the market saw the need for micro-influencers – those with followings between 10,000 and 500,000. These days, influencer marketing seems to be ubiquitous.

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Influencer Tips Authentication Campaign 104

Hootsuite

MARCH 26, 2020

Even some of the largest conferences have gone partially or completely digital. These events can range from small question-and-answer sessions to large-scale conferences with thousands of attendees. Interactive trivia games and contests can also keep things engaging. Conferences and shows. Facebook Stories. Facebook Live.

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Hosting Eventful Tips How To 145

Kikolani

JULY 8, 2016

The key to online success is influence. What Makes a Powerful Influencer? Since they influence so many followers, it makes sense that brands reach out to them as spokespersons. But while the Kardashians may be social influencers, the opinions they share about your product or brand may be meaningless in terms of business.

Influencer 102

Influencer Review Compete Forums 102

Kikolani

JULY 8, 2016

The key to online success is influence. What Makes a Powerful Influencer? Since they influence so many followers, it makes sense that brands reach out to them as spokespersons. But while the Kardashians may be social influencers, the opinions they share about your product or brand may be meaningless in terms of business.

Influencer 60

Influencer Review Compete Forums 60

Hootsuite

JANUARY 27, 2020

In 2016, Facebook began prioritizing posts from friends and family, as well as “informative” and “entertaining” content. The algorithm was now set to prioritize posts that earned a lot of high-value engagement (eg., In other words: to get the reach to earn engagement, brands had to be earning engagement already.

HootSuite 145

HootSuite Facebook How To Groups 145

Webbiquity SMM

JULY 22, 2014

” Quality content and engagement matter. Guides to Influencer and Blogger Outreach. How to Find Niche Influencers in Google+, Twitter and the World at Large by Bruce Clay Blog. ”) and using tools like FollowerWonk to analyze the key influencers on your key influencers. The world has changed.

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Press Release Nielsen Blogger SEO 217