Sprout Social

AUGUST 26, 2020

When Heroes of the Dorm, a collegiate-level Heroes of the Storm tournament, made its ESPN debut in 2015, the nerd jokes and sarcastic Tweets that followed were pretty much inevitable. — Tyler Batiste (@TyBatiste) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015.

Data 85

Data Strategy Marketing Sports 85

Audiense

MAY 16, 2016

But where does social media strategy and the immediate nature of the medium fit in the high-end automotive industry? We also asked how they manage different audience personas, where sales sits in their social strategy, and what their most surprisingly successful piece of social content was.

Strategy 113

Strategy Automotive Campaign Social Media 113

Devumi

JANUARY 28, 2015

This article is going to look at social media marketing advice that will get you over the hump, and propel you for the rest of 2015. Having options for your fans to stay engaged is going to be your key for 2015. This keeps complaints and negativity off your main account where you share engaging content.

Platform 60

Platform Social Media Marketing YouTube 60

Webbiquity SMM

MAY 18, 2021

And so, Twitter makes its way to the top B2B social networking platforms for implementing content marketing strategies.” The exodus ticked up in 2015 and began to accelerate in 2017. Finally, there’s my recent experiment to gauge organic engagement (or lack thereof) on Twitter. It’s not inevitable.

B2B 348

B2B Platform Social Media Twitter 348

Rebekah Radice

JULY 13, 2015

When used correctly, Twitter can be a valuable addition to your current social media strategy. Not only is it an opportunity to reach and engage consumers in real-time, but it also promotes trust and builds credibility. 5 Simple Ways to Boost Twitter Engagement…Right Now. Jodi Okun (@JodiOkun) July 11, 2015.

Engagement 134

Engagement Twitter Hashtag Real Estate 134

Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. Social media platform decisions should align with goals and trends both within your organization and industry-wide. Houseparty, The platform to engage Gen-Z. Trend #1: Focus on Generation Z.

Platform 271

Platform Social Media Influencer Trends 271

Convince & Convert

DECEMBER 23, 2014

He saw potential for MarketingProfs in Google Plus, so he threw his hat in that ring and quickly found a very engaged audience. Social media, SEO performance, opportunities for partnerships with other companies—everything within Rob’s marketing strategy connects and works together to move the company forward. robzie_ Tweet This.

Social Media 149

Social Media Strategy Apple Analytics 149

Buffer Social

JULY 20, 2017

Businesses and organizations that are succeeding on social media now are the ones providing personalized social experiences to their fans such as KLM Royal Dutch Airlines, NASA, and Airbnb. And, in mind at least, that’s not a bad thing because: Social media is becoming an engagement channel. . Clicks are just harder to come by.”.

Social Media 112

Social Media Engagement Brands Airlines 112

Social Media Strategies Summit

JANUARY 2, 2020

While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. The result was a campaign that played into the Super Bowl hype, but still engaged consumers where they spend most of their time: on social media. 1 Dietz & Watson Launches the First-Ever Meat Nut.

Campaign 165

Campaign Meme Instagram Social Media 165

Hootsuite

OCTOBER 25, 2021

Over 2 hours a day , in fact, which is 30% more time than in 2015. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Step 1: Create a social media marketing strategy.

Social Media 142

Social Media Meme HootSuite Influencer 142

Oktopost

SEPTEMBER 9, 2021

Sarah joined Veyo in 2015 where she launched the Veyo brand and helped introduce the first-ever fleet of Medicaid-credentialed rideshare drivers to the healthcare industry. She explores why content creation is helping her team thrive in reaching and engaging potential partners.

Automotive 112

Automotive B2B Marketing Apple 112

The Realtime Report

JUNE 30, 2021

Workers Say Employee Experience Directly Impacts Customer Service, According to New Eagle Hill Consulting National Employee Survey Yet, Few Workers Say Organizations Deliver on Employee Experience and Satisfaction. on a range of employee experience aspects, including technology, diversity, employee engagement and customer service.

Survey 91

Survey Consultant Sample Samples 91

Convince & Convert

MARCH 11, 2016

Since December of 2015 , we have seen Google become more deeply involved in helping brands manage their location data in a seamless way. For multi-location organizations, accurate and updated local data in each market where the brand has a presence is absolutely critical. highlight to tweet). Get our Definitive email newsletter.

API 60

API Strategy Brands Marketing 60

Social Media Strategies Summit

FEBRUARY 27, 2020

Now that we’re two full months into 2020, we are starting to see which trends and platforms will fade into the background – and which will shape our strategies this year. This year, expect to see even more engaging and entertaining content that is focused on capturing a moment, rather than making a hard sell.

Trends 182

Trends Social Media Instagram Platform 182

Audiense

JUNE 7, 2016

World Health Organization ( WHO ) is the third most followed account among UN agencies on Twitter, with almost 3 million followers. We also helped them develop quick strategy. — WHO South-East Asia (@WHOSEARO) June 1, 2015. — WHO (@WHO) May 14, 2015. Audiense: What’s the makeup of your social media team?

Strategy 60

Strategy Twitter Social Media Tweetdeck 60

Buffer Social

JANUARY 15, 2017

This set me out on the research path to look into other popular goal-setting strategies and frameworks that exist and seeing how these might work for social media marketing. Keep reading below to see five amazing strategies that I found. 7 Popular Strategies for Setting Social Media Goals. Grow to 500,00 – By end of 2015.

Social Media 111

Social Media Strategy Metrics Research 111

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. This ongoing consumer engagement allows brands to build connections and create fans at scale. If you’re feeling the heat, we see you and hear you.

Social Media 111

Social Media Marketing Atlassian Team 111

Ignite Social Media

FEBRUARY 9, 2017

More often than not Facebook plays a significant role in a brand’s social strategy. Facebook made adjustments in an effort to curb the volume of content that members could see and focus on engaging content. Facebook made adjustments in an effort to curb the volume of content that members could see and focus on engaging content.

Metrics 60

Metrics Brands Facebook Sample 60

Convince & Convert

MARCH 30, 2016

Many moms, however, feel pigeonholed by brands and that most marketing towards them is patronizing, according to FanFinder survey (March 2015). Now, brands can take the key findings and implement them into marketing strategies. Characteristic marketing allows brands to get to know their prospects before engaging in a conversation.

Research 60

Research Engagement How To Sentiment 60

Pam Moore

MAY 5, 2016

The glory days of being able to gain massive organic reach with a simple, on the fly Facebook post are over and done. Take a listen to the 206th episode of the Social Zoom Factor podcast to learn 8 strategies and tips to build loyal tribes of advocates and social media friends. In this 30 minute podcast you will learn: .

Buy 113

Buy Social Media Brands Loyalty 113

Convince & Convert

SEPTEMBER 5, 2017

As Social Pros approaches its second birthday, we revisited some of Social Pros’ best conversations to bring you this list of the 12 most popular episodes since 2015—the best of the best. This episode serves up fascinating insights into how transparency leads to content gold and why increasing engagement means posting less on social.

Influencer 127

Influencer Social Media Statistics B2B 127

yMarketingMatters

OCTOBER 18, 2015

Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. This means video has to be interesting, compelling and relevant to get engagement and results. It may just be time for a strategy re-adjustment. YouTube is considered to be the No.

Video 133

Video Marketing Vimeo YouTube 133

Buffer Social

NOVEMBER 12, 2021

Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy. Read on to hear their stories, see their results, and learn the strategies you can start implementing today.

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

yMarketingMatters

SEPTEMBER 23, 2016

Insights will feature metrics like top posts, reach, impressions and engagement around posts, as well as more data on your followers like their gender, age, and location. This will be incredibly valuable for marketers, especially when it comes to figuring out when to post content to their profiles to maximize reach and engagement.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

Buffer Social

JANUARY 25, 2022

Although anytime can be a good time to switch up your marketing strategy, the start of the new calendar is one that resonates with us quite a bit. Sheena Russel, founder and CEO of Made With Local It helps that this influencer-based marketing strategy has already seriously paid off for the company.

Small Business 91

Small Business Marketing Retail Education 91

Sprout Social

NOVEMBER 19, 2018

Retailers know it’s never too early to start planning holiday social media campaigns, and recent years’ trends only further support those strategies. Data also shows the socially-engaged retail season begins ramping up as early as Q3, when back-to-school shopping swings into high gear, with an average of 2,005 messages per day.

Retail 109

Retail Sentiment Project Instagram 109

Jon Loomer

OCTOBER 26, 2017

Some believe it signifies the end of organic brand content on Facebook. It’s content that is catered to the user, and I’ve found it to be mostly memes and other high engagement content from heavily followed sources. It’s engaging stuff, I guess. Was Facebook eliminating organic brand content altogether?

Feed 167

Feed Feedly Facebook News 167

Small Business Mavericks

MAY 11, 2015

Digital marketing allows healthcare organizations to meet the consumers where they are, targeting patients at their specific moment of need based upon their specific condition.” HealthLeaders Media’s Marianne Aiello recently took a look at how the Mayo Clinic’s Digital Marketing Strategy Drives Engagement.

Health Care 70

Health Care Marketing Engineering Reputation 70

Webbiquity SMM

MAY 3, 2012

In fact, by 2015 more U.S. Consumers are engaging with their favorite companies on Facebook, says Mashable.com. First, they should recognize the benefits of creating a mobile strategy that their best customers will respond to. What Can A Mobile Strategy Do For Me? How One Organization Successfully Embraced Mobile.

Mobile 180

Mobile iPhone iPad Training 180

Oktopost

MAY 23, 2022

In this post, we’ll explore the fundamentals, benefits, and use cases of intent-based marketing, and how you can successfully implement these strategies to enhance your customer experience. Essentially, you customize your marketing strategy based on their online behavior, needs, and interests. Engagement (downloads and clicks).

B2B 88

B2B Marketing Paid Search Buy 88

Sprout Social

JANUARY 22, 2020

From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. The 2015 inaugural campaign netted a 7000% increase in social impressions and more than 2.7 million in 2019.

Campaign 47

Campaign Hashtag Sentiment Overview 47

Direct Marketing Observations

OCTOBER 15, 2010

We used to marvel at UGC, but what is it when large organization start to pass their content off as UGC? 3) Mobile will be THE social platform.The global mobile market is expected to reach $1 trillion by 2015. 5) Engagement strategies will be different on every channel because of the data returned from #4.

Astroturfing 204

Astroturfing UGC Tips Mobile 204

Sprout Social

OCTOBER 6, 2022

And keep in mind: going viral is a bonus—not a strategy, and certainly not a reliable solution for slow channels. That said, understanding some of the common elements of viral videos can make your content more discoverable and engaging, increasing your chances of going viral. Engage your viewers’ emotions.

Video 127

Video Social Media How To Trends 127

The Realtime Report

MARCH 2, 2017

Webinars are an important component of any content marketer’s strategy. Even though this is clear, according to Smart Insights, 47% of businesses did not have a digital marketing strategy in 2016. In effect, it is also safe to assume that a significant number of marketers do not have a clear strategy for webinars. Conclusion.

Conversation 70

Conversation How To Software Analytics 70

Buffer Social

MAY 11, 2020

In 2015, we made Buffer’s most significant acquisition and acquired Respondly , which became Reply, our solution to help businesses deliver fast and responsive customer support on social media. Another thing we’ve come to realize is that small businesses don’t use social media for customer support in the same way as larger organizations.

Small Business 53

Small Business Team Social Media Organization 53

Waxing UnLyrical

DECEMBER 7, 2015

It seems like only yesterday we were ringing in 2015. Reclaiming Social: Content Strategy for Social Media. Uber-Targeted Social Media Strategies. I can’t speak for all of you, but for me this year has flown by faster than a hummingbird hopped up on a cocktail of Red Bull and Schnapps. someoneslowmedown! ” Yea baby!

Consultant 100

Consultant Banking Trends Review 100

Buffer Social

DECEMBER 19, 2017

We think social media is becoming more for engagement and brand building than referral traffic and revenue. So a top social media post to us is one that generates the most reach and engagement. These social media posts are ordered according to their reach rather than engagement as it’s easier to get that data. 778 shares.

Social Media 108

Social Media Study LinkedIn Instagram 108