Webbiquity SMM

FEBRUARY 2, 2016

Social media’s share of the total marketing budget will grow from 10% in 2015 to 14% this year, while spending on offline advertising will fall 2%. By 2019 mobile advertising will represent 72% of all US digital ad spending. Less than 30% of small businesses use Web site analytics, call tracking, or coupon codes.

Hubspot 100

Hubspot Marketing B2B Survey 100

Rebekah Radice

MAY 9, 2015

. — Marsha Collier (@MarshaCollier) May 6, 2015. By 2020, only 15% of sales interactions will be outside of social, mobile, and video #influencerchat pic.twitter.com/2RnapMtVHr — Vala Afshar (@ValaAfshar) May 6, 2015. ” ― @adamsconsulting #InfluencerChat pic.twitter.com/AMZPn8laH6 — Ann Tran (@AnnTran_) May 3, 2015.

Social Media 131

Social Media How To Marketing HootSuite 131

Oktopost

APRIL 22, 2019

In 2015, the average B2B nurture funnel was 12 months long with the full marketing and sales funnel taking about 512 days from lead to sale on average! However, the most common attribution platform, Google Analytics, has no idea what happens in Facebook ads, and Facebook Analytics has no understanding of the Google programmatic exchange.

Software 101

Software Marketing Analytics B2B 101

Ignite Social Media

JANUARY 10, 2018

1 Due to its portability and ease of use, 90% of mothers use mobile devices to access the internet and social media. 2 Facebook has continued to grow in popularity with a 6% increase with mothers since 2015. July 16, 2015. In a survey conducted by Edison research, it was found that the average US mother spends approximately 3.5

Social Media 113

Social Media How To Survey Social Networking 113

yMarketingMatters

OCTOBER 18, 2015

It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Periscope and Meerkat are live streaming video mobile apps allowing you to “go live” via your mobile device anytime and anywhere. Why the explosion of video content?

Video 133

Video Marketing Vimeo YouTube 133

Oktopost

OCTOBER 23, 2019

Many relied on cookies, which Google is trying to change as the industry moves towards things like intent data and site analytics. On the one hand this is good, since this will give advertisers a more holistic reach within the Google ecosystem (especially with mobile and multi-device browsing).

Marketing 110

Marketing YouTube Overview Instagram 110

Kikolani

MARCH 6, 2015

Fetching Friday is back for week ten of 2015! Google Will Rank Your Site Higher If It’s Mobile Friendly by Owen Williams. Google Search Algorithm Adds Mobile-Friendly Factors & App Indexing To Ranking by Barry Schwartz. My Favorite 5 Analytics Dashboards – Whiteboard Friday by Ed Reese. Content Marketing.

Products 60

Products Marketing Journal Mobile 60

Likeable

JANUARY 23, 2019

45 percent of US internet users say that their mobile device is quickly becoming their most important shopping tool, up from 29 percent in 2015. When visiting Facebook Watch for intentional viewing, users stay to watch videos 5X longer than in the News Feed, where they’re in discovery mode. million US millennials (or 89.2

Statistics 92

Statistics Social Media Marketing Instagram 92

Direct Marketing Observations

MARCH 19, 2012

billion by 2015 up from $3.2 Some recent Accenture research reveals that retailers can respond with mobile capabilities designed to create value for both customers and themselves if they understand who is shopping in their stores, how they shop, and how mobile influences their shopping behaviors. billion in 2010.

comScore 166

comScore Microblogging Posterous Marketing 166

Kikolani

FEBRUARY 16, 2016

Choose the best long tail keywords to drive traffic to your website using web analytics and keyword research tools. Mobile Ranking Factors – by Searchmetrics. . Mobile Ranking Factors – by Searchmetrics. . Download ebook. Download ebook.

eBook 60

eBook SEO Hubspot Marketing 60

ProBlogger

DECEMBER 15, 2015

I’ve been having a scroll through our analytics to dig out what posts you guys found most useful this year and I’ll be publishing the top five in the categories of content, monetisation, social media, and the general tips we’ve shared across the rest of this week. Check back tomorrow for the next instalment!

Tips 20

Tips Content Blogger Influencer 20

Dave Fleet

FEBRUARY 16, 2016

The (actual) year of mobile. As it turns out, two other trends piled on top of this: the growth in mobile and – in Ontario, at least– the impact of accessibility-focused legislation – did drive a spike in owned media programs over the last couple of years, as companies shifted some budgets towards those properties.

Mobile 105

Mobile Trends Compete Loyalty 105

Audiense

MAY 10, 2016

The first brand we found not associated with sport or entertainment was Samsung Mobile, who are followed by 5.84% of Leicester’s followers. Using Twitter analytics to build this level of understanding of an audience can be useful for marketers both at the club and at brands looking to tap into their following.

Social Media 99

Social Media Airlines Sports Report 99

Talkwalker SM

JUNE 2, 2016

Last March, Kylie literally made the internet break as Google analytics could not keep track of the number of visitors to her site when she released a new line of glosses. Both text-based listening and visual analytics complete a social media monitoring strategy. With over 1.8

UGC 60

UGC Brands Content Instagram 60

Webbiquity SMM

SEPTEMBER 1, 2016

Mobile users in the Asia-Pacific region are driving much of this growth. According to metrics gleaned from the MENA-region Arabic sites during Ramadan in 2015, high numbers of sessions occurred at midnight, when many Ramadan celebrants were having sohor (late dinner). Worldwide social media adoption rates remain sky-high.

Marketing 100

Marketing Metadata Retail Airlines 100

Webbiquity SMM

JANUARY 19, 2016

billion use social networks from a mobile device. The tools most commonly used to measure social media marketing results are the native analytics provided by the social networks (Facebook, Twitter, etc.) These are followed by social media management platforms like HootSuite (62%) and web analytics (e.g., as of December 2015. (

Social Media 100

Social Media Marketing Survey Metrics 100

The Realtime Report

NOVEMBER 26, 2019

Dan Draper, “Mad Men,” Lionsgate, 2007-2015. Source: Strategy Analytics TV Counts – With OTT content streaming’s rapid rise, more and more people around the globe are watching more content on a variety of screens. It’s all so clean … analytic … programmatic. mobile, PC and tablets to provide clients a total audience picture.

Advertising 113

Advertising Nielsen Buy Products 113

ProBlogger

AUGUST 30, 2015

Blogging Basics: Google Analytics. You can learn more about this at How to Stop Spam Bots from Ruining Your Analytics Referral Data. Set up #analytics site search to track keywords that users have typed into your site search to inform your content strategy. Set up a time to check Google Analytics each month.

Training 20

Training Eventful Tips Analytics 20

Twist Image

APRIL 27, 2015

In 2011, time spent with video on digital devices - PCs, mobile devices and other connected devices including over-the-top (OTT) and game consoles - totaled 21 minutes daily. In 2015, forty percent of media spending will still be done on television. How we no longer live in the three screen world (TV, computer and mobile devices).

Apple 40

Apple Advertising Data Compete 40

Rebekah Radice

MAY 11, 2015

One of my most recent achievements is being named a 2015 Top 10 Social Media Bloggers by Social Media Examiner. According to MarginMedia , “48% of users say that if they arrive on a business site that isn’t working well on mobile, they take it as an indication of the business simply not caring.”. Track Your Progress. Start Writing.

How To 132

How To Domain Name Hosting WordPress 132

Talkwalker SM

APRIL 5, 2016

With rising rates of ad blocking, the adoption of mobile-first everything, social media app use, and declining rates of TV viewership, brands and marketers of all industries are realizing just how critical digital influencers are to an effective, comprehensive, and multi-platform marketing strategy. UGC Drives Purchase Decisions .

Influencer 60

Influencer UGC Content Marketing 60

Twist Image

JULY 17, 2015

on stage at their event this week (it runs from July 15 - 18, 2015). Whether it's search, social, mobile and more, there is a plethora of new agencies and companies that have a depth of focus in one, specific niche of digital marketing that makes them both highly knowledgeable and expensive (but worth it). Highly-specialized agencies.

Startup 40

Startup Consultant Mobile Analytics 40

Twist Image

OCTOBER 30, 2013

As data and analytics take a more predominant role in business decisions, marketers are going to face a world where IT (both hardware and software) to operationalize the department of marketing is going to hit some exponential growth curves. Can we get the CMO and CIO to shack up? driven by the rapid adoption of smartphones and tablets.

iPad 100

iPad Wireless Marketing Telecommunications 100

SalesChoice

FEBRUARY 8, 2017

A recent report issued by SalesForce confirmed that high performance sales organizations are 4x more likely to use predictive analytics. Their research also confirmed that: Sales organizations plan to increase their use of sales analytics 58% from 2015 to 2016. Thomas Davenport, Expert on Analytics and Big Data.

Analytics 20

Analytics B2B Data Project 20

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Rebekah Radice

AUGUST 27, 2016

Just look at how mobile is changing the way we browse the web. billion monthly active users on mobile , they decided to develop “Instant Articles,” allowing brands to publish articles to the app that load with unprecedented speed. billion monthly active users on mobile. With its 1.51 Better engagement.

Facebook 60

Facebook RSS API How To 60

Sprout Social

MARCH 1, 2017

Your Site Isn’t Optimized for Mobile Devices. To go along with the previous tip, you need to make sure your website is fully optimized for mobile devices. Your signup and checkout process needs to work just as well on a mobile device as it does on desktop since most Instagram users access the app through their phone or tablet.

Buy 40

Buy Instagram Mobile Features 40

Convince & Convert

MAY 4, 2015

All of the personas we build are data-driven, so it’s not much different than a well-written analytics report in that you’re telling stories about people based on data and adding a layer of psychology to make sense of what they are doing.”. mophie (@mophie) March 24, 2015. King said, “Psychology is the fundamental component.

Conversation 60

Conversation Campaign Patterns Influencer 60

SalesChoice

APRIL 3, 2017

At the same time, the advent of mobile, chat, and explosive interruptive forces have catastrophically impacted human ability to focus, concentrate and achieve mindfulness. By 2019, according to IDC, the global market for content analytics, discovery and cognitive systems software is projected to reach $9.2 Image Source: [link].

Startup 20

Startup Data Software Analytics 20

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Social Analytics. Track your social media analytics in relation to what you monitor and produce reports. Check out our social media analytics compass. You may also be monitored!!

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Buffer Social

MARCH 13, 2017

Launched in September 2015 , Lenses are a fun way to augment your snaps. In January 2015, Snapchat launched Discover , “a new way to explore Stories from different editorial teams.” And currently, there aren’t any public ways to get analytics or data around your Snapchat account. Create your own Snapchat KPIs.

Social Networking 111

Social Networking Social Media Examples Video 111

Sprout Social

JUNE 7, 2016

Likes replaced Favorites in 2015, and use a heart instead of a star icon. Get started by visiting Twitter’s native analytics site and logging in with your Twitter username and password. Mobile footprint : Informs you about which wireless carrier and device your audience is using. Events on Twitter Tab.

Metrics 40

Metrics Twitter Comparison Report 40

SalesChoice

OCTOBER 4, 2016

The Recent Tractia 2015 study forecasts the sales of enterprise AI will be a cumulative $43.5 billion between 2015 and 2024. Machine Learning methods use Random Forests, a term that refers to an analytic technique developed by Leo Breiman and Adele Cutter. Market Growth Dynamics. Generating new insights.

Software 20

Software Patterns Applications B2B 20

Buffer Social

AUGUST 29, 2022

Buffer, the product, has come a long way since I joined the company in 2015. If you have the Buffer mobile app, you can also schedule stories and Buffer will send you a push notification when it’s time to add to your story, so that you can finish the post in Instagram. Use the Buffer mobile app to add content from your phone.

Features 84

Features Sentiment Analytics Statistics 84

Webbiquity SMM

FEBRUARY 10, 2015

Consumer marketing is about mobile, B2B is about content. Asked what their organization’s “single most exciting opportunity” was for 2014, 22% of consumer marketers cited mobile, while just 10% of B2B marketers concurred. Facebook has 802 million daily active users–609 million on mobile devices.

Statistics 50

Statistics Social Media B2B Hubspot 50

Buffer Social

NOVEMBER 21, 2016

billion monthly users (up 16% from Q3 2015). Instant Articles load up to 10 times faster than the mobile web. Business tools : Business tools include new business profiles, analytics and the ability to create ads from posts directly within the Instagram app. billion in revenue during Q3 2016 and now has 1.79 Acquisitions: .

Trends 40

Trends Social Media Predicition Instagram 40

Writtent Blog

MAY 6, 2021

The solution offers a mobile app and web portal for configuration, monitoring, reporting and troubleshooting purposes. The mobile app and web portal are driven by a cloud platform that maintains information about the customers network and deployment to enable the offered management and other services. .

Real Estate 40

Real Estate Insurance Construction Policies 40