Likeable

MARCH 23, 2021

Instagram made it clear that users and brands will still be able to see the amount of engagement their content gets, but the metrics will not be publicly displayed in the feed. Overall engagement may drop. Will users be less likely to like a piece of content if it does not already have high engagement numbers?

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Keyhole.co

FEBRUARY 28, 2023

That’s why, over the past couple of years, memes have become a communication tool used by the entire internet collective. What we’ll talk about in this blog post is how you can use this ongoing trend to get people talking about your brand and ramp up your engagement rates. Without much ado, let’s dive right in.

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Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

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Waxing UnLyrical

DECEMBER 13, 2013

The 2014 SoloPR Summit that is the brainchild of Kellye Crane , another social connection who has become a dear friend. When Kellye asked me to speak at the 2014 event, I jumped at the chance. xPotomac 2014 (Feb. Traackr’s The Engagers: 2013 Edition. on influence and engagement, it’s a calendar too!

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Buffer Social

JUNE 6, 2018

Social media is as much about engagement with other people as it is about sharing content. Here are just a few reasons why social media engagement is a vital part of any social media marketing strategy. In 2017, Buzzsumo analyzed 880 million Facebook posts and uncovered a sharp decline in engagements. ” – Facebook.

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Pixlee

SEPTEMBER 23, 2017

Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. So, where do you start as a brand?

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Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

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Mindjumpers

MAY 26, 2016

Another reason engagement is so high on the platform is that there are no worries about content existing forever. On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. 24 hours is the maximum amount of time it will stay live, through “Stories”.

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Unmetric

SEPTEMBER 19, 2018

This digitally native vertical brand or DNVB has scaled tremendous heights in terms of engagement and following. In 2014, Glossier was launched online with just four products and in just four years, it has grown into a cult-status, multi-million dollar business. Every product is thus an opportunity for more social media engagement.

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Laurel Papworth

NOVEMBER 3, 2014

Not sure if/when I’m running them next year due to available dates but here’s the details for this December course: Social Media 3 Day Intensive Course (hands on) in Sydney December 2014. The 7 steps of social media Engagement . OUTCOME: Students will gain an understanding of the 7 Steps of Social Media Engagement.

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Social Media Press Release Class Course 69

Keyhole.co

MARCH 26, 2024

million LEGO’s adjunct and spinoff social media accounts also boast engaging content and thousands of followers. And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. Here’s what this means in terms of user engagement. Instagram: 10.3

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Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Community managers with a background in writing find themselves having to learn advanced media buying optimization techniques.

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Pam Moore

MARCH 19, 2020

They have influencers excited to work with them to amplify their brand, expand their reach and build new relationships. Brands turn up the volume with influencer marketing. Brands will continue to turn up the volume, engagement and results with influencer marketing. The competition is getting heavy! Another 21.3%

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Pam Moore

JANUARY 19, 2020

They have influencers excited to work with them to amplify their brand, expand their reach and build new relationships. Brands turn up the volume with influencer marketing. Brands will continue to turn up the volume, engagement and results with influencer marketing. The competition is getting heavy! Another 21.3%

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Trends Brands Marketing Influencer 78

Mindjumpers

MAY 26, 2016

Another reason engagement is so high on the platform is that there are no worries about content existing forever. On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. 24 hours is the maximum amount of time it will stay live, through “Stories”.

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Pixlee

APRIL 17, 2019

Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. Throughout the rest of the year, social media managers should focus on leveraging Instagram stories to build community and provide unique and relevant content that seamlessly fits into this medium.

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Socialmedia.biz

OCTOBER 29, 2016

While you may not have the resources to hire a social-media firm to take the helm, you can certainly learn from the blogs, articles and tweets of experienced social influencers. What follows is a list of 10 such influencers. While visibility and engagement are tough nuts to crack, my answer is simple. Read more). Rebekah Radice.

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Ignite Social Media

FEBRUARY 2, 2023

In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. We then founded Carusele in 2015 based on the assumption that’s proven true that basic influencer marketing could be improved and optimized. Tune in now if you are ready to take your career up a notch!

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Convince & Convert

JUNE 26, 2014

In partnership with PR News , Cision polled the PR community on their social media usage to find out how they engage, which platforms they utilize, and where they spend ad dollars. And chances are, they’ll be more likely to engage with your message since the platform has less brand noise. What does this mean?

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Pixlee

APRIL 2, 2019

Rather than setting forth archaic tenets to build your marketing strategy, a new school of thought is both popular and successful for brands: craft your marketing strategy from community-driven marketing. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty.

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Unmetric

SEPTEMBER 10, 2019

Brands leverage Twitter for a whole bunch of reasons, from customer service, to product updates to engaging in industry-related conversations, it is the go-to network to increase brand visibility. So what are brands offering to keep their audience engaged? Chanel added an average of 5,088 new followers every day since 2014.

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Waxing UnLyrical

APRIL 26, 2018

Back in 2014, two researchers, Keith Quesenberry and Michael Coolsen, published a study. The Health Gap campaign included traditional print and outdoor advertising, earned media , organic and paid social media, influencer marketing and programmatic ads. Nonprofit Storytelling: Community-Building. ” This isn’t a secret.

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Ignite Social Media

JULY 31, 2017

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. Influencer marketing and paid is another way to gain exposure.

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Social Media Trends Community building Hosting 84

Waxing UnLyrical

AUGUST 12, 2015

The community was scanning, spending less than a minute on a post. The engagement and content consumption increased 200%. So, when the horrific Sandy Hook shooting occurred in December of 2014, we asked crisis communications expert Gerard Braud to host a free teleseminar. Sharing metrics. ebooks, whitepapers, etc.)

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Waxing UnLyrical

APRIL 13, 2015

.” AHEM Founders Laura Stanik and Chris Blockus take a look at how we can influence change “together in our global community through the people we engage, the information we share, and the work we do” in this still relevant post. SheSpeaks CEO, Aliza Freud, Talks Influencers With Cynopsis Media.

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Unmetric

AUGUST 2, 2019

So what are they offering to keep their audience engaged? The brand added 62 million followers since 2014, a 1,343% growth in followers which is almost 32,000 followers added per day. By posting consistently and creating Instagram stories like a pro, Huda beauty has built a strong community that adores its beauty line.

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Hootsuite

JUNE 25, 2019

And to make things easier, we’ve sorted them by objective, from increasing engagement to generating leads. 7 Social media contest ideas to increase engagement. The classic “like and/or comment to win” is a tried and true way to increase engagement. Follow to win + influencer. Like and/or comment to win. Vote to win.

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agora pulse

AUGUST 19, 2020

(After all, 65% of content consumers stated that they prefer content from prominent industry influencers.). That’s because blogs are now 53% longer than they were in 2014 and require matching graphics, GIFs, and SEO to be effective. Draws on micro-influencer strength. Builds an active community . Time-consuming .

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Mindjumpers

NOVEMBER 17, 2015

This very first post is written by Chinwe Obinwanne , Local Community Manager from Nigeria and part of the Mindjumpers Network. million users it had in 2014. Second to relevance, influencers play a key role in taking a campaign or cause viral. A number that is estimated to almost double in the next five years. I’ll explain.

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Buffer Social

NOVEMBER 13, 2017

It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. Before Pulse, LinkedIn didn’t offer users or influencers much in the form of organic content. Becoming a platform for influencers. The reason for this sudden growth?

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Unmetric

SEPTEMBER 27, 2019

The brand’s content strategy is a mixed bag that includes live events’ coverage, video clips, and images that win them a ton of engagement. The brand added more than 29 million followers since 2014, a 37.4% The brand has multiple Facebook accounts catering to specific countries and geographical locations they have a presence in.

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Brands Facebook Campaign Sports 96

Convince & Convert

APRIL 11, 2014

via Bring Jerry Home on Facebook Jerry’s Army engaged in what they called “post-bombing,” where they would target a specific city. This is a new version of real-time marketing: not only is Fallon engaging directly with the massive car companies; he’s also engaging directly with the individual Ford dealers.

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Waxing UnLyrical

JANUARY 20, 2015

Attract, Engage, Convert – How to Better Measure and Optimize Content Marketing Performance. Why: Content marketing touches all aspects of business communications, which is why Lee Odden provides an easy to understand model for keeping content marketing accountable and measurable. 5 Measurements for PR ROI.

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Sprout Social

APRIL 11, 2017

The beauty of hashtags for Instagram is they make your content discoverable and increase your chances of engagement. Aside from getting mentioned by influencers , using hashtags is one of the easiest ways to grow your audience within Instagram. Community hashtags. Community Hashtags. The answer is hashtags.

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Unmetric

SEPTEMBER 27, 2019

The brand’s content strategy is a mixed bag that includes live events’ coverage, video clips, and images that win them a ton of engagement. The brand added more than 29 million followers since 2014, a 37.4% The brand has multiple Facebook accounts catering to specific countries and geographical locations they have a presence in.

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Brands Facebook Campaign Sports 72

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. Secondly, social engagement absolutely helps.

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Social Media Strategery

JANUARY 20, 2014

Sure, there aren’t usually any hard costs required to set up social media accounts, but someone is still had to create the content, engage in the conversation, monitor and manage those conversations, etc. Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content.

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