Buffer Social

JANUARY 12, 2018

If you like creating and scheduling social media posts with your phone, we would love for you to try our mobile apps. In this post, you’ll learn more about the Buffer mobile apps ( Android and iOS ) and the top 10 features for smarter social media marketing. Getting started with Buffer on mobile.

Mobile 95

Mobile Social Media Tips Marketing 95

Social Media Marketing

AUGUST 16, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Flipboard Press Release Trends 167

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. In addition, US Twitter users are most active after 6 pm, whilst those in the UK are highly engaged between the hours of 10 a.m. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2.

Social Media 162

Social Media Flipboard Journal comScore 162

Ignite Social Media

MAY 16, 2016

With social media being considered by many brands as part of the traditional marketing mix, it may be tempting to constantly push a commerce message, but that approach will kill your social media engagement. Let’s take a look at how social media engagement has changed over the years. So what’s that mean for engagement?

Engagement 109

Engagement Social Media Class Loyalty 109

Buffer Social

MAY 31, 2017

Now seems to be the perfect time to take a closer look at Facebook video and how to use videos to engage more fans on the platform. In this post, you’ll learn 17 actionable tips to increase the views, engagement, shares of your Facebook videos. 17 Top Facebook Video Tips for More Views, Shares, and Engagement.

Video 111

Video Engagement Facebook Mobile 111

Social Media Strategies Summit

APRIL 22, 2019

With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. As with most features on Facebook, there is typically an advantage to being an early adopter. There were positive changes for marketers as well.

Trends 142

Trends Social Media Instagram Influencer 142

Mindjumpers

MARCH 5, 2014

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. As of 2013, Facebook users in Japan reached 22 million and Mixi has been experiencing a steady decline in users ever since. Behavioural insights.

Social Media 200

Social Media Mobile MySpace Trends 200

agora pulse

MAY 30, 2019

When Snapchat unveiled Stories in 2013, it didn’t seem momentous. The feature, which allowed users to string together photos and videos into an ephemeral collection that would disappear after 24 hours, was novel and fun—but did not feel like the sort of thing that would be adopted widely. How times have changed!

Social Media 129

Social Media Survey Social Media Management Instagram 129

Convince & Convert

MAY 1, 2015

It’s been nicknamed “Mobile-geddon.” There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. Second, apps will be discoverable in mobile search results with deep links driving new app downloads. Unplayable content.

Mobile 60

Mobile API SEO Google 60

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Twitter, LinkedIn, and YouTube now have their own Stories feature. A Brief History : Snapchat Stories launched in late 2013, just two years after the app’s inception.

Social Media 121

Social Media Brands Content Real Estate 121

Mindjumpers

OCTOBER 8, 2013

Visual content has always been important in social media, but 2013 has set whole new standards. Social videos give businesses an opportunity to extend their mobile reach and engage in the rapidly changing social media world. Instagram also has this feature, but most people prefer Vine. Where to go?

Video 266

Video Film Instagram YouTube 266

The Realtime Report

DECEMBER 24, 2013

And if you happen to have one (or several) drinks too many, not to worry: several major alcohol brands are working with mobile taxi apps to help pay for your ride home. pic.twitter.com/zMoC4P3Erb. — #CirocTheNewYear (@Ciroc) December 24, 2013. Social Media Campaigns alcohol beer Hailo liquor mobile apps taxi apps Taxi Magic Uber'

Discount 164

Discount Transportation Brands Delicious 164

Buzz Marketing for Technology

OCTOBER 18, 2013

By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales. That’s a win-win for both brands and consumers. Overall, U.S.

Retail 217

Retail Discount Loyalty Data 217

The Realtime Report

NOVEMBER 1, 2017

In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. By the end of 2017, 67 percent of small businesses will have built their own mobile apps. Concurrent with the rise of mobile internet usage has been the rise of apps.

Mobile 111

Mobile GPS Wireless Compete 111

Convince & Convert

MAY 29, 2014

The TSA is nearing its one year anniversary of using Instagram to educate travelers on what not to pack by featuring photos of real items confiscated from airports across the country. The account was created in June of 2013 and features a range of confiscated items, from guns, to grenades, drugs and martial arts weapons.

Instagram 158

Instagram Case Study Travel iPhone 158

The Realtime Report

DECEMBER 4, 2013

Budweiser UK (@BudweiserUK) December 2, 2013. Though there are countless holiday sweaters available online (from cute to hideously ugly — and everything in between) and in Salvation Armies nationwide, Budweiser decided to create the KnitBot and drum up some social engagement (and provide some thanks to those poor designated drivers.).

Twitter 142

Twitter Hotels Campaign Hashtag 142

The Realtime Report

SEPTEMBER 5, 2012

Hoping for a high level of feedback, Under Armour is engaging heavily with the @UAWomen Twitter account, as well as #IWill and #WhatsBeautiful. UAWomen has over 17,500 followers, and uses the account to engage followers (“What race(s) are you gearing up for this fall?”), Under Armour Women (@UAWomen) September 4, 2012.

Campaign 180

Campaign Apparel Social Media Posterous 180

Buffer Social

OCTOBER 17, 2017

So Facebook creates features (such as unfollow and see first) to let people customize their Facebook experience. Posts with unusual engagement patterns (a like-baiting signal). The Simple Facebook Posting Strategy That Helped us 3x Our Reach and Engagement. You control your experience: Individuals know themselves best.

List 190

List Facebook Feed Feedly 190

Social Media Marketing

DECEMBER 13, 2011

The Fiesta Movement , the Explorer reveal on Facebook , Doug the Spokespuppet , Ford Social (formerly known as The Ford Story) and being the first brand on Google+ all stand as examples of Ford's success that spans from clever campaigns to a daily commitment to engage. The video below will help you get a sense as to how it works.

Automotive 153

Automotive iPhone Mobile Course 153

Webbiquity SMM

NOVEMBER 27, 2018

Marketers use Twitter to build interest and attendance before the event; to share the experience in real time and increase engagement during the event; and to connect attendees with related content (e.g., Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones.

Team 160

Team Marketing B2B Eventful 160

The Realtime Report

JANUARY 22, 2013

Instead of the traditional engaged couple asking family and friends to purchase silverware and bedding, “ The Dodge Dart Registry ” is a new vehicle for millennials to raise funds to buy a new car. ” So far, the registry only exists for the 2013 Dodge Dart.

Buy 184

Buy Comparison Campaign Sites 184

Buffer Social

MAY 30, 2023

Try it out → Short-form video as a concept isn’t new — Vine saw immense popularity from 2013 to 2016 with its 6-second or less looping videos. Sixty-three percent of marketers say trendy videos related to news stories and powerful cultural moments generate the most engagement.

Video 76

Video Film Meme Trends 76

Pam Hughes

DECEMBER 30, 2021

Consider these voice search stats via Truelist , Techjury , and Vixen Labs : 30% of daily searches are voice-based 40% of adults use voice search daily 1 billion voice searches take place each month More than 40% of voice searches return results from featured snippets. How: How do electric cars work? When: Is the Tesla dealership open today?

SEO 68

SEO Strategy Engineering Mobile 68

The Realtime Report

DECEMBER 31, 2012

Facebook fans were able to interact with Lowe’s on Pinterest without ever leaving Facebook’s platform; the results included a 32% increase in Pinterest followers for the brand, and follower gains of 60% for certain featured boards.

Case Study 194

Case Study Study Social Media Film 194

Mindjumpers

FEBRUARY 26, 2014

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. As of 2013 Facebook users in japan reached 22 million and mixi has been experiencing a steady decline in users ever since. Behavioural insights.

Social Media 113

Social Media MySpace Trends Energy 113

Ignite Social Media

MAY 1, 2017

Supposedly, user confusion over liking vs. saving pins prompted the change but brands may see a drop off in Pin engagement as a result. For starters, disclosures must be clearly visible in the mobile feed without requiring the user to click “read more.” FTC Issues Warning to Instagram Celebs.

Instagram 104

Instagram Twitter Engineering Influencer 104

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Be sure to follow Eric and the Buddy Punch team on Twitter.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. Users are watching more than one billion hours of YouTube videos each day, with over half of those views coming from mobile devices at upwards of an hour each day. 4. Mobile devices dominate YouTube views, but TV is gaining.

YouTube 110

YouTube Strategy B2B Marketing 110

Kikolani

MARCH 13, 2013

Plus, when I’m ready to periodically purge my RSS feeds, I can look at the Twitter handles and figure out quickly whether I have engaged with them or not. I migrate from laptop to desktop to mobile, so I am only choosing web-based RSS readers that also play well on my iPhone. They also have a clean interface for mobile browsing.

Google Reader 168

Google Reader RSS Netvibes Google 168

Buffer Social

JULY 6, 2017

Mistakes that have cost us reach and engagement, maybe even fans and customers. Posting less 3X our reach and engagement. When we posted less (once or twice per day) to our Facebook Page, our reach and engagement increased by three-fold. Tailored content for each platform increases reach and engagement.

Social Media 112

Social Media Curation UGC Instagram 112

Waxing UnLyrical

APRIL 13, 2016

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. It is one of the most effective ways to spread brand awareness to scores of followers, to reach out and engage with them. in revenue per $1 spent. Gap’s Styld.by.

Influencer 100

Influencer Campaign Marketing Fashion 100

Buffer Social

AUGUST 16, 2023

This means our software is hosted on the cloud and used over an internet connection via a web browser or mobile app. and Pendo for customer communication and engagement. There are still endless opportunities for AI-powered customer features, and we will continue to build upon what we’ve built.

Price 70

Price Buy Insurance Cost 70

Dave Fleet

FEBRUARY 16, 2016

The (actual) year of mobile. Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Between 2010 and 2013 (or so), we saw things slow slightly. The (actual) year of mobile.

Mobile 105

Mobile Trends Compete Loyalty 105

Waxing UnLyrical

SEPTEMBER 16, 2015

A recent report from Continuity Insights in 2014 shows that “over half (58%) rated mobile technologies [are considered] as absolutely vital in carrying out crisis communications plans, up 5% since 2013” (page 4). We researchers often only focus on what good can be accomplished with social media at our fingertips.

Social Media 100

Social Media Class Conference Research 100

Kikolani

MAY 17, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Featured Post of the Week. The 2013 YouTube Marketing Guide – How does a company that sells blenders attract over 220 million views on YouTube? The Resources Mashup.

Mashup 134

Mashup Resources Google Domain Name 134

Convince & Convert

OCTOBER 11, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. For Silk, they created a series of videos called the Tastemaker Challenge , featuring an interpretive dancer, a soul singer, and even a yodeler. It’s always on, which is one of its best features, but it’s also dangerous.

Posterous 126

Posterous Social Media Comparison Team 126

Buffer Social

NOVEMBER 27, 2018

Since Snapchat debuted the Stories format in 2013, it’s gone from strength to strength and is quickly becoming the default format for content consumption and creation. ” Though Facebook has rolled out Stories Ads, it will need to reinvent mobile video ads for this to be a success. ” The rise of Stories. Over to you.

Feed 111

Feed Feedly News Facebook 111