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Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Mobile Has Arrived. This follows the point above: Mobile Internet usage is rising exponentially, and it is here to stay.

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UK Mobile Ad Spend Grows 126% in 2013

The Realtime Report

The latest estimates from eMarketer show staggering growth in UK mobile advertising. Mobile ad spend for 2013 will total over £1 billion (around $1.89 Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. billion) in the UK. billion (or more than $3.58

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What Does 2013 Hold for Social Media?

Mindjumpers

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. US digital media usage: A snapshot of 2013.

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5 Top Online Marketing Trends for the Rest of 2013

Webbiquity SMM

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. In order for a site like Facebook to work to your advantage, you need to engage your fans. Mobile marketing will continue to grow. Social media will remain important.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Nevertheless, challenges remain; many marketers struggle to produce engaging content, and though buyers have embraced content generally as a influence on vendor selection, they remain frustrated with content they see as blatantly promotional, too self-serving, and not well informed. Image Credit: Robert Rose. B2B Marketing Insider ).

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Top Social Media Campaigns in 2013

The Realtime Report

What were the best social media campaigns in 2013? From funny to heartwarming, these brands crafted special messages around the holiday and used social media to engage consumers. Oreo Cookie (@Oreo) February 4, 2013. What were your favorite social media campaigns in 2013? No problem. pic.twitter.com/dnQ7pOgC.

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Social Media Stats: The Best of 2013

The Realtime Report

Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. Power Middle” Influencer Marketing Campaigns Drive 16x Engagement Of Paid Or Owned Media (March 20). Teens Prefer Tumblr Over Facebook (Jan 15).

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