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Using social media for research: Social Capital 2012

Sherrilynne Starkie

The Social Capital 2012 conference took place on Saturday in Ottawa and more than 220 people turned up to share and learn about the latest in social media thinking, issues and technologies. One highlight was Kelly Rusk’s session on using social media for research. 100 free social media resources. Related articles.

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Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. write their own blog post to promote IWD 2012. The eCard initiative was new for 2012, so there wasn’t a benchmark, say for 2011, to set goals against. The project.

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US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. education went up 421%. sports grew 417%.

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560 Resources for Blogging, Online Marketing, and Starting a Business

Kikolani

This year, along with my Fetching Friday weekly roundups, I compiled several major resource collections for a variety of topics. 50 Google Analytics Resources – 50 resources to help you get to know Google Analytics inside and out, from the new version, latest updates, social engagement tracking, advanced hacks, and much more!

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Fetching Friday – Resources Mashup & Happy Holidays

Kikolani

The Resources Mashup. 70+ Resources on How to Start a WordPress Blog – Just in case you missed it earlier this week, here are resources for starting your own blog on WordPress including choosing a domain name, purchasing your domain, hosting, WordPress installation, themes, plugins, settings, essential pages, backups, updates, and more!

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5 Marketing Rules to Follow in 2024 From Top-Tier Brands

Convince & Convert

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. They found that many users had another consideration on their minds: pets.

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Fetching Friday – Resources Mashup & Landscapes Volume II

Kikolani

The Resources Mashup. A Fool-Proof Formula for Easily Creating Compelling Content – The secret to prolifically creating excellent content isn’t inspiration or brilliance — it’s found in structure, planning, and research. Also, if you’re interested in developmental research, don’t miss Huntingdon Life Sciences.

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