yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 178

Tips Smart Phone Marketing Mobile 178

Adam Sherk

OCTOBER 24, 2012

To be fair I do write about PR and I occasionally cover sports and social media, so it’s not completely off base. The Globetrotters are also a case in which you can actually use a phrase like “legendary team” without it being an overused buzzword or marketing speak. billion media impressions in 2012.

Press Release 108

Press Release Sports Team Statistics 108

Convince & Convert

OCTOBER 29, 2014

Or you can browse through the fastest-growing topics in categories like business & politics, entertainment, lifestyle, nature & science, shopping & fashion, sports, or travel & leisure. The Ford Mustang is the most popular sports car, the Chevy Camaro is 46% less popular, and there’s no movement in the top 5 positions at all.

Trends 150

Trends Google Sports Retail 150

The Way of the Web

JANUARY 1, 2012

The start of a New Year is the perfect time to recommend ‘ The Flinch ‘, which is the latest book by Julien Smith , who previously wrote Trust Agents with marketing uber-blogger Chris Brogan. First Smith outlines what ‘The Flinch’ is, and how it has to be overcome by champions, such as boxers.

Sports 38

Sports Project Blogger Marketing 38

Adam Sherk

DECEMBER 21, 2011

Also a special mention for a post from 2010 that continues to bring in considerably more pageviews than anything else: The Most Overused Buzzwords and Marketing Speak in Press Releases. Looking at my 2011 posts, it is interesting that a sports topic got the top slot since that’s not a major focus for me. It is much appreciated!

SEO 119

SEO Publishing Press Release Social Media 119

Audiense

JUNE 17, 2016

This August, 28 sports will be included in the Rio Olympic Games and fans from all over the world will be enjoying the second screen experience to be part of the party. Sports clubs, clothing brands, broadcasters, FMCGs and more have a bigger opportunity than ever before to use the social data around the Olympics to their advantage.

Data 60

Data Strategy Sports Campaign 60

Social Media Strategery

FEBRUARY 21, 2012

They don't speak in sanitized sports jargon ("we just took it one game at a time out there and gave it all we had"), they don't attempt to drive traffic to the team's website or sell merchandise, and they don't try to cultivate their "personal brands." "Markets do not want to talk to flacks and hucksters.

Social Media 106

Social Media Twitter Sports Feed 106

Twist Image

MAY 21, 2013

Not too long ago, I was asked to give a presentation on the state of digital media and how well brands are intersecting the worlds of marketing and technology. Don''t believe me, speak to somebody who is currently sporting Google glass. Screens are increasingly getting cheaper and more ubiquitous. Welcome to the one screen world.

iPad 105

iPad Tumblr Yahoo iPhone 105

Techipedia: Tamar Weinberg

OCTOBER 2, 2015

The way she flaunted her assets in photo after photo made her a prime candidate for some Sports Illustrated spread. I still find myself being thrown in a marketer’s camp. I wrote a bestselling book on social media marketing, and that is what I became known for, though social media marketing is already dead.

Comparison 100

Comparison Social Media Sports Social Networking 100

Diva Marketing Blog

DECEMBER 31, 2012

Traditionally, December has been Diva Marketing's Holiday For Small Nonprofits Series. It's a hope that perhaps before the year ends you'll reach into the your heart for one last 2012 donation. It's a hope that perhaps before the year ends you'll reach into the your heart for one last 2012 donation. An Inspiration to Volunteer.

Social Entrepreneurship 75

Social Entrepreneurship Organization Sports Project 75

Social Media Marketing

FEBRUARY 25, 2012

While it's true that women make up the majority of users (some 70-80% as of the end of January 2012 ), as I wrote above, it's about universal human nature and how we connect with each other. He Said / She Said "But wait," I hear you saying, "isn't Pinterest for women?" Shame on you.

Apparel 167

Apparel comScore Delicious Posterous 167

Later

MAY 21, 2020

But then there’s also content like Debby Ryan’s cringiest moments , using clips from her Disney channel shows in 2012. Take a look below: @justmaiko just hit 20m followers celebration post coming soon @itsjonathanle ? original sound – tyler_warwick. How did these surface all over our For You Pages 8 years later?

Trends 68

Trends Remix How To Authentication 68

Adam Sherk

APRIL 10, 2012

I have not done a sports team comparison post in quite a while, mainly because the figures quickly become outdated and total reach is not all that important to look at. This might partly be a large market getting more active or perhaps all the attention around the team sale has sparked more fan interest.

Team 152

Team Twitter Facebook Comparison 152

ProBlogger

JUNE 28, 2012

As we’ve already seen today , affiliate marketing is a relatively trouble-free way for bloggers and other website owners to earn money. In fact, these days, even social media sites can become lucrative platforms for affiliate marketing campaigns. This guest post is by Charles Dearing of WhoIsHostingThis.com. Commission Junction.

Affiliate network 55

Affiliate network CPA Affiliate marketing One Spot 55

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Stacey Acevero. Cindy Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Jeff Esposito

JULY 29, 2012

Nike (@Nike) July 25, 2012. The real win is seeing people strive for greatness, no matter where it lives. jeffespo The eyes of the world will be on the obvious one. But the eyes of the world exist in all of them. findgreatness. This ad embodies that and is my favorite ad of these young Olympics.

Sports 42

Sports Marketing 42

Keyhole.co

JANUARY 30, 2024

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users?

Social Media 59

Social Media How To Patterns Sports 59

Jeff Esposito

APRIL 3, 2012

Maybe it’s because I am getting older or maybe I am desensitized to the over-hyping of marketing machines. Sure it might not seem like a big deal since Nike is a mega-brand with deep marketing budgets, but below the surface was the athletic giant’s biggest win. It is rare for me to get geeked out about a product launch for a brand.

Apparel 43

Apparel Case Study Sports Study 43

Keyhole.co

DECEMBER 19, 2023

Gymshark’s marketing strategy is one of the key reasons for its rapid success. Review of Gymshark’s social media accounts Think about how Gymshark started as a humble drop-shipping company in 2012: it sounds crazy that it’s valued at $1.45 Let’s dive into Gymshark’s marketing strategy. billion today. Instagram: 6.7

Strategy 52

Strategy Influencer Social Media Meme 52

Hootsuite

FEBRUARY 14, 2023

Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Cameron Dallas Number of followers : 25.1M ( @camerondallas ) Genre : Entertainment (Comedy) Where they got their start : Vine In 2012, Cameron Dallas started his internet career on – where else?

Influencer 110

Influencer Instagram Collaboration YouTube 110

Convince & Convert

MAY 22, 2014

I was at the Social Media Marketing World conference in March when I discovered this post, “The Top 100 #ContentMarketing Thought Leaders.” Influencer marketing isn’t a tough concept to grasp. Flashback… Content Marketing World 2012. I might have complimented one of those plaid sports jackets he digs. New friends.

Influencer 166

Influencer Marketing Sports Class 166

Webbiquity SMM

AUGUST 11, 2015

Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. 81% of B2B marketers use Facebook to distribute content. Digital Marketing Philippines ). 85% of B2B marketers use Twitter to distribute content. Digital Marketing Philippines ). TechCrunch ).

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Convince & Convert

MARCH 1, 2013

Michele Wingate , Social Media Manager for American Family Insurance , joins the Social Pros Podcast this week todiscuss building lasting relationships on social media, complying with federal marketing regulations, and developing an internal community to support employees in social media. The next-most popular phone on the market?

Insurance 138

Insurance Smart Phone Aggregator How To 138

The Realtime Report

DECEMBER 26, 2013

AOL’s Patch has been criticized almost to no end as of late, and now the “hunt to own the lucrative local advertising market” is over for AOL. Nextdoor isn’t a brand new app by modern conceptions of time (site launched in 2011, mobile app in 2012), but it has been well-received by major news outlets.

Mobile 155

Mobile News Sports Social Networking 155

Convince & Convert

NOVEMBER 4, 2018

Crisis management is a spectator sport. This post was originally written by Jay Baer in 2012 and updated by Lauren Teague in 2018. The post Don’t Be Scared, Be Prepared: How to Manage a Social Media Crisis appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.

Social Media 167

Social Media FAQ Airlines How To 167

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Sign up right now at a totally reduced cost for 2012 for a limited time. Marketing Automation.

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

NOVEMBER 20, 2015

In terms of content, the blogging space captures every imaginable content category and topic from tech to sports to fashion to food. Influencer marketing has been on the rise with brands exploring sponsorships with YouTubers, Instagrammers, Viners, Snapchatters, and every other emerging social platform. billion pages each month.

Advertising 60

Advertising Data Collaboration Blogger 60

ProBlogger

FEBRUARY 19, 2013

While blogs are often bought and sold privately, to get a reliable overview of the blog sales market, we spoke with Andrew Knibbe, Operations Manager of Flippa. First up I was wondering if you can tell us a bit about the market for blogs on Flippa. Are people using them as a means to enter a new market in any cases? No problem.

Affiliate network 39

Affiliate network Buy Marketing Forums 39

Twist Image

JULY 3, 2012

In March 2012, when Apple CEO, Tim Cook , took the stage to announce the iPad 2 the biggest shock was that in the previous year, iPad 2 had outsold every single PC manufactured - beating HP , Dell , Lenovo and Acer. eMarketer says that it will represent more than three-quarters of all tablet users. Connectivity at core.

iPad 85

iPad Microsoft Apple Mobile 85

Mindjumpers

MAY 1, 2012

During the past years, we have seen an increasing involvement of social media in sports – especially American sports with Super Bowl being the prime example. The real time interaction between social media and sports is closely connected to the interaction between fans and sports stars.

Sports 238

Sports Social Media Guidelines Team 238

Convince & Convert

FEBRUARY 2, 2012

2012 Edelman Trust Barometer: Global Deck. Interestingly, in this edition it draws a direct line from the chaos that’s all around us in government and public markets. What that really means for you, the listener, and for guys like you and me, Jay that are in the business of marketing, people are becoming more and more skeptical.

Social Media 116

Social Media Committee Team Questions 116

Convince & Convert

FEBRUARY 16, 2012

We’re here on Episode 3 of Social Pros with my trusty digital marketing and social media sidekick, Eric Boggs from Argyle Social. It’s nice to be back on Social Pros with you after last week’s live podcast in a sports bar in Tampa Bay with Scott Monty. Social Pros Transcript For Your Reading Enjoyment.

Sharepoint 115

Sharepoint Meeting Social Media Team 115

Visually SM

FEBRUARY 15, 2020

It’s no wonder that marketers are keen on turning their products into “snackable” moments , ready for a web audience whose attention is split by an increasing number of content creators. Baseball players, whose sport was reaching popularity about the same time as photography, became a popular portrait subject. Baseball cards.

Sports 130

Sports Instagram Advertising Travel 130

Mindjumpers

JUNE 14, 2012

As with any other social platform attended for marketing, you should set up a strategy for your brand’s use of a Tumblr blog. In time for the 2012 UEFA European Championship, Adidas bought a placement in the Tumblr “Radar” on the user dashboard to promote their Adidas Football blog. Set a strategy. Pay for visibility.

Tumblr 268

Tumblr Marketing Blogger Sports 268

Webbiquity SMM

APRIL 29, 2014

Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. Convergence: Merging Disciplines Between PR and Marketing by InNetwork. Integrated Marketing: The Magic Formula for Success by Blue Kite Marketing. email marketing. email marketing.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

MAY 14, 2013

Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience. Five Tips to Make Company Blogs Worth Reading by Marketing Profs. 5 of the Most Important Content & Social Media Tips For A Successful Business Blog by TopRank Online Marketing Blog. ” Among his top five tips?

Resources 195

Resources Tips Syndication SEO 195

Convince & Convert

APRIL 8, 2012

Among other disruptive characteristics that have altered the nature of business forever (real-time interaction, every customer is a reporter, customer service is a spectator sport, etc.) Smart companies use social to turn customers into fans, and fans into volunteer marketers. We signed up to connect with each other, not with commerce.

Research 162

Research Social Media Hotels Sports 162