Remove 2012 Remove Marketing Remove Social Networking Remove Sports
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US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year. The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year.

Mobile 170
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5 Reasons Facebook Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

Is Facebook dying as a social network? Regardless of its current dominance, some still fear that Facebook may be dying as a social network. And with the difficulty to provide sufficient regulation and oversight to social media, many people have become frustrated with Facebook. The answer is absolutely yes!

Facebook 130
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Social media and the rise of fantasy sports

Sprout Social

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? This isn’t a surprise.

Sports 81
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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Facebook is at the centre this week – four of the seven articles incorporate the dominant social network – from conflict over Egypt, to UFC broadcasting fights, to creating an engagement guide for your organization. Also: interactive marketing trends and how social media may break down gender stereotypes.

Trends 258
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The 5 Pillars Of Your Social Data Framework For An Olympic Strategy

Audiense

This August, 28 sports will be included in the Rio Olympic Games and fans from all over the world will be enjoying the second screen experience to be part of the party. Sports clubs, clothing brands, broadcasters, FMCGs and more have a bigger opportunity than ever before to use the social data around the Olympics to their advantage.

Data 60
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Build Relationships. Not Numbers.

Techipedia: Tamar Weinberg

The way she flaunted her assets in photo after photo made her a prime candidate for some Sports Illustrated spread. I still find myself being thrown in a marketer’s camp. I wrote a bestselling book on social media marketing, and that is what I became known for, though social media marketing is already dead.

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Some Perspectives on Pinterest

Social Media Marketing

While it's true that women make up the majority of users (some 70-80% as of the end of January 2012 ), as I wrote above, it's about universal human nature and how we connect with each other. He Said / She Said "But wait," I hear you saying, "isn't Pinterest for women?" Shame on you.

Apparel 167