Ari Herzog

DECEMBER 28, 2012

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Facebook in 2013. You want to follow my thoughts on digital strategy , blogging, and internet best practices. That is the order of my priorities in 2013. Twitter in 2013.

LinkedIn 170

LinkedIn Twitter Facebook Foursquare 170

The Realtime Report

JANUARY 9, 2013

The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. The videos include a variety of people (and some of their pets) “sharing their views on personal goals, financial strategies, debt, retirement savings and more.”

Social Media 186

Social Media Strategy Case Study Airlines 186

Kikolani

MAY 11, 2012

19 Ways to Build Relationships With Blog Comments – Business blogging strategy: use these blog comment tactics to build and cultivate better relationships with your business community. The question then becomes… how do you build a community of fans? Blogging / Writing. Social Media / Social Networking. Photo of the Week.

Mashup 113

Mashup Resources SEO RSS 113

Mindjumpers

JANUARY 17, 2013

Much anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends. But the investors’ question remains: How will Facebook make money out of it?

Social Graph 205

Social Graph Facebook Foursquare MySpace 205

Mindjumpers

AUGUST 16, 2012

When the App Center launched in May this year a vast number of people were already playing games on Facebook. However, Facebook gaming has gotten a real boost from the recent launch of the App Center. The new App Center is boosting Facebook gaming. I also wrote a post about the benefits of gamification.

Campaign 235

Campaign Facebook Marketing Mobile 235

Hootsuite

JUNE 28, 2023

The term “dark social” was invented in 2012 by Alexis Madrigal, former editor of The Atlantic. Facebook Messenger, Instagram, etc) Web traffic sources , if someone clicks a link to your website from an unsecured page. Browsed a Facebook Group? Common examples of dark social are: Private messaging apps (e.g. Talked on the phone?

HootSuite 120

HootSuite URL Analytics Forums 120

Social Media Strategies Summit

FEBRUARY 27, 2020

Now that we’re two full months into 2020, we are starting to see which trends and platforms will fade into the background – and which will shape our strategies this year. Source: PEW Surveys conducted 2012-2019. 2 Growth of private communities and tight-knit tribes. Source: Facebook Groups.

Trends 182

Trends Social Media Instagram Platform 182

Unmetric

OCTOBER 25, 2019

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. This helped me craft a content strategy, the pinnacle of which was the publishing of a parody rap video entitled Cloud, Cloud, Baby. In 2012, it was a free lunch for any brand that had a presence. Stay well, Lux Narayan.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Convince & Convert

MARCH 15, 2013

Jake explains that the outdoor recreation department is huge for Gamin, and Jeff speculates that the people who are a part of the outdoor recreation community are extremely serious about their hobby, which makes them very special customers for Garmin. in 2012 for television, digital, mobile, print, magazines, and outdoor.

Communities 138

Communities GPS How To Social Media Management 138

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Facebook, Twitter, blogs will be covered (we set up a blog live) as well as how to build audiences. Book social media course.

Course 66

Course Social Media Press Release Film 66

Sherrilynne Starkie

JULY 3, 2012

Canada’s national capital is Ottawa and one of the city’s many strengths is the active and passionate social media community that thrives here. It’s a community that continues to grow and learn that’s why it supports the 2nd annual Social Capita l conference taking place later this month. Related articles.

Social Capital 278

Social Capital Conference Community building Newsletter 278

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. They are small classes with room for question and answer, so bring your Facebook and Twitter questions! a business understanding of Facebook and Twitter and when to use them.

Training 76

Training Course Social Media Press Release 76

Mindjumpers

MAY 31, 2012

We don’t have to talk about how big Facebook is anymore. It is the way in which people act and behave that has formed Facebook; people has a need to connect, to be part of a community and to express their identity. Facebook is a platform that allows for users to maintain these needs, and constantly develops to improve it.

Case Study 264

Case Study Communities Campaign Study 264

Mindjumpers

JULY 10, 2012

Tweet The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. There is a wish to convey a global communication across markets and at the same time have the possibility to do marketing initiatives on a local level. Not only about translation. What goes on in the country right now?

Activities 235

Activities Social Media Brands Guidelines 235

Laurel Papworth

JANUARY 30, 2012

If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. Please forward this (Share on Facebook, Tweet it, email, whatevs ) to anyone you think might be interested? Social Media Campaign (one day course).

Training 76

Training Social Media Class Course 76

Mindjumpers

JUNE 22, 2012

Skittles, with a Facebook page of more than 2.5 The company decided to produce and launch the new colour and with the help of Facebook as the main campaign hub to create attention and buzz around it. Having Facebook as the main hub for the camping drove 500,000 new fans to the page. Create a reason for people to participate.

Facebook 267

Facebook Transportation Campaign Study 267

Adam Sherk

MARCH 19, 2012

The Pew Research Center’s The State of the News Media 2012 is out and the section on What Facebook and Twitter Mean for News makes for an interesting read. The figures on where users get their news links from is already being covered as a sign that Facebook and Twitter may not be as strong of a news source as previously thought.

News 135

News Organization Twitter Facebook 135

Visually SM

AUGUST 19, 2020

Finding the proper channel to announce your goods and services demands as much of a strategy as anything else. How to build a social media strategy? Companies have a lot more to gain from joining Facebook, Instagram, Twitter, and other such platforms. How to build a social media strategy? Are you ready?

Social Media 130

Social Media Brands Reddit Platform 130

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions. Monitoring.

Survey 225

Survey Report Social Media ROI 225

Sherrilynne Starkie

JUNE 22, 2013

Big data matters to you as humans and a community and as a marketer,” Young told the audience of senior marketing strategists. Young explained how a German green party politician took Deutsche Telecom to court to get his own cellphone data and realised that there were some 35,000 pieces of data held for 2012. Related articles.

Data 327

Data Foursquare Conference Wikipedia 327

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. Start a Facebook page just so “we can have a Facebook page. Start a Facebook page just so “we can have a Facebook page. Hand social media activities over to a junior staff member or intern with no communications experience.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. That way you can make the best decisions when it comes to your social media marketing strategy. More than 89% of Instagram’s community lives outside of the U.S. Russia: 42 million.

Instagram 145

Instagram Social Media Marketing Survey 145

SocMed Sean

DECEMBER 18, 2018

Like other emotions, humor can be power when used properly in a content strategy. Engagement with your community should be the ultimate goal. Sometimes, adding a comedic twist to your otherwise boring content can help make it more interesting to your online community. Getting it right, however, can sometimes be a bit difficult.

Social Media 220

Social Media Meme Advertising Strategy 220

Waxing UnLyrical

APRIL 26, 2012

Unless you’ve been under a rock since the beginning of 2012, by now you’ve heard of little thing called Pinterest. Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective. Are they active?

Social Networking 222

Social Networking Flickr Influencer Retail 222

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace.

Mobile 225

Mobile comScore Insurance Sites 225

Mindjumpers

JULY 2, 2012

The diligent reader of the Mindjumpers blog will have noticed that visual communication is a much-discussed topic here on the blog: Instagram , video sharing apps , visual storytelling and much more. You must plan and manage your content, listen to your users and engage with them in order to maintain the community.

Instagram 279

Instagram How To Hashtag Communities 279

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Mindjumpers

SEPTEMBER 26, 2012

You all know the story of the breakthrough of Facebook, there’s no need to go into detail about the history of the ever growing and almost 1 billion strong social network. In short, as Facebook started to dominate the social media sphere, Myspace was quickly forgotten. Justin Timberlake(@jtimberlake) September 24, 2012.

MySpace 269

MySpace Tumblr Social Networking News 269

Mindjumpers

NOVEMBER 20, 2012

The following post is a follow-up on the ongoing discussion about the recent changes in Edgerank algorithm affecting Facebook reach and engagement. We hypothesized that the weight of a negative feedback Edge was increased significantly with the most recent Edgerank change in September 2012. Engagement. After this change, nearly 4.3%

Brands 244

Brands Social Graph Report Groups 244

Hootsuite

AUGUST 18, 2020

If you’re a creator working on getting more YouTube views , or a brand building out your YouTube marketing strategy , the platform’s recommendation algorithm counts for a lot. But here’s the long answer, too: 2005-2012: View count (a.k.a. 2012: Watch time (a.k.a. Engage with your community. view duration).

YouTube 145

YouTube HootSuite Metadata Notification 145

Laurel Papworth

AUGUST 5, 2012

Looking for a very indepth Facebook class? Not just building “likes” and “shares” but also competitions, coupons, adding shopping baskets and tickets, analysing FBO (Facebook Optimisation and so on? COMPUTER COURSE: Facebook has one billion members – are you ready? Are you customers on Facebook?

Class 75

Class Facebook Course Foursquare 75

Webbiquity SMM

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 57% of Facebook users “like” a business because they want to receive special offers and promotions, according to Mashable.com. Consumers are engaging with their favorite companies on Facebook, says Mashable.com.

Mobile 180

Mobile iPhone iPad Training 180

Convince & Convert

AUGUST 29, 2012

Fairmont Hotels and Resorts recently rolled out a Facebook contest in coordination with ePrize called Everyone’s An Original Personality that matched fans up to their lifestyle interests to help define their travel personality. Fairmont’s Facebook Contest. ” Why Relevancy Matters. ” Good for Fairmont, Good for Its Fans.

Hotels 124

Hotels Facebook Travel Transportation 124

Ari Herzog

NOVEMBER 12, 2012

@Flextronics sent its first tweet on October 1, 2012. Its Twitter biography is explicit that I am the community manager. JB’s services are broad from corporate identity to web strategy to brand advertising to content management. Join their Facebook community to learn news about their events, products, and people.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Webbiquity SMM

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? From its founding, Myspace took off like a rocket ship while Facebook had a much slower ascension from launch. My answer is certainly–yes!

B2B 190

B2B MySpace Startup Social Networking 190

Convince & Convert

MAY 1, 2014

We pulled out some of the insights from each show: Water.org Chief Community Officer, Mike McCamon Mike McCamon, Water.org @mccamon Mike’s team has distinguished their work at Water.org through creative partnerships. Smaller businesses have their fingers on the pulses of their local communities and can tap into that.

Software 145

Software Social Media Skills Team 145

Ari Herzog

NOVEMBER 21, 2011

And I did… Each of them left their worlds of independent consulting and entered professional communities of workplaces and coworkers. I want to use my 12 years of experience in integrated communications to help an organization with social media marketing, community and media relations, writing and editing, and policy development.

Policies 156

Policies Skills Class Survey 156