The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year.

Mobile 170

Mobile Automotive Sports Travel 170

The Realtime Report

JANUARY 8, 2013

It takes the prize as the most-viewed travel ad in 2012 — even beating out Air New Zealand’s ‘Hobbit-themed’ safety briefing, which logged over 10 million views ( Skift ). To top it off, the ad was the fourth most-viral ad in 2012, following Kony, Red Bull’s Stratos and Angry Birds Space.

Airlines 182

Airlines Video Crowdsourcing Travel 182

The Realtime Report

NOVEMBER 26, 2012

billion in 2012 and is expected to double over the next 4 years, reaching $9.2 ” According to the forecast, spending on social display advertising will increase at a slower rate, rising from $3 billion in 2012 to $5.4 billion in 2012 to $3 billion in 2016. Spending on paid social media advertising will reach $4.6

Advertising 183

Advertising Mobile Report Social Media 183

The Realtime Report

DECEMBER 7, 2012

million users in July 2012 (on Android/iPhone), up from from 5-6 million per month from March through June. Nielsen’s “Social Media Report 2012″ report revealed that 42% of the 25 million people who have downloaded the Foursquare app are using it at least once per month. Foursquare had 10.4

Foursquare 181

Foursquare Social Networking Activities Nielsen 181

The Realtime Report

AUGUST 7, 2012

Unique visitors in Q2 2012 totaled 106 million, according to comScore, and pageviews dropped slightly from 9.4 In the second quarter of 2012, revenue was up 89% over the same period a year ago. revenue from Premium Subscriptions rose 82% compared to one year ago, representing 19% of total revenue in the second quarter of 2012.

LinkedIn 184

LinkedIn comScore Comparison Mobile 184

The Realtime Report

SEPTEMBER 10, 2012

Coca-Cola was the #1 brand in social media impressions – with nearly twice as many mentions as #2 brand Apple – in July 2012. The top 10 consumer brands by social media impressions, based on uberVU’s Leading Social Brand Report in July 2012: Coca-Cola – 1,479,716,000. Apple – 761,162,000.

Social Media 190

Social Media Brands Apple Comparison 190

The Realtime Report

JANUARY 2, 2013

Related Stories Social Networking Stats: Twitter & Politics In 2012, #RLTM Scoreboard Top Social Media Stats of 2012 Social Networking Stats: 63% of Users Share Product Info on Facebook, #RLTM Scoreboard.

Twitter 192

Twitter Policies Survey Study 192

The Realtime Report

AUGUST 21, 2012

Which brands were the real winners in 2012′s “Social Olympics”? Over the course of the 2012 Olympics, Nike added twice as many Facebook fans as Adidas. Each brand made its presence known through carefully planned branding. adidas originals grew only 4%, adding 12,000 followers over the same time period.

Social Media 180

Social Media Hashtag Sports Compete 180

The Realtime Report

MARCH 3, 2014

. ” The record was previously held by President Obama’s “four more years” tweet after winning re-election in 2012; that photo earned nearly 782,000 retweets. Barack Obama (@BarackObama) November 7, 2012. Four more years. pic.twitter.com/bAJE6Vom. The Twitter blog reported some more big numbers from the Oscars.

Statistics 169

Statistics Apple Hosting Mobile 169

The Realtime Report

JULY 27, 2012

billion in 2012 – that’s a 43% increase - according to a new report from Gartner. billion in 2012, a year-over-year growth rate of 60%. billion in 2012, or 36.7% For 2012, Gartner’s prediction has grown from $14.9 Global social media revenues will increase from $11.8 billion in 2011 to $16.9 billion.

Social Networking 161

Social Networking Social Media Tumblr Foursquare 161

The Realtime Report

JUNE 20, 2014

In 2012, that figure was at 3.4%; in 2013 it was 9%. Since 2012, mobile and tablet video viewership is up 532%. Mobile Video Now Accounts For 21% Of All Online Video Plays. 21% of all online video-plays globally were completed through mobile devices in the first quarter of the year, according to video technology company Ooyala.

Social Networking 175

Social Networking Mobile Video Tumblr 175

The Realtime Report

NOVEMBER 2, 2012

LinkedIn just topped 187 million users and is outperforming Wall Street’s expectations, according to the company’s Q3 2012 Earnings Report. LinkedIn’s premium subscriptions product jumped 74% from Q3 in 2011, and represented 20% of total revenue in Q3 2012. LinkedIn Tops 187 Million Active Users.

Social Networking 177

Social Networking Activities LinkedIn Posterous 177

The Realtime Report

JUNE 27, 2014

To help put this in perspective, Twitter recorded 160 million tweets (over 16 days) about the 2012 Summer Olympics in London. In other words, the World Cup has already seen nearly double the amount of tweets from the 2012 Olympics. million tweets. the most-tweeted moment was Brazil’s Marcelo scoring on team’s own goal.

Social Networking 170

Social Networking Tumblr Twitter Statistics 170

The Realtime Report

DECEMBER 28, 2012

residents between July 9 and July 12, 2012, regarding their Facebook usage and interest in social commerce. Related Stories Social Networking Stats: Twitter Tops 200 Million Monthly Active Users, #RLTM Scoreboard Social Networking Stats: Twitter & Politics In 2012, #RLTM Scoreboard US Mobile Ad Spending Will Top $4 Billion in 2012.

Social Networking 180

Social Networking Products Posterous Tumblr 180

The Realtime Report

JANUARY 7, 2013

Related Stories US Mobile Ad Spending Will Top $4 Billion in 2012 Social Networking Stats: Facebook Nears Global Domination, #RLTM Scoreboard Usage of Connected TVs Rose 25% in 2012. Is your brand providing the right kind of mobile video ads (if any)? And is the content inspiring viewers to share?

Mobile 178

Mobile Video Content Survey 178

The Realtime Report

AUGUST 8, 2012

The survey was conducted online in the spring of 2012 and drew more than 500 participants from a wide variety of professional disciplines and industries, including media, financial services, consulting, marketing, human resources, engineering, and others. There is also a webcast scheduled for August 9, 2012. What do you think?

ROI 191

ROI Mzinga Analytics Social Media 191

The Realtime Report

AUGUST 13, 2012

The mobile-only photo sharing app began 2012 with just 15 million users and was only available via iPhone; now, Instagram is also available via Android, and the press that came with Facebook’s acquisition of the app saw numbers swell to 80 million.

Instagram 189

Instagram Brands Comparison iPhone 189

The Realtime Report

DECEMBER 15, 2021

For example, investor Garry Tan put down $300,000 for a 2012 startup called Coinbase. But, when you invest in the right startup, it can be very lucrative. Since you’re investing near the beginning of a company’s journey, there is much room for growth. This year, the company reached $86 billion in value.

Startup 91

Startup Collaboration Industry Team 91

The Realtime Report

JANUARY 10, 2013

According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.” A collection of data from NYU (also cited in the study) shows a 459% surge in customer communication on Facebook for America’s biggest retailers, measured over Thanksgiving week in 2011 and 2012.

Social Media 188

Social Media Brands Twitter Retail 188

The Realtime Report

JANUARY 14, 2014

The researchers examined 380 million tweets between October 2010 and May 2012; the tweets came from more than 6 million users in 191 countries. While the data is a bit old (the most recent tweets analyzed were from May 2012), the study looks at Twitter in several new (and interesting) ways.

Twitter 132

Twitter GPS Statistics Social Networking 132

The Realtime Report

JUNE 13, 2023

Assessment of Large Power Transformer Risk Mitigation Strategies. Fairfax, VA. Infrastructure Security and Energy Restoration Office of Electricity Delivery and Energy Reliability U.S. Department of Energy. Physical Security of the U.S. Power Grid: High-Voltage Transformer Substations.” Congressional Research Service, July 2015.

Energy 91

Energy Transportation Industry Overview 91

The Realtime Report

AUGUST 27, 2012

Now, with the drought of 2012 creating extreme conditions for farmers across a great swath of the U.S., For example, the owners of Harvest Moon Farms, a 35-acre organic operation in southwest Wisconsin, are staging a string of fundraisers called “ Drought Aid 2012.” Thinking why am I harvesting this stuff but moisture is 15%.

API 178

API Education Social Media Research 178

The Realtime Report

DECEMBER 13, 2012

Good thing: A big supermarket is giving away 5 meals to the foodbank for each tweet with the hashtag #luxevooriedereen (luxury for everyone) — Pim Stoit (@ProNoob13) December 10, 2012. luxevooriedereen — Bart Aerts (@b_aerts) December 11, 2012. A Lidl bit naive. Strike back at corporate greed.

Hashtag 147

Hashtag Campaign Case Study Banking 147

The Realtime Report

DECEMBER 21, 2012

— Twitter (@twitter) December 18, 2012. Related Stories Social Networking Stats: Twitter & Politics In 2012, #RLTM Scoreboard 135 Million Users Are Active in Google+ Stream Social Networking Stats: Twitter Sees 1 Billion Tweets Every 2.5 There are now more than 200M monthly active @ twitter users. Days, #RLTM Scoreboard.

Social Networking 168

Social Networking Activities Posterous Tumblr 168

The Realtime Report

OCTOBER 23, 2012

However, awareness of Pinterest is growing rapidly – as of August 2012, 46% of online consumers surveyed had heard of Pinterest.

Buy 194

Buy Retail Survey Social Networking 194

The Realtime Report

SEPTEMBER 5, 2012

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. Keith Jenkins (@velvetescape) August 4, 2012.

Crowdsourcing 170

Crowdsourcing Travel Blogger Tourism 170

The Realtime Report

NOVEMBER 16, 2012

This growth is largely being attributed to this summer’s Olympic games: Chairman and CEO Charles Chao said “The London 2012 Olympic Games could very well be termed in China as the ‘social’ Olympics, pushing Weibo.com’s daily active users to a new record.” While last quarter Sina Weibo reported 36.5

Social Networking 161

Social Networking Posterous Tumblr Yahoo 161

The Realtime Report

JULY 10, 2012

Over two in ten internet users worldwide would buy from a brand that a friend “liked” or followed on Facebook or Twitter, according to research conducted by Ipsos in March 2012. online adults aged 18 or older in May 2012. Click here for the full report from Burst Media ; data was based on a survey of 1,453 U.S.

Buy 183

Buy Brands Facebook Survey 183

The Realtime Report

MARCH 4, 2014

this relationship of higher message volume to shorter message length held true across other social platforms during several different events, including: the Masters Golf Tournament in April 2012, U.S. election night in November 2012 and a major snowstorm in February 2013. “We

Eventful 170

Eventful Social Media Statistics Study 170

The Realtime Report

SEPTEMBER 5, 2012

Under Armour Women (@UAWomen) September 4, 2012. Under Armour Women (@UAWomen) September 4, 2012. ”), run contests, promote online sales, offer inspiring quotes, and link to more branded content: No Matter What. — Under Armour Women: youtu.be/4yUkong5zZg 4yUkong5zZg via @ youtube. Set a goal. VH1 and Nickelodeon.

Campaign 180

Campaign Apparel Social Media Posterous 180

The Realtime Report

JULY 26, 2012

million Australians (44% of the total population) are predicted to be on social media in 2012, according to an eMarketer estimate. A total of 9.8 Businesses are rapidly moving to engage consumers in this space, and many social media users are welcoming their presence.

Social Media 175

Social Media Discount Comparison Social Networking 175

The Realtime Report

APRIL 29, 2014

The site has produced 1600 videos since September 2012; those videos have earned over 1.1 On Monday, BuzzFeed’s first presentation at NewFronts had a strong focus on video. billion views on YouTube. BuzzFeed’s founder, Jonah Peretti, told the crowd that “Video is the biggest shift in our business.” ” ( AdAge ).

Video 167

Video Statistics Mobile Social Networking 167

The Realtime Report

DECEMBER 17, 2012

million users by the end of 2012 (nearly double the US user base, according to eMarketer’s estimates). Related Stories Social Advertising: Growth of Native Ads To Outpace Display Social Networking Stats: Twitter & Politics In 2012, #RLTM Scoreboard Time Spent on Mobile Apps Totals 76% of Time Spent Watching TV.

Social Networking 142

Social Networking Mobile Advertising Report 142

The Realtime Report

AUGUST 9, 2012

The end of 2012 wil see more than a quarter of the US population using mobile social networking on their mobile at least monthly, or 82 million US mobile users – and 95% of those users will be accessing social via smartphone.

Mobile 193

Mobile Social Networking Facebook Statistics 193

The Realtime Report

DECEMBER 20, 2013

In 2012 Facebook’s share of mobile ad revenues in the U.S. This grew to 12% in 2012, and this year mobile ad spending accounts for over one-fifth (22.5%) of all digital ad spending in the U.S. What fueled the switch? was 9%; in 2013, that number jumped to nearly 17%.

Social Networking 142

Social Networking Mobile Tumblr Statistics 142

The Realtime Report

OCTOBER 25, 2012

Adobe’s 2012 Global Digital Advertising Update offers three reasons: format changes made in the last three quarters (Facebook Timeline). A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. What led to the increase in brand engagement?

Engagement 194

Engagement Automotive Brands Paid Search 194

The Realtime Report

DECEMBER 6, 2012

The November 2012 Scarborough Research report, “ OMG! The majority – 51% – of millennial cell phone users access social networking sites via their mobile. Only 17% of millennials own a tablet, but 11% plan to buy one next year. Is Your Medium Reaching Millennials? ” surveyed 210,000 US consumers ages 18 to 29.

Mobile 178

Mobile Report Social Media Survey 178