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Mad Men Launches Create Your Own Ad Application on Facebook

Mindjumpers

What I also find cool is the new online social campaign from the Netherlands, where season 4 are currently being promoted. The agency Greenberry has created a Mad Men Ad application on Facebook with the entire cast of Sterling Cooper Draper Price. The ad application is furthermore easy, fun and filled with cool details.

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How Adecco’s Facebook Campaign Changed Its Positioning

Mindjumpers

To overcome this they came out with a great campaign in which the CEO give up his job to a deserving candidate. In order to attract the right talent for such openings they launched a campaign called ‘Adecco: Be the next CEO’ Campaign: The CEO of the company offered his job for a month to the winner of this campaign.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Here are some applications of meta tags and arguments as to why you should be using them.

Marketing 264
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The Winners From This Year’s SXSW Interactive Awards

Mindjumpers

Tweet SXWS Interactive 2011 is about to close down for this year. Amongst some of the other winners, the “ Old Spice &# campaign was once “again” the most remarkable in the category “Digital Campaign of the Year”. Sites, applications and experiences for handheld and portable devices. Digital Campaign of the Year.

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Social, Local, Mobile: The SoLoMo Revolution

Mindjumpers

Besides social media platforms as Facebook, geo-localising applications are popular amongst smartphone users who check into locations or tag the location onto a photo. I recently stumbled upon this report , which was released by the social marketing platform MomentFeed , back in November 2011. SoLoMo and location-based engagement.

Mobile 255
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Don’t Put All Your Social Media Eggs In One Basket

Dave Fleet

Because many companies have campaigns in market over the run-up to the holidays, and any change in layout or functionality runs the risk of breaking or severely hindering the effectiveness of those promotions. Because this is one of the busiest times of year for many brands. However, you don’t own them. So: Spread it around.

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Gamification: Why Play?

Mindjumpers

More than 4,500 timeline apps have launched since f8 in September 2011. Typically gamification applies to non-game applications and processes, in order to encourage people to adopt them, or to influence how they are used. So, what is gamification exactly? A small example. The game is based on the virtual pet toy Tamagotchi.