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The Winners From This Year’s SXSW Interactive Awards

Mindjumpers

Tweet SXWS Interactive 2011 is about to close down for this year. Amongst some of the other winners, the “ Old Spice &# campaign was once “again” the most remarkable in the category “Digital Campaign of the Year”. Sites, applications and experiences for handheld and portable devices. Educational Resource.

Film 253
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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

GE recently released a series of animations promoting a health related Facebook application. Take a look at their 2011 video showing how Facebook integrates with the Spotify player. They can significantly boast the conversion rates of websites and e-marketing campaigns. Animation and apps go hand in hand. Like this post?

Airlines 210
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How To Become A Public Relations Star

Waxing UnLyrical

This, for successful applicants, turns into an interview (which is where I came in). One applicant, who I argued against having in the course, gave fantastic answers, was well spoken, but as soon as another person started to speak (including panelists) got glassy-eyed and stared at their nails. That got a big “check&# from me.

Class 227
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3 Critical Considerations Before Tackling Facebook’s New Contest Option

Convince & Convert

To be transparent, my firm offers Facebook contest applications , but I made a promise to Jay Baer that this post will be based on facts and not opinions, so let’s look at this new content landscape factually, with an emphasis on 3 critical considerations. Limited contest options. The cost for that can be highly significant.

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Why More Members, Money, and Ads Don’t Always Mean More Success: A B2B Marketer’s Survival Guide

Webbiquity SMM

Myspace’s user base decline resulted in a tremendous loss in valuation; in fact, News Corp sold substantially all of its Myspace ownership in May 2011 for a rumored 35 million dollars. Because of their campaign, thousands of users signed up for Myspace, and Anderson and DeWolfe began focusing exclusively on growing the social network.

B2B 190
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Blogging for Grasshoppers: The Most Numerous Steps To Do The.

Waxing UnLyrical

In the event that your tips do not produce successful results, readers will be able to understand the logic behind each tip, discern what went wrong in their application, and then adapt your tips to their situation. This cultivates a thinking community where information is evaluated, and then adapted and built upon. Liked what you saw?

Class 178
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Digital and Dollars – Successfully Adding Online Marketing to Your.

Convince & Convert

While having some measure of Web design and programming capabilities is almost a requirement, being in the business of constructing Web sites and applications per se, is typically a losing proposition for most agencies that are not involved in that business at scale. Digital marketing isn’t about campaigns, it’s about waterfalls.

Marketing 124