The Marketing Blog

SEPTEMBER 10, 2009

47 pm Royal Challengers Bangalore Fanatic Fans Challenge Jump to Comments Good friend Nidhi Makhija who works for a digital agency called Experience Commerce just sent me an email about the social media campaign for IPL’s Royal Challengers Bangalore , called the RCB Fanatic Fans Challenge. However, I still review some Web 2.0

Web 2.0 109

Web 2.0 Startup FeedBurner Case Study 109

Waxing UnLyrical

JULY 15, 2011

If you’re embarking on a marketing campaign that includes spreading awareness (and which marketing campaign doesn’t), you might want to take a page out of Arena Stage ‘s playbook and look for “initiators&# instead of “influencers.&#. It did feel like a special event.

Vocus 198

Vocus Foursquare Campaign Influencer 198

Buffer Social

JUNE 30, 2017

But since we’re celebrating the positive impact of social media on people’s lives and on the world for this campaign, these are all particularly meaningful and important moments in the social media history. Community Support during World Tragedies. Feel free to jump to a certain moment(s) in the social media history!

Social Media 111

Social Media MySpace Hashtag News 111

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

The Marketing Blog

JANUARY 5, 2009

Home About In the Media After Hiatus, Social Media Predictions & 2009 Indian startups need more Community Managers January 5, 2009.11:43 But we need to ensure that each campaign has its own specific needs and strategies. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007.

Social Media 104

Social Media Web 2.0 Startup Blogosphere 104

The Marketing Blog

NOVEMBER 25, 2007

The group is a platform to bring the biker community together – from India and overseas – to discuss trends, issues, products & offers, tips & advice, events and more…related, of course, to biking and maybe the great outdoors. Reply an analysis « web-a-too-ee November 30, 2007 at 3:56 pm [.]

Social Media 100

Social Media Web 2.0 Startup Flickr 100

agora pulse

JANUARY 18, 2017

I talked to Lauren Burton, Social Community Engagement Lead for Sage about Sage’s decision to choose Facebook Global pages. It gives countries the opportunity to run their own campaigns. Our page has always worked very well for us and we have a great community of Pet Lovers that follow us. Lauren Burton – Sage.

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Facebook Hotels Communities Examples 60

Techipedia: Tamar Weinberg

JANUARY 5, 2009

This year, I present you my favorite timeless posts of 2007, complete with descriptions about each blog post (which more than quadrupled the workload for me this time around, especially because I tripled the amount of links, but I had fun!) Perhaps Darren’s advice resonated with his readers? Become a del.icio.us

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Bare Feet Studios

SEPTEMBER 8, 2010

We all go into business because we like doing something – be it fixing cars, flying planes, making muffins, or creating ad campaigns. Mailing a Package Becomes a Video Tutorial Shane and I are developing KnowHow Cafe , an online learning community. Too bad they don’t fly to Hawai?i… i… 3.

Social Media 96

Social Media Upcoming Conference Viddler 96

Bare Feet Studios

OCTOBER 1, 2008

We will have three guest speakers from the mainland, sharing case studies from companies like Dell, Southwest Airlines, and Cisco who are using social communities online for internal and external customers. We in Hawaii have unique challenges and opportunities for using tools such as Facebook, Twitter, YouTube, etc.

Social Media 40

Social Media Tourism Airlines Upcoming 40

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Bare Feet Studios

FEBRUARY 13, 2009

The latest of these is Twestival , a global event designed to have simultaneous fund-raising efforts in 175 cities to raise money and awareness for better access to clean water. From @VBrown of 808talk.com , the man who initiated the event: “Basics: started planning jan 28 at a table ala moana food court.

Case Study 40

Case Study Study Twitter Flickr 40

Bare Feet Studios

MARCH 3, 2009

Please leave a comment here so we can let you know about future events. This is the beginning of a global conversation about building an organization and a community where the many diverse groups of people who care about social media can come together to discover, connect, share, and learn. Can’t come?

Social Media 40

Social Media Wiki Flickr Upcoming 40

Bare Feet Studios

JANUARY 4, 2010

One of the first goals we had was to get the word out in the community about our organization. They then build housing, gardens, arts centers, and wheelchair ramps in the community. I invite you to connect with them and help us support their ongoing accomplishments to the community of Hana! Ike: social media campaign by @smchi.

Social Media 47

Social Media Flickr Upcoming Transportation 47

Techipedia: Tamar Weinberg

MARCH 4, 2010

Twitter, he says, “became my way of talking with a community of people.&# More importantly, they’ve created a go-to place or space for community. I’ve learned that Roger Smith Hotel is a boutique hotel with event rooms suitable for parties and workshops. It is an open community of creative and passionate people.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Just do it while giving back to the community as well. In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. He’d also have done the outreach personally since I’ve met the guy at social media events.

Social Media 272

Social Media Engagement Forums Policies 272

Bare Feet Studios

MARCH 1, 2009

I would have liked to point this campaign to my San Francisco friends, who also happen to be active web users, who themselves have a large “following&# via blogs, social networks, Twitter, et al. As it is, there are too many “last century&# flags on this campaign, so instead, I am using it as a learning opportunity.

Tourism 40

Tourism Campaign Sites Social Media 40

Bare Feet Studios

OCTOBER 10, 2008

On the contrary, finding the signals within the noise is not easy, not obvious, and when it comes to businesses developing social media campaigns, I do support the likes of, “Don’t try this yourself. Tatu Digital Media : Web design, product demos, WordPress mods and community management Share/Bookmark Thanks for reading!

Social Media 40

Social Media Construction Consultant Upcoming 40

Bare Feet Studios

JUNE 9, 2010

Three years ago, when Twitter was a tight knit community of tech and communications early adopters, we literally begged them to charge for the service. As late as November, 2008, Guy Kawasaki ran a poll and over half still said they would be willing to pay – despite the usual snark attack common by internet communities.

Upcoming 57

Upcoming Conference Social Graph Flickr 57

Social Media Strategery

DECEMBER 24, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 link] sradick Ari – Booz Allen has coordinated the effort to design and develop the NORAD Tracks Santa web site each year since 2007. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 81

Gov 2.0 Social Media Web 2.0 Wiki 81

ProBlogger

MARCH 29, 2014

In 2007 I was making a comfortable living from the above income streams but was a little worried about the economy and relying so heavily upon advertising income (which comprised more than 80% of what I was making). Since that time we’ve also added two other income streams – membership (for ProBlogger.com ) and Events.

Products 54

Products eBook How To Adsense 54

Bare Feet Studios

JUNE 7, 2009

As I understand it, this blogger trip is not the first time Hawaii tourism has paid for blogger fam trips – though it is the first official blogger tour and significant campaign of which I am aware. I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service.

Social Media 40

Social Media Tourism Blogger Upcoming 40

Diva Marketing Blog

MAY 13, 2009

Recently I attended a networking event in Atlanta and found myself deep in conversation with a young woman who told me how critical transparency is to a social media campaign. So I am in the interactive department at CRT, but right now I am mostly working on PR and event projects. I am also working on an ad campaign, too.

Social Media 40

Social Media Sports Fashion Campaign 40

Social Media Strategery

FEBRUARY 9, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 and social media communities have been telling our bosses and clients for years now? In 2007, he proposed using a construction tool that vibrates cement to keep it in liquid form as it pours. events like Gov 2.0

Gov 2.0 94

Gov 2.0 Organization Sports Forums 94

Hootsuite

APRIL 6, 2023

YouTube makes partners, the OG influencers (2007) Through YouTube’s elephantine beginnings , the buzz grew. In May 2007, YouTube introduced its partnership program. The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features.

Social Media 120

Social Media Content Analysis Sports 120

Diva Marketing Blog

DECEMBER 8, 2009

in early 2007. Without social media, we'd be left with local person-to-person networking and special events to build awareness. We've been able to position Taylor 's Tale as a major source of funding for the research community and a reliable, welcome information source for families whose children are newly diagnosed.

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Proposal Research Fashion Social Media 60

Hootsuite

NOVEMBER 3, 2022

So don’t rainbow-wash your June campaign, use BIPOC employees as embellishment to your content or claim a product is made sustainably when it’s really not. Donating real money, uplifting marginalized voices, volunteering and attending marches and rallies are all ways to genuinely show up for your community. Source: Statista.

Airlines 109

Airlines Marketing How To Influencer 109

Waxing UnLyrical

DECEMBER 21, 2010

It really is a community. I think what delights me most about Amplify is that there really is a community sense to it. Specifically, it was on a blog purportedly on analytics/intelligence, that raved about the Digital Death campaign, citing huge views, clicks, etc., as "success." Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Social Networking 270

Social Networking Class Comments Conversation 270

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. Not just being talked about but be an active voice in the community. In a sense, they can become part of the community.

Social Media 105

Social Media Marketing Digg MySpace 105

agora pulse

APRIL 28, 2020

As a result, either you or a member of the larger community may say something that misses the mark and upsets someone. Heidi Cohen : The best part of being a social media manager is the ability to build a broader community. Ashley Graham : How you plan to connect and communicate with your community on social media is key.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Hootsuite

AUGUST 17, 2022

Whether it’s a series of social media guidelines, a batch of examples for copywriting projects, a list of inspirational ad campaigns or, really, any other collection of content, you can curate it and share it internally with your brand. Use the tool correctly, and you’ll be able to expand your community with ease. Free to use.

Social Bookmarking 105

Social Bookmarking Tools HootSuite Aggregator 105

Sherrilynne Starkie

APRIL 26, 2015

I joined Twttr (that’s what it was called then) on April 3, 2007 just as it started to gain traction at SXSWi. To keep abreast of events as they happened, I spent that day with one eye out the window and the other on my Twitter feed. Managing a community of thousands can be a bit overwhelming but Twitter Lists really help.

Twitter 150

Twitter HootSuite Tweetdeck Aggregator 150

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Here’s 2007. These posts are not in response to newsworthy events, nor are they displayed in any particular order. How to Manage Successful Social Media Promotions (Mashable): How can you get feedback from social channels to offer exclusive deals to your followers on social media communities? Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral). Give them a reason to want to communicate.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 8, 2008

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly. Others aren’t.

Social Media 163

Social Media Marketing Consultant Communities 163

Waxing UnLyrical

NOVEMBER 1, 2010

One planned initiative will involve the development and advancement of a comprehensive set of standards to measure results of public relations campaigns. Gary was kind enough to sit down with me over Skype to chat a little about this initiative. Here’s a clip. These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

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Class Education Metrics Creative Commons 258