Buzz Marketing for Technology

JUNE 27, 2008

May 2, 2007 at 2:45 pm. · s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 December 2007. November 2007. October 2007. September 2007. August 2007. April 2007. March 2007.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Diva Marketing Blog

MAY 23, 2012

In this Pinterest Pinning For Business Learning Series post we take a look how a business-to-business company, Brandwatch , is using Pinterest as an inbound marketing tactic. About Brandswatch : Launched in August 2007, Brandwatch develops tools for monitoring and analysing social media conversations.

Social Networking 92

Social Networking eBook Analysis API 92

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM. If you ask me ‘do you do B2B marketing?’

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

JANUARY 5, 2009

This year, I present you my favorite timeless posts of 2007, complete with descriptions about each blog post (which more than quadrupled the workload for me this time around, especially because I tripled the amount of links, but I had fun!) The Big Juicy Twitter Guide (Caroline Middlebrook): Want more Twitter goodness? Become a del.icio.us

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Koka Sexton

DECEMBER 20, 2009

I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. I work for a growing software company and they don’t have much of a footprint in the social media world. I try to follow the trends and news around social media as best I can. That is until recently.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. I work for a growing software company and they don’t have much of a footprint in the social media world. I try to follow the trends and news around social media as best I can. That is until recently.

List 96

List Social Media Case Study Wiki 96

Diva Marketing Blog

JUNE 2, 2009

2 sentences about your company – Funny not Slutty features comedy for women created by female producers, writers, humorists and comedians. Focus is on B2B and B2C. My favorite social media tactic is contributing to the content and community in highly specialized LinkedIn groups to generate B2B leads.

Social Media 53

Social Media B2B Delicious Wiki 53

Diva Marketing Blog

JUNE 10, 2009

Social Media marketing seems like an oxymoron at first, but I think it really just means building a community around a common interest and making a product relevant and interesting- not just trying to sell something. Part 3 [ Part 1 Part 2 ] Jen Gordon A Clever Twist Who Is Jen Gordon @Jen Gordon @aclevertwist 1.

Social Media 53

Social Media Real Estate B2B WordPress 53

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features.

Social Media 121

Social Media Content Analysis Sports 121

Convince & Convert

JULY 21, 2010

Companies must also uphold privacy laws. In 2007, a breach of contract suit was brought against 1-800-Flowers.com Inc. I had experience in defending our company's trademark when someone used it for a vanity URL and it was pretty effortless. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 156

Social Media Policies Consultant Social CRM 156

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. Facebook fan pages are email newsletters 2.0 That's all.

Social Media 136

Social Media Consultant Video Strategy 136

agora pulse

APRIL 28, 2020

An experienced digital marketing professional who works with companies to enhance results from Digital Marketing. As a result, either you or a member of the larger community may say something that misses the mark and upsets someone. Ashley Graham : How you plan to connect and communicate with your community on social media is key.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Here’s 2007. 40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Here’s my list for 2008. Here’s 2006. Yes, that’s right.

Marketing 265

Marketing SEO Journal Engineering 265

Oktopost

JUNE 5, 2023

But integrating the two efforts together can prove transformative for companies looking to maximize engagement online and streamline community management. We know a thing or two about creating a comprehensive social media management platform – and how to get it working with the best B2B email marketing software options out there.

Social Media 84

Social Media Marketing ROI Campaign 84

The Marketing Blog

JANUARY 9, 2008

Home About In the Media The Year That Was – GoodBye 2007!! Several companies now offer consumers a well thought-out solution for online gifting. Other than that they’re leveraging the community aspect by allowing the designers to showcase their designs and generate revenue out of it. which are into B2B businesses.

Startup 104

Startup Web 2.0 Retail Price 104

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). Social Media Use in Big Companies. Twitter has the fifth oldest.

Research 210

Research Social Media B2B Marketing 210

Techipedia: Tamar Weinberg

MAY 28, 2010

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

APRIL 14, 2010

Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. Just like “social media experts&# want more freebies, so too, consumers expect more of the companies using this space. After all, the companies are intruding on their turf unannounced.

Social Media 267

Social Media SEO Blogger Communities 267

Convince & Convert

SEPTEMBER 8, 2010

Facebook rolled out their iPhone app in August, 2007. Don’t Sell Too Early Many of the missteps that contributed to MySpace’s decay were based on the company not moving beyond its core proposition. In 2006, you have a veritable ATM machine, with companies begging you to put banner ads on your site. The goals shift.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

FEBRUARY 2, 2012

Next week’s guest is Scott Monty from Ford Motor Company. Taulbee’s company put together and is staffing, right now as we discuss this, the Super Bowl Social Media Command Center. They’ve been encroaching a little bit on their developer community’s turf. Listen Now. The RSS feed is: [link]. Eric: Yeah.

Social Media 117

Social Media Committee Team Questions 117

Convince & Convert

JULY 8, 2010

October 2007. Ive founded 5 companies, and spent 15 years running digital marketing agencies. As for email, it’s been declared dead by more pundits, journalists, and entrepreneurs than I care to count. A few of my favorite reports of email’s death that were greatly exaggerated: July 2004. Seth Godin predicted that RSS would kill email.

RSS 129

RSS Research B2B Consultant 129

Techipedia: Tamar Weinberg

APRIL 8, 2010

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity. If you keep at it, that number will double and triple, but you must keep at it.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Reply Ken Wohl February 11, 2010 at 1:08 am In the coming month I’ll be be contacted bloggers that either my company has already built a relationship with or that are within my company’s niche.

Blogger 177

Blogger Press Release Advertising Review 177

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. I interviewed Adam Schoenfeld , President and Co-founder of RowFeeder to learn more about the company and its plans.

Social Media 120

Social Media Strategy Analysis Reputation 120

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now. J-P De Clerck explains how, in words and pictures.

Content 60

Content B2B Marketing Hubspot 60

Convince & Convert

JUNE 3, 2010

Over time, some of the more web-savvy companies started offering online forms as a way to send them an email – now users didn’t even have to log into Hotmail to send a message! Don’t laugh – this was in 2007. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 111

Social Media Strategy Consultant Social CRM 111

Buzz Marketing for Technology

JUNE 27, 2008

Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Use social networks respectfully to share the best of your content, in a community-appropriate setting. Remember that community and marketplace are two different things. Make it easy for your community to reach you.

Social Media 280

Social Media Brands Technorati RSS 280

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. You're right on about Twitter being only one of the channels for communication on the social web. Don’t get me wrong. What’s Happening?

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

APRIL 1, 2010

For example, Tamar Weinberg is the community manager for Mashable, and she has written for Lifehacker.com and other mega blogs. Join other communities When you’re first starting off, or even if you already have a large platform, you should participate in communities that already exist. Photos by Shutterstock.

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

LinkedIn Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. FriendFeed is a service but it’s also a community. It may even be used against you.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Diva Marketing Blog

MAY 26, 2009

2 sentences about your company - GourmetStation is a national food gifting company specializing in 3 & 4 course gourmet dinners, steak & seafood dinners, soup samples and dessert gifts. I primarily focus on: B2C and B2B 5. 2 sentences about your company - Grayson Daughters is the founder of WaySouth Media, Inc.

Social Media 49

Social Media B2B Delicious Consultant 49

Buzz Marketing for Technology

JUNE 27, 2008

I believe we’re going to shift back to thinking customer service and community management are the core and not the fringe. I believe we’re going to move our communications practices back in-house for lots of what is currently pushed out to agencies and organizations. Every company I have worked at did it backwards.

Cymfony 113

Cymfony Badge Skills Comments 113

Techipedia: Tamar Weinberg

APRIL 28, 2010

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. Where Did My Facebook Page Go? Whose fault was it? I can’t!

Facebook 277

Facebook Issues MySpace Privacy 277

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? companies now use social media for marketing. 85% of B2B journalists are on Facebook. . 85% of B2B journalists are on Facebook.

Statistics 219

Statistics Research Social Media B2B 219