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#SproutChat Calendar: Upcoming Topics for January 2017

Sprout Social

CST to engage with Team Sprout and our broader Sprout Community. January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. Organizing and keeping track of community members across social networks can be incredibly overwhelming. January 11, 2017: Social Media Trends for 2017.

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

Drive Social Media ROI with Content Marketing. Social media’s impact on this lead generation is relatively easy to ascertain, especially using social CRM software that ties to web analytics, such as Argyle Social (a Convince & Convert sponsor and what we use), Awareness , or Expion.

ROI 141
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. More Work Upfront, Less Ongoing What I love about this program (in addition to the eye-popping results): It’s rooted in helpfulness, not marketing.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Very thoughtful [link] School of Tourism Tourism/Hospitality bloggers take note, blog success is a 'slow march, not a mad dash': [link] [link] Kyle Bailey RT @Tourismstudents: Tourism/Hospitality bloggers take note, blog success is a 'slow march, not a mad dash': [link] [link] camberley Great advice!

Metrics 132
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Get Your Social Media Operations Act Together | Blogging and.

Convince & Convert

I have seen far too many organizations fail, from the outset, for not having had a clear understanding of the discipline and rigor needed to keep their social media marketing efforts on the tracks. link] jodi kukla Josh–thanks for the insight and the bonus handout. link] Jim Alexander Good insights – solid advise.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Either way, the implications for Kurrently and the real-time Web are profound. As Gilbert pointed out, our own intersection is a good example.