Akamai Marketing

FEBRUARY 8, 2011

Enter: PostRank. In short, PostRank endeavors not only to show you how much TRAFFIC you got, but how many times a particular post was talked about. There are several tabs within PostRank, each designed to give you a unique view of the data. It isn’t that we need a tool that does everything.

Postrank 134

Postrank Analytics Tools Klout 134

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) PostRank Analytics solves this problem. Are tweets more important than Facebook shares?

Metrics 161

Metrics Postrank Social Media Klout 161

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. For a very long time, measuring marketing was a needle in a haystack approach, whereby we all agreed to lie to each other about data and extrapolations of it. Website stats.

Metrics 128

Metrics Postrank Klout Marketing 128

Akamai Marketing

MARCH 29, 2011

Are you hoping to help along your SEO efforts? Then measure it.You can use Google Analytics, PostRank or even (GASP!) Think beyond the marketing team. Make each post remarkable and SEO friendly. Blogging is at once a task master and a generous soul, so tap into the generous part before you get to know the task master.

Press Release 238

Press Release Technorati Klout Metrics 238

Waxing UnLyrical

DECEMBER 19, 2010

Delegating email with Gmail , from Duct Tape Marketing. In defense of Klout , by Tac Anderson at New Comm Biz. Why: Klout’s taken a lot of beating online recently. Why: PR pros are trying to learn more and more about SEO and using keywords smartly. This could come in handy. Regardless, thanks for visiting!

Klout 105

Klout Postrank Tourism Blogroll 105

Waxing UnLyrical

NOVEMBER 18, 2010

Unfortunately, most public relations and marketing practitioners really want the insights from artificial intelligence. That’s very useful for SEO, but I can’t imagine that this level of detail would ever be sufficient to inform a marketing or communications strategy. Stop being lazy. Read All About It! Wanna Subscribe?

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Waxing UnLyrical

DECEMBER 4, 2010

Someone’s Klout score is not necessarily reflective of that person’s “real&# (i.e. online + offline) influence (though, to be fair to Klout, they don’t claim that is so). To me, thats where all this hype around influence and Klout and the like fall short, because theyre not taking that into consideration.

Class 233

Class Campaign Klout Influencer 233