Convince & Convert

JUNE 24, 2010

is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know. Bob sells insurance. Do you ever see him talking about insurance on Twitter? great points.

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Social Media Strategy Social CRM MySpace 122

Convince & Convert

APRIL 14, 2010

Nationwide Insurance has a terrific iPhone app that allows you to document a vehicle crash in real-time, including photos, collection of the other drivers’ insurance information, and other key details. They aren’t trying to sell you more insurance – at least not at that point – they are being helpful.

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Social Media Consultant Health Care Questions 129

Convince & Convert

SEPTEMBER 21, 2010

Expion just compiled 8 case studies with one of our clients, Applebee's. We have keyword searches that trigger email notifications to selected people on the social media teams or within the organization who need to be aware of what is happening in connected channels. Also, thanks for having Sysomos in your comparison.

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Social Media Radian6 Strategy SM2 157

Convince & Convert

APRIL 27, 2010

or finding car insurance, the world would probably be a happier, more T-rex filled place. They've taken a boring job and not only made it easy, but also fun to do. If only more marketers could Wufoo-ize doing your taxes (can you imagine?), link] Geno Church Jay, great story.

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Social Media Strategy Airlines Types 133