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Why it’s time to break up with your biannual brand survey

Sprout Social

Some even made memes. Think of it as a real-time focus group that provides honest, unfiltered feedback. There are five Listening Topic templates you can use to tap into social insights at scale. For this case, let’s check out the Brand Health Topic Template. I feel you @SlackHQ.

Survey 88
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The pros and cons of social media

Sprout Social

From stories of triumph to funny social media memes , social has the power to spark a smile. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. Social media is an always-on focus group. And there are plenty of “pros” to celebrate.

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How to assess which cultural moments are right for your brand to act on

Sprout Social

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. You can do some hashtag research or use native analytics tools, but both of those options are fairly time-consuming and time is of the essence.

Brands 108
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It's a Subscription Model Market, Facebook's Pivot to Professionals, X Targets Streaming: Monday Social Media News Roundup

Buffer Social

Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. CapCut Updates CapCut introduces new views, filters, and a History feature for recently viewed templates. Keep an eye on new features and user engagement trends on the platform.

News 72