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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

The RSS feed is: [link]. They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. You can look at any major blog’s analysis of their Google Analytics data or whatever, and whenever you start getting sales-y, that’s when people tune out. Listen Now.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

The RSS feed is: [link]. They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. You can look at any major blog’s analysis of their Google Analytics data or whatever, and whenever you start getting sales-y, that’s when people tune out. Listen Now.

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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

The RSS feed is: [link]. Where are these people who are creating these RFP’s getting that from? I don’t know that my mother-in-law right now, really knows what Klout is, but I bet my brother-in-law does, and he doesn’t read Tech Crunch and he’s not on Twitter, etc., Listen Now. Find us on iTunes: [link].

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Books Take Time to Write Last week, a Twitter user asked a really blunt but surprising question about how to download my book (legally) for free. Consequently, I got chewed out both on Twitter and following that on her own blog, telling me that I should have responded nicely and recommended the library. ’ How right he was!

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