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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase. Here are 20 ideas.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Why isn’t anyone editing the wiki pages?) These aren’t trivial questions – people take the time to create a blog post or add content to a wiki because of the promise of emergent collaboration. Post your blog entry, wiki content, forum thread, etc. Do you want cross-team collaboration on a white paper?

Gov 2.0 125
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How to BE a Government Consultant and Use Social Media

Social Media Strategery

Read other people’s blog posts, wiki edits, forum questions, and tweets and help out if you can – even if it’s just sending a helpful link, providing a good point of contact, or giving a restaurant suggestion to someone in a different city. You have to take part in the conversation if you ever hope to influence it.

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Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

As marketers began to use social media platforms like blogs, Twitter, Facebook, etc., When a client hires an agency to write content for their blog, twitter account, Facebook page, we are wondering about the level of transparency by an agency writer on a client's social media channel. Or they may need a little help getting started.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

Types 60