Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch
Akamai Marketing
DECEMBER 28, 2012
Writing a book is no-less a task master, just a different one from marketing to distribution And. Many writers might think the only role for social media is in the marketing and promotional phase. From crowdsourcing feedback to yes, marketing, the Kawasaki discusses how to leverage an active social community.
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