We Analyzed 15,000 Instagram Stories from 200 of the World’s Top Brands (New Stories Research)
Buffer Social
NOVEMBER 8, 2018
Those four verticals are, brand accounts, entertainment accounts, media accounts, and sports accounts. Sports : Sports or eSports teams, leagues and events. percent for all verticals , there is a huge swing between sports accounts and media accounts. Entertainment : TV/Movie networks, TV shows, movies, and similar.
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