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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Note, these are all available on both mobile and desktop when you navigate to the appropriate analytics tabs. Traffic sources include the For You feed, your profile, Following feed, sounds, searches, and hashtags. Cost-per-Impression (CPM): The average amount of money you’ve spent per thousand impressions.

Analytics 154
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YouTube ads for beginners: All you need to know about YouTube advertising

Sprout Social

In-feed video ads. An in-feed video ad appears at the top of YouTube search results as well as alongside related YouTube videos. Outstream ads appear online on mobile devices and are placed on websites and apps that run on Google video partners. When to use: Use this ad type when working to expand your mobile reach.

YouTube 111
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New Facebook Ads Manager: A Complete Guide

Jon Loomer

Placements include: Desktop News Feed. Mobile News Feed. You can also choose from either All Placements or Mobile Breakdown. If Mobile Breakdown is selected, you’ll see distribution by device. Now it’s built in! Metrics: Cost Per Result. Lifetime Spent. Impressions. This is also new! is smaller than.

Facebook 114
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Social Media Marketing Guide: Facebook

Little Web Giants

These apps interact with the Graph API , which feeds data to and reads data from Facebook’s social graph. When used in conjunction with optimized CPM (oCPM), they enable marketers to prioritise their marketing goals and measure and track the success of different ads in achieving those goals. Mobile Device User. Power Editor.

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Social Media Marketing Guide: Facebook

Little Web Giants

These apps interact with the Graph API , which feeds data to and reads data from Facebook’s social graph. When used in conjunction with optimized CPM (oCPM), they enable marketers to prioritise their marketing goals and measure and track the success of different ads in achieving those goals. Mobile Device User. Power Editor.