Convince & Convert

JUNE 22, 2010

In their efforts to avoid fads or invest resources into areas they do not understand, CEOs will operate from the mindset that if it remains untouched they or their organization is off the social media grid. That can be no further from the truth — the conversation is occurring and they're essentially not at the table.

Social Media 132

Social Media B2B Company Consultant 132

Convince & Convert

FEBRUARY 19, 2016

So if you get to the conclusion of today’s episode and you’re like, “Man, I need to get me some of that software at Little Bird,” we’re going to tell you how to do that here in just a few minutes. They would be terrific guests, Nimble, social CRM. So why Little Bird? Marshall: Yeah.

Influencer 60

Influencer Marketing How To Report 60

Convince & Convert

JUNE 30, 2010

I think anyone should look at them for a perfect case study on how to best use social media. I struggle with knowing what is the best way to find the interested followers, let alone how to then segment them. link] RT @jaybaer: [link] Social Capital Are You Treating You Fans Like Cattle?

Social Media 129

Social Media Strategy Automotive SEO 129

Convince & Convert

JUNE 23, 2010

How to actualy use it within your organization: [link] (@clintonbon) [link] Clinton Bonner Agreed Bobby, I feel careful planning on the legal side is just a must. At Ideavibes, we are working on those conversations that are happening and helping companies respond in a way that reflects how they want their brand promise to be perceived.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Convince & Convert

JUNE 28, 2010

Also, if you are a larger, well-known brand that relies less upon prospective customers finding you via search or discovering you via social chatter, this principle of breadth trumping depth is not as iron-clad. Sure, people probably know how to find Toyota online. But, it’s still important. Companion blog post.

Social Media 128

Social Media Strategy Report Buy 128