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The Marketing Problem Is Simple: There Are Too Many Ads

Twist Image

The entire construct of the advertising industry was built on the scarcity model. Google didn't invent the advertising network and many other media companies have jumped on that train and turned it into a significant business in the online spaces. The media companies are going to pounce on this. it's about the marketing.

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Boosting Content and Fighting Spam Using Google Author Rank

Convince & Convert

In the same way that Google can construct a link graph to determine the value and worth of a link, the same can be done with the social graph by mapping out the relative value of specific “people” in the social sphere. (In For the first time, Google has the capacity to value content you create on other platforms.

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Is Facebook All Wrong About Our Sharing Psychology

Convince & Convert

Note: Here at Convince & Convert , we published a very interesting case study of a cosmetics company release their new collection in tiny burst via SnapChat. About this entire construct SnapChat says “balderdash.” And SnapChat isn’t alone in their search for greater truth in our social communication.

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Finding Social Media Professionals

Bare Feet Studios

Uptown Uncorked : Bringing People and Business Together with New Media Digital Voodoo : Digital Voodoo is a social media strategy and intelligence firm with expertise in marketing, advertising, and operations. The Michael Schneider : Social Media technologist and groundswell evangelist. Macro results.