Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. It's awesome!

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. The main pitfall to avoid is flashy graphics for the sake of flashy graphics. Hope that helps!

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

MARCH 16, 2010

Since then,023% of all Tweets include location data, according to Sysomos. Twitter success requires an understanding of the unique rhythms and cadences of the community, and a give first, get later mentality that is a bit counterintuitive at first. Not an overwhelming participation rate. What’s Happening?

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Techipedia: Tamar Weinberg

JULY 7, 2010

I was reading tweets from a sea of twitterfeeds , which if you’re unaware, are totally automated posts that come from processing RSS feeds. Twitterfeeds are hardly the kind of thing a real human would ever want to read, especially one that wants to embark in social media marketing. Broadcasting works better as a billboard.

Social Media 251

Social Media Klout Influencer Feed 251