Remove Communities Remove Focus Group Remove Sentiment Remove Sports
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See innovation differently: How social media holds the key to true differentiation

Sprout Social

The sharp, brand-defining edges of inspired ideas are often worn down in focus groups as innovation teams strive for mass relatability at the expense of deeper relevance with their desired audience. Certainly, major missteps are avoided with such a measured approach—but so are opportunities to create significant connections.

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How to Use Retail Bots for Sales and Customer Service

Hootsuite

29% of conversations in sports equipment retailer Decathlon’s chatbot happened outside of opening hours. Monitor brand sentiment. Sentiment analysis consists of three categories: positive, negative, and neutral. The same goes for non-speaking people who may also use a text-to-speech device to communicate.

Retail 97
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Kevin Rose and Jay Adelson Respond to Digg Complaints

Techipedia: Tamar Weinberg

The initial sentiment was highly negative , and most concluded that the algorithm will penalize users who care much about the community and use it regularly. Kevin says that earlier this evening, he hosted a focus group at Digg to beta test some new features to be rolled out in the future. Digg (Humor.Kind Digg (Humor.Kind

Digg 100