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Towards a Theory of Digital Literacy: Three Scenarios for the Next Steps

Buzz Marketing for Technology

At the same time, however, they present users with problems that involve the need to utilize non-linear information-seeking strategies and to construct knowledge from independent shreds of information that were accessed in a non-orderly and non-linear way ( Burnett & McKinley, 1998 ; Jansen & Pooch, 2001 ; Schank, 1984 ; Zins, 2000 ).

Skills 207
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This Week in Social Media - 3/26/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. Can you imagine an “Illinois Marketing for Dummies&# book? We built our own Frankenstein.