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Tuesday Roundup: Dance Like A Chicken

Waxing UnLyrical

Amazingly enough, our fine feathered friends have more to do with social media then you may think. Image: Michael Gäbler [ CC-BY-3.0 ], via Wikimedia Commons. The Chicken and the Egg Social Media Conundrum. Why: Jay Baer applies the age old question to social media marketing. ” 4.

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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

And you tell them about how you like to eat ice cream and jog and take care of your dog, and you manage a company that sells lawnmowers. Marketing your start-up requires you to determine a very specific meaning for your company. Tech companies start calling themselves “idea incubators.” Then you ask them the same question.

Marketing 250
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New Instagram Ad Analytics Tools Introduced: Insta-ads

Devumi

There’s no questioning the fact that Instagram has lots of uses for social media marketers. It’s easy to share interesting photos with Instagram users and create a community of brand loyalists simply from pushing the button on the top of your camera. The Instagram ad analytics tools owe a lot to their parent company, Facebook.

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How to Reach 100,000 New Twitter Followers

Devumi

No one wants to follow someone with great things to say about social media only to hear them ramble on about sports. This goes for all social media accounts that you have, but especially on Twitter where you have so few characters to convey your message. Build a nest, build a community. Nest from Wikimedia Commons.

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25 Experts Share Top 3 Content Marketing Trends for 2017

Writtent Blog

It won’t be possible for smaller companies to compete on broader topics (which are getting saturated anyhow), and so people will direct their focus towards narrower niches, personalised content, more targeted channels, where they’ll get lower volume but higher quality engagement. Adrian Cordiner is the director of Digital Rhinos and Prozely.

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