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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Focus on Metrics: Do you know which social media platform your customers are coming from? If your marketing strategy isn’t driven by metrics, make the shift towards systemic review of your actions. Load Times: Does the website load quickly in all browsers, and on mobile-enabled devices? BuzzStream. Website Comparisons.

Analysis 106
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How to Increase Your Twitter Impressions Organically

Sprout Social

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. While it’s true that engagement is extremely important, there’s another metric that goes hand in hand with it. Tweeting without any engagement is like shouting your thoughts to an empty room. Twitter Impressions vs. Reach.

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45 Marketing Tools to Consider for 2017

Razor Social

Other useful features include sentiment monitoring and trending topics analytics, mobile app analytics, event tracking, and much more. Hotjar is a tool that offers some interesting metrics that you cannot get from Google Analytics. It is available both as Web and mobile application (Android and iOS). BuzzStream.

Tools 40
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101 Marketing Tools and Technology Tips for 2017

Razor Social

You can monitor your performance across Facebook, Twitter, Google+, LinkedIn, Instagram and YouTube, track important SEO metrics, and understand what type of content drives the most engagement. It’s awesome on both desktop and mobile. Track Mobile Visitors. This is why it’s important to track mobile traffic.

Tools 40
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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Our clients typically look at a variety of metrics that great content can drive. These metrics fall into short and long-term categories. For certain metrics (like link-building & brand exposure) — single, correctly executed ‘big content’ concepts can have an absolutely unprecedented ROI (worth millions).

Strategy 150
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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

The insightful Debra Murphy outlines six key trends that will affect small business online visibility in 2013, including content marketing, mobile support, and most importantly, “Web presence optimization is the future…(it) helps you consistently increase the digital footprint for your business. by BuzzStream Blog.

SEO 192