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Social Media Outreach for Beginners

Sprout Social

Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. Is it ok to reach out to people from your brand’s social media accounts, or should you have someone from your marketing team handle social media outreach?

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How to Earn Extra Money Freelancing While Starting a Blog

ProBlogger

Or what if you need money to pay the hosting fees and tools required to run a blog? I knew, just from the beginning, that starting a blog was going to be a long journey and that I needed some money to pay tools and hosting fees, so I decided to offer services on Fiverr.com and Upwork (formerly Odesk). I started as a writer.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

So, when it comes to guest posting, you have to ensure that you associate your name and brand with authority, or at least quality, sites only. A look at the top two to three posts hosted on the website will give you an idea of the blog’s quality. Nowadays I use Buzzstream to keep track of my guest blogging initiatives.

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An Introduction to Social Media for Business

Sprout Social

There’s skepticism around its effectiveness for local or small businesses because we see huge brands like Coca-Cola, Nike and Starbucks get all the success. Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. It’s also effective to host the graphic on a CDN if you’ll ask people to embed it. This is a good strategy because: More people get exposed to your ideas, your brand, and your content.

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45 Marketing Tools to Consider for 2017

Razor Social

Brand24 is a social media monitoring tool that allows you to track mentions about your brand, or your competition, across social media channels, blogs, forums, photo sites, etc. It allows you to analyze organic traffic data and it segments the organic visits in branded and non-branded. BuzzStream. GoAnimiate.

Tools 40
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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

Many brands struggled with social media early on. A lot of “content” will still thinly disguised marketing collateral, but the best of it was true thought leadership with minimal brand slant. Big brands like P&G, Chase, and Uber have slashed digital ad spending and seen no ill effect.

B2B 318