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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. In the current environment where the coronavirus outbreak and COVID-19 pandemic have shut down live events and even coffee meetings, forcing increased online interaction, B2B marketing activity on Twitter should be exploding.

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Why Social Listening is Key to Understanding Your Customers

Oktopost

It takes into account not just direct mentions, but any posts, tweets, or comments that could prove relevant to your industry, and worth responding to in your own social posting or community management strategies. Social listening is key to informing your brand’s understanding of customers and leads. What do they want?

B2B 62
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How to Manage a Social Media Crisis

Webbiquity SMM

Use hashtag monitoring tools to search for tags such as #cancel*brandname* or #boycott*brandname*. Check what blogs and articles are saying about your brand. A brand monitoring tool like BrandMentions digs into every corner of the Internet for mentions your brand. Communicate with your team.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Dave offers “25 ideas for ways you can get value out of Twitter, with a mix of business and personal focus,” such as meeting new people, staying on top of the news, influencing the influencers, and re-purposing content. Hint: it helps to have a community manager. Twitter for B2B Marketing. by B2B Marketing Insider.

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19 Hootsuite alternatives for your brand in 2024

Sprout Social

Meet customer needs quickly with Sprout’s copy AI features, or with canned FAQ answers stored in the Asset Library. Oktopost Oktopost touts itself as a tool best suited for B2B companies looking for a full social engagement suite. Manage conversations yourself, or create a Case for other team members to complete. Source: Buffer) 4.

HootSuite 104