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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.” Social Analytics. Competitor Monitoring.

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Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Techipedia: Tamar Weinberg

Top 10 Reasons Why Great Content Fails on Social Media : In case you’re still emphasizing submissions on social sites, here’s why your content … uh, appears to suck. How to Commit Social Media Suicide : Some people don’t get social media. Not excess. Don’t get caught!

SEO 162
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

101 Ways to Promote a New Blog (Daily Blog Tips): Some of these ideas are rather unconventional, but I like ‘em. Some of Adam Singer’s points include demonstrating passion, getting full analytics, limits of 140 characters, and being in full control of the content and the website. Instead, focus on your analytics.

Marketing 265
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Without a working knowledge of customers, markets, online communities, and the dynamics of their company’s business model, Social Media Marketers will succumb to the brilliance of shiny new social objects and remain hypnotized by their allure and promise. Specialties in social media work are already developing.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics.