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Big data: seeing the forest and the trees

Sherrilynne Starkie

Canada (Photo credit: Wikipedia). And, Street Bump is a mobile application that lets people improve their own neighbourhoods. It’s a service that helps brands engage directly with people in emerging markets via mobile phones. Don’t do big data analytics alone, says expert. And it can be used for good.

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Your 2011 Digital Marketing Reboot

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The pervasiveness of mobile smartphones ( iPhone , Android , BlackBerry ), tablets ( iPad , Samsung , Dell ) and the entire app economy that surrounds it is quickly becoming a dominant business force. Avinash Kaushik , the analytics evangelist for Google and the bestselling author of Web Analytics - An Hour A Day and Web Analytics 2.0

Hitwise 111
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Six Links Worthy Of Your Attention #191

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Wikipedia vs. the Small Screen - The New York Times. Most people (myself included) take Wikipedia for granted. Sure, I am more than happy to support them on their annual giving campaign, but I take more than I give when it comes to Wikipedia. Truly beautiful and powerful." " (Mitch for Alistair). bitcurrent.

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Bots And The Next Wave Of Marketing

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From Wikipedia : "An Internet bot. Bots have been responsible for tarnishing online measurement and analytics forever. They can now exploit cookies to appear human, they can impersonate mobile devices to consume media, and have systematically fooled some of the better ad tech into thinking that this was all done by human beings.

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PeopleBrowsr v. Twitter: The Arguments On Each Side — And What’s At Stake

The Realtime Report

Yesterday, a San Francisco court gave PeopleBrowsr, an provider of Twitter analytics services, a temporary restraining order against Twitter. Unfair competition, under a California code, by using its control of the data to gain access to the analytics market. Do you think that fits the state of the Twitter developer market?).

Twitter 189
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.” Social Analytics. Competitor Monitoring.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

Mobile Messaging 2.0. Mobile Phones. Tom Mandel. James Robertson. Euan Semple. David Weinberger. Categories. 10000 Miles. Design Thinking. 6 Minute Epic. advanced search. Andy Carvin. Artisanal Economy. BBC Manchester. Blue Monster. Book Review. Brian Hurlburt. Bryant Park Project. Measurement. Messy World. Michael Rosenblum.