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How to Build a Strong Social Media Presence

Rebekah Radice

While much has been written about increasing social media engagement, one basic fundamental will always stand. Consistently analyze your analytics to assess what content resonates best. Adjust your strategy and your content when appropriate to keep your social media content fresh and your information relevant.

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Instagram for Business: 30 Tips to Grow Your Audience and Stand Out on Instagram

Buffer Social

This is super valuable real estate. Increase brand loyalty. It’s important to keep an eye on what’s working and what’s not on Instagram and one of the best ways to do this is by taking a dive into your Instagram analytics to check on things like: Which posts are getting the most likes. Include a link.

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We Made These 10 Social Media Mistakes so You Don’t Have To

Buffer Social

Small business owners and solo social media managers usually don’t have the time to create or find enough high-quality content to post five times a day on Facebook or tweet 10 times a day on Twitter. Mistake 2: Being on all social media platforms. 65% of people have more brand loyalty.

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23 Simple Ways to Increase Facebook Engagement (Free Calculator)

Hootsuite

Facebook Live videos see the highest engagement of all, so incorporate a real-team broadcast (ideally with dogs involved, like this Helping Hounds Dog Rescue example) into your social strategy every once in a while. Keep in mind that vertical video gives you the most screen real estate on mobile devices. More than 1.8

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How the Instagram Algorithm Works in 2020 (And How to Work With It)

Hootsuite

And, relatedly: which posts get prime real estate on the Explore page ?). Keep a close eye on your analytics. Looking at your Instagram analytics is, not surprisingly, one of the best ways to get insight into not just how your audience feels, but how the algorithm sees your brand. Relationship. Try it free today.

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How the Facebook Algorithm Works in 2020 and How to Make it Work for You

Hootsuite

Take a look at your Facebook Page Insights or Hootsuite Analytics to test and benchmark the best time for your audience, specifically. With Facebook’s “F5” design refresh devoting significant screen real estate to Groups, and the algorithm prioritizing Groups content, brands should plan to take advantage. Try it free today.

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Heavyweight Help: The Complete Guide to Getting Started on Pinterest

ProBlogger

If you sell real estate, create boards with home listings for specific clients that fit what they’re looking for in a home. It will build loyalty to your brand and help readers identify more strongly with your business. Customize boards for individual clients. Sell stuff. Create a community or collaborative board.