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A Double Dose of #measurePR

Waxing UnLyrical

During Steve’s last visit to #measurepr , he’d mentioned that one of the potential problems with online surveys is their lack of statistical significance. For example, “about 15% of Americans not online, so online surveys cannot include them.&#.

Klout 195
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Report Ranks Reputation and Exposure of Brands Across News and Social Media

Bill Hartzer

The volume and character of this buzz are predictors and influencers of brand performance; these exposures “count” in the real world, sometimes even more than the advertising-derived exposure typically measured. The top two brands in the survey, Microsoft and Google, together generated about $1.3 CITIGROUP $131,326,011.

News 111
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Optimize and the Confluence of Search and Social Media

Convince & Convert

But, so I had the influence of public relations and the content. The importance of messaging and influence hit me on one side and. Lee: Yeah, that’s from Comscore. Yeah, doing research into, you know, not only surveying. But understanding through web analytics, through other. Jay: One of the stats.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 We’re all hungry for data. hours to 6.3