How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies.

Increase Traffic and Authority by Listing Your Blog

Kikolani

Adding your blog to the PostRank system (if it’s not already there) and under particular topic categories, you can get ranked in the top blogs on that topic based on your blog’s social engagement. Alltop imports the feeds of popular blogs on a range of subjects (like blogging ) for the site’s visitors and those following Alltop’s category Twitters. Social Profiles. Add a plain text link to your blog (plus social networks) to your blog signature.

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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity SMM

Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Will Traditional, Social Media Blend? Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. Social Media, PR, and the Shape of Things to Come by CIO Zone.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media?

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30 Awesome Blogging Guides, Tips and Resources

Webbiquity SMM

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. 5 Tips to Becoming a Top Blog in Your Industry by Social Media Examiner.

10 Little-known Ways to Get Traffic to Your Blog

ProBlogger

Social blogmarking sites. Another underutilized but effective way to get traffic to your blog is by making use of social blogmarking sites. Even though this concept looks similar to social bookmarking sites like Digg and Reddit, it operates differently. A social blogmarking site can be useful irrespective of whom you are and your status on the network. I also respect social blogmarking because of the quality of traffic it sends.