Remove 2016 Remove Brands Remove Communities Remove Geotagging
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#SproutChat Recap: Using Keyword Search for Twitter & Instagram

Sprout Social

Monitoring your organization’s brand mentions is really only one segment of the conversations worth monitoring. With the sheer volume of social messages posted every second, it’s worth keeping an ear to the ground by using keyword search for phrases that your industry and community are engaging with on a regular basis. sproutchat.

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6 ways social media can improve customer service

Socialmedia.biz

Surely you’re using social media for marketing and branding purposes. Be Part of Their Community. In 2016, calling a business (only -gasp- during business hours) or sending an email is akin to sending feedback via carrier pigeon. Actively engage in the community where your customers are spending their time.

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7 Important Instagram Features Your Brand Should Know

Sprout Social

In 2016 alone, Instagram announced major feature changes such as: View Counts on Videos. — Canadiens Montréal (@CanadiensMTL) August 8, 2016. A photo posted by Bright Antenna Records (@brightantennarecords) on Aug 12, 2016 at 12:07pm PDT. This creates more brand awareness and visibility for your content.

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10 Super Easy Ways to Get More Traffic and Leads on Instagram

Socially Sorted

She talks about the need to post with purpose by doing the following: having a Posting Strategy that aligns with your brand. using Geotags to get 79% more engagement. A photo posted by Instagram Tips w/ #Sue (@theinstagramexpert) on Mar 10, 2016 at 11:16pm PST. #2 tracking the success from the one CLICKABLE link in your bio.

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Social Media Terminology: Social Media Words You Need to Know

agora pulse

An API lets two platforms or applications communicate with one another. Brand advocate. And this person talks up your brand. Sometimes, brand advocates are paid. Brand authenticity. Customers (existing and potential ones) want brands to be real. Brand authenticity is the “realness” of a brand.

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6 Creative Social Media Tactics to Produce Better Content

Sprout Social

And recreating an approach that worked for one brand won’t always pan out for yours. Using GIFs can make your content more compelling and help your brand stand out. — NASA (@NASA) May 25, 2016. — Jimmy John's (@jimmyjohns) November 11, 2016. — Samsung Mobile (@SamsungMobile) August 31, 2016. .

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Organic Reach is in Decline—Here’s What You Can Do About It

Hootsuite

It’s no secret that most social platforms operate on a pay-to-play model for brands. Behind every successful ad campaign is a consistent and creative social media presence that strengthens brand, relationships, and trust. To stay on top, the best brands will be the most creative. Develop a content strategy. No shortcuts here.