2015 Conversation CPM Mobile 
Ignite Social Media
JANUARY 25, 2017
That said, retails sales for the holiday season didn’t hurt as they were up 4% over 2015 to $658.3 Easy website/mobile sites (30.2%) and helpful, knowledgeable customer service (28.3%). As another example, you can also test interests against retargeting and see which one has a lower CPM and adjust your spend from that perspective.
Buffer Social
JANUARY 10, 2017
You might be curious about the exact cost of an impression, a click, or a conversion through Facebook ads. For example, if you’re running an ad for your marketing tool (like Buffer) that’s optimized for website conversions, Facebook would show your ad to people it deems likely to sign up for a product like yours. Ready to read on?
Expert insights. Personalized for you.
60 
Let's personalize your content