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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content. Syndicating content. As a result, pricey monitoring and analytics tools will be migrating from the wish list to the approved budget. Social Media content content marketing media paid media seo social media'

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How to Become a T-Shaped Marketer: What Marketing Career Growth Looks Like at Buffer

Buffer Social

Our T-shaped marketer diagram relies heavily on the foundation that Brian Balfour laid with his T-shaped description back in 2014. For instance, Brian Balfour’s 2014 model includes conversion rate optimization (CRO) as a foundational skill. Data and Analytics. This is the next step beyond data and analytics.

Marketing 108
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33 Personal Blogs of Startup Marketers We Love

Buffer Social

Recommended reading: Simple SEO Wins for Startups with One Page, One Term. Global Head of Growth & SEO at HubSpot. While being the Global Head of Growth & SEO at HubSpot, Matthew Barby has found the time to share his knowledge and insights into all the great things he does at HubSpot on his personal blog. URL: [link].

Startup 40
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10 Items For Your 2013 Stategic Plan

Proactive Report

Work with the marketing and SEO folk at your firm so you have more information to feed into the strategy. Once you are producing content you need a vehicle to display and syndicate it. Mobile internet access is predicted to overtake desktop access by 2014. Analytics and Measurement. It doesn’t happen without a plan.

Mobile 111
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How to Create Your Guest Blogging Strategy [with a 5 step template]

ProBlogger

This is a guest contribution from My business partner Adam Franklin attended the ProBlogger Event on the Gold Coast in 2014, and returned fired up and with a whole heap of take-homes. From an SEO standpoint alone, a backlink from Jeff’s website would be really valuable to us. Content and SEO. > is currently 46/100.