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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. Randy Pausch , a former lecturer at Carnegie Mellon, inspired not only students in his class but the world in his last ever speech before he passed away from pancreatic cancer. Tamar is also the author of The New Community Rules (July 2009).

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. And that’s the key differentiator of social media: we, the consumers, can have one loud voice, that companies and other people listen to.

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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. I am starting to use Plurk more with the mobile interface, though it isn’t 100%.

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How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Peter is also the founder of Gizmodo, Joystiq, hackaday, and Engadget Mobile. Previously, Nich wrote for Valleywag and InternetNews.com. Ryan : …and keep doing it.