agora pulse

FEBRUARY 5, 2020

One of the biggest was the 60-second video time limit, forcing brands to trim video content down to a minute or less. IGTV is a sister-app of Instagram that is a mobile-only platform focusing on mobile-first (read: vertical) video. If someone shares a IGTV video in an Instagram feed, it’ll share the first 60 seconds.

Video 131

Video Instagram Education Mobile 131

SocMed Sean

MARCH 3, 2022

Pinterest began as a social network that allowed users to visually share and discover new interests and inspirations by posting images or videos to their boards or the boards of others. Is Pinterest still a good marketing platform for businesses in 2022? Is Pinterest Still a Good Marketing Platform? Is Pinterest Dying?

Strategy 195

Strategy Marketing Automotive Campaign 195

Webbiquity SMM

JUNE 21, 2022

say strengthening their brand is a top business objective. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. For example, a customer might: Discover a product while browsing videos on YouTube. Guest post by Ron Stefanski.

Influencer 288

Influencer Brands Policies Privacy 288

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. a video-first offering can be. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. > browse effects?? >

Video 100

Video Social Media Brands Instagram 100

Social Media Strategies Summit

NOVEMBER 30, 2020

Nearly 80% of users visit at least one business profile every day. There are already 25 million business profiles on Instagram. businesses will be on the platform by the end of the year. As a digital marketer, you want to benefit from everything this platform has much to offer. Improved Marketing Strategies.

Products 164

Products Instagram Brands How To 164

Ignite Social Media

OCTOBER 14, 2021

incorporating social commerce trends and features into your social media marketing strategy is a no-brainer. Facebook, Instagram, Pinterest, TikTok, and Snapchat all have their own version of digital storefronts where users can browse, place orders, and even make purchases directly within the respective app. 3) AR Integrations.

Trends 181

Trends Hosting Team Resources 181

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns.

Small Business 100

Small Business Engagement Strategy Facebook 100

Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. Know Your Consumers.

Conversation 103

Conversation Video Content How To 103

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. to get through. Relat ed episode: Why Now is the Time to Win : Jay Baer 2.

Brands 151

Brands Marketing Real Estate Collaboration 151

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Why should businesses consider using TikTok?

How To 133

How To Hashtag Influencer UGC 133

Ignite Social Media

DECEMBER 16, 2022

The social media landscape is seen as an ever-changing field, not to mention a growing market of $221.29 We’ve rounded up some of our insightful content to help shape your 2023 social media marketing strategies by highlighting the blog content that readers found most helpful in recent months. . Walkthrough to Video Marketing .

Social Media 161

Social Media Brands Fair Use Marketing 161

Small Business Mavericks

MAY 22, 2014

Video is one of the most attractive and engaging things you can put on your site, because people are apt to watch them…IF they can find them and IF it is worth their time. It will help you, too, find your stuff as you build up your video library because it’s easier to figure out “FAQ1.mov” Can they find it?

Video 102

Video Library URL SEO 102

Social Media Strategies Summit

APRIL 8, 2021

The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Timer and countdown: Record hands-free by setting a 3-2-1 countdown and choosing how long you want the video to last. Add a video caption and include relevant hashtags.

Instagram 234

Instagram Brands Real Estate Remix 234

Ignite Social Media

SEPTEMBER 16, 2021

If you’re an OG in the social media marketing business, there’s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. . Fewer than 10% blame advertising or the user experience for not using Facebook.

Survey 148

Survey MySpace Microsoft Social Media 148

Later

FEBRUARY 26, 2020

Introducing the latest video platform to land on the social scene — Byte app! In fact, the new app has a lot of promising features that could help businesses and influencers reach their target audience and monetize their content. Here’s a quick rundown of all Byte’s video features and how to use them: Byte Home Page: .

Video 64

Video Feed Feedly Influencer 64

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Video sharing. Video sharing sites.

Types 145

Types Social Media Microblogging Overview 145

Sprout Social

SEPTEMBER 21, 2023

Sure, the influencer marketing boom means there’s no shortage of creators to partner with. Consider browsing your “Following” list or likewise your own followers for potential partnerships. There are a variety of influencer marketing tools out there including CRMs and discovery platforms like Tagger Media.

Influencer 94

Influencer UGC Metrics Case Study 94

Hootsuite

NOVEMBER 23, 2022

Whether you’re promoting your personal page or your business profile , mastering TikTok sounds is always in your best interest. Read our handy guide to learn how to find sounds on TikTok that work for your business. Add a trending TikTok sound to your video, and you’ll enter into a larger conversation happening around that sound.

How To 94

How To Library Trends HootSuite 94

Sprout Social

FEBRUARY 23, 2022

It’s no secret that consumers rely on Instagram to browse new brands and hunt for products. Recent data shows that shoppers on Instagram have gone from “browsing” to “buying” in a huge way. The setup of the Shops platform is straightforward for both business owners and customers alike. Collections.

Instagram 130

Instagram How To UGC Real Estate 130

Ignite Social Media

MAY 29, 2020

So now that all eyes are on TikTok, how do brands create an active presence that drives business results? While Instagram is the place for visually stunning content, TikTok thrives off more disheveled, authentic videos that aren’t over-produced. Unlike the Tasty video style, TikTok recipes are much more personal.

Types 171

Types Brands Content Remix 171

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. With over 800 million monthly active users, businesses can’t ignore TikTok advertising. Here are some key stats that can help you determine if your business should advertise on TikTok. . The exception is the first: In-Feed Video ads.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Hootsuite

NOVEMBER 10, 2021

At a glance, it might seem like TikTok is simply a platform for comedy sketches and dancing moms, but the business opportunities on TikTok are juicy. So consider this your one-stop shop for all you need to know to get your TikTok Business Account up and running. How to use TikTok for business. Download and open the TikTok app.

How To 143

How To Hashtag Trends Analytics 143

Sprout Social

MAY 31, 2022

But for marketers, this new feature could simplify and improve Instagram management. Why might a business post to Instagram from a computer? Professionals running a business account might want the option of posting to Instagram on desktop for the following reasons: Simplify the publishing process. Let’s get started!

Instagram 130

Instagram Social CRM Hashtag Publishing 130

Sprout Social

AUGUST 2, 2022

One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Short-form video.

YouTube 139

YouTube Trends Strategy Content 139

Keyhole.co

APRIL 23, 2024

Instagram Reels are short, fun videos perfect for educating, entertaining, or inspiring your followers. They both involve short videos and photos, but they serve different purposes. Reels are short-form videos, up to 90 seconds long (previously 60 seconds for most users). Let’s get started. What are Instagram Reels?

Overview 52

Overview Instagram How To Feed 52

Buffer Social

JANUARY 11, 2023

How and where do you start when creating a brand new social media channel for your business? It’s a given that social media can drive online awareness for your business, but with the various sites out there, you may be wondering how to efficiently get started when leveraging a social channel for your brand.

Remix 94

Remix Instagram Social Media Trends 94

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. In this article, we dive deep into the benefits of influencer marketing, and ones that matter the most to your C-Suite. Plus, the three critical components of an effective influencer marketing strategy you need to know.

Influencer 107

Influencer Marketing Collaboration ROI 107

Hootsuite

SEPTEMBER 25, 2023

TikTok is a great platform for entertainment and travel-related content Exceptionally high TikTok engagement rates suggest that short-form video is a great way to capture audience attention in these sectors. If you operate in one of these industries and haven’t started using TikTok to promote your business yet, you might be missing out!

Industry 125

Industry Engagement HootSuite Analytics 125

Hootsuite

JANUARY 11, 2023

Good news: There are plenty of places to find cheap or free TikTok templates that can help you reduce the stress (and cost) of creating video content. A TikTok template is a pre-made video model that others can use as a starting point to create their own engaging and entertaining content. What are templates on TikTok? Source: Canva.

Template 102

Template Templates Vimeo Cost 102

Later

NOVEMBER 26, 2020

Here are the answers we’ve all been waiting for: Fact #1: All Account Types (Personal/Business/Creator) Are Treated Equally. Want to switch to a Business Profile , but worried it might affect your engagement? Fact #4: Photos and Videos Are Treated Equally . In fact, it all depends on the individual user.

Instagram 139

Instagram Real Estate Feed Feedly 139

Later

MAY 29, 2020

AR Filters for Existing Photos & Videos. But don’t be put off by the name — the new feature allows small businesses to build online stores on Facebook and Instagram, and you’ll even be able to tag products during live broadcasts! The launch of video ads is big news for the platform. Instagram Guides. Messenger Rooms.

Features 109

Features Instagram Badge Influencer 109

Hootsuite

OCTOBER 19, 2022

In fact, the addictive video platform has carved out a whole new niche in the social selling market. TikTok ecommerce is the act of using the popular video app to sell a product or service. put product links directly into their videos and bios so users can click and buy from an in-app browser. fulfillment centers.

HootSuite 92

HootSuite Trends Feed Feedly 92

Hootsuite

OCTOBER 12, 2021

No two For You pages are the same — each TikTok user gets a unique, personalized stream of videos. TikTok users can also opt out of seeing some types of videos or content from specific creators by tapping “Not Interested” on TikToks they don’t like. Video information. Most videos on the For You page are no older than a few days.

Tips 116

Tips How To Hashtag Trends 116

Social Media Strategies Summit

DECEMBER 4, 2020

With so much at stake this season, it is critical that you develop a marketing plan that will allow you to capture as many holiday shoppers as possible. They remind consumers that, this year especially, the holidays offer a chance to support small businesses and vote with your wallet. Remind Followers About Alternatives to Shipping.

Campaign 130

Campaign Social Media Retail How To 130

Hootsuite

JANUARY 31, 2022

If you need a business license to sell on Instagram. All you need to do is post photos and videos to start promoting your products. Social media has become a powerful tool that creators and entrepreneurs can use to market their products or services and gain new customers. Do you need a business license to sell on Instagram?

Instagram 103

Instagram How To Policies Buy 103

Ignite Social Media

AUGUST 31, 2021

We saw major shifts in all aspects of our lives and businesses. One of the earliest trends we saw last year that has continued to grow is the support of local and small businesses. The rise of social commerce has only helped these smaller businesses reach a larger audience and grow. Provide descriptive image captions.

Trends 184

Trends Organization Social Media Travel 184

Sprout Social

MAY 23, 2023

Rather than replace social media pros, the adoption of AI in marketing has the potential to make human creativity and strategic thinking more important. The more monotonous tasks AI can take on, the more you can focus on growing your strategy, and business, and do more of what you actually like. Imagine that.

Team 135

Team Social Media Management Skills Trends 135